What Does Freeman Do?

Total employees72
HeadquartersDallas
Founded2002

Freeman is a global leader in events, helping organizations connect with their audiences through integrated solutions for brand experiences. They offer a comprehensive suite of services including strategy, creative, logistics, digital solutions, and audiovisual technology to create impactful events like exhibitions, conventions, corporate events, and trade shows. Freeman is dedicated to designing and delivering immersive experiences that drive results and build meaningful connections.

Where Is Freeman's Headquarters?

HQ Function

Serves as the central hub for global operations, strategic planning, executive leadership, and core corporate functions including finance, marketing, HR, and technology development for Freeman's worldwide event and brand experience services.

Notable Features:

Modern office complex designed to foster collaboration and innovation, featuring advanced AV technology showcases and spaces reflecting their expertise in event production.

Work Culture:

Emphasizes collaboration, creativity, customer focus, and a passion for delivering exceptional event experiences. The culture supports innovation and empowers employees to contribute to the success of client projects.

HQ Significance:

The Dallas headquarters is strategically important for overseeing Freeman's extensive North American operations and coordinating its global network, leveraging Dallas's central location and business-friendly environment.

Values Reflected in HQ: The headquarters likely reflects Freeman's values of integrity, empathy, innovation, collaboration, and performance excellence through its design, technology integration, and collaborative workspaces.

Location:

Freeman supports its clients globally with a network of offices and operations across North America, Europe, the Middle East, and Asia-Pacific. This expansive presence allows them to deliver consistent, high-quality event and brand experience services worldwide, including event strategy, creative design, production, logistics, audiovisual solutions, and digital event technologies, tailored to local market needs while leveraging global expertise.

Street Address:

1600 Viceroy Drive, Suite 100

City:

Dallas

State/Province:

Texas

Country:

USA

Where Else Does Freeman Operate Around the World?

Chicago, Illinois/USA

Address: 2200 S. Lakeside Drive, McCormick Place, Chicago, IL 60616, USA

Serves as a key service point for the bustling Midwest events market, directly supporting clients and events at McCormick Place and the wider Chicago metropolitan area.

Ryton-on-Dunsmore, Coventry/United Kingdom

Address: Enterprise House, Siskin Drive, Middlemarch Business Park, Coventry, CV3 4PE, UK

Strategic location for managing and expanding Freeman's presence in the European and Middle Eastern event markets, offering localized expertise and global capabilities.

Las Vegas, Nevada/USA

Address: 6675 S Eastern Ave, Las Vegas, NV 89119, USA

Caters to the high-demand Las Vegas event industry, offering a full spectrum of event production, AV, and exhibitor services in a city known for its large-scale and complex events.

Buying Intent Signals for Freeman

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Freeman? Meet the Executive Team

As of April 2025, Freeman' leadership includes:

Bob Priest-Heck - Chief Executive Officer
Janet Dell - President & Chief Operating Officer
Anthony Floreano - Chief Financial Officer
Dawnn Repp - Chief People & Culture Officer
Richard Maranville - Chief Digital Officer

Who's Investing in Freeman?

Freeman has been backed by several prominent investors over the years, including:

Privately Held (Family and Employee-Owned)

What Leadership Changes Has Freeman Seen Recently?

Hire1
Exits0

Freeman has made strategic executive appointments and promotions in the last 12 months to bolster its global leadership and operational capabilities. Notable changes include new leadership for the EMEA region.

New Appointments:

Martin Moggré, Martin Moggré appointed as President for Freeman's Europe, Middle East, and Africa (EMEA) region to drive growth and strategy.

What Technology (Tech Stack) Is Used byFreeman?

Discover the tools Freeman uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Freeman Email Formats and Examples

Freeman commonly uses the email format [first].[last]@[freeman.com]. Variations might exist across departments or for specific roles.

first.last@freeman.com

Format

jane.doe@freeman.com

Example

85%

Success rate

What's the Latest News About Freeman?

Exhibition WorldJanuary 16, 2024

Freeman Appoints Martin Moggré as New EMEA President

Freeman has appointed Martin Moggré as its new president for the Europe, Middle East, and Africa (EMEA) region, effective January 2024. Moggré brings extensive industry experience to lead Freeman's continued growth and strategic initiatives across EMEA....more

Freeman.com (Press Release)July 26, 2023

Freeman Acquires Convention Data Services (CDS) to Enhance Event Technology Portfolio

Freeman announced its acquisition of Convention Data Services (CDS), a leading provider of event registration, data management, and lead retrieval services. This strategic move aims to bolster Freeman's event technology offerings and provide clients with more comprehensive data-driven solutions....more

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