What Does Freeform Do?

Total employees54
HeadquartersLondon
Founded2019

Freeform Future is a strategic design and innovation consultancy that partners with ambitious leaders and organizations to explore emerging landscapes, design resilient strategies, and build capabilities for continuous adaptation. They leverage an interdisciplinary team with expertise in foresight, human-centered design, business strategy, and organizational change to help clients navigate complexity and shape desirable futures in an uncertain world.

Where Is Freeform's Headquarters?

HQ Function

Serves as the central hub for strategic planning, client engagement, research, and global operations coordination for their design and innovation consultancy services.

Notable Features:

Specific details about the London office's facilities are not publicly available. As a modern consultancy, it likely features collaborative workspaces, design studios, and areas conducive to creative thinking and client workshops.

Work Culture:

The work culture at Freeform Future likely fosters collaboration, innovation, continuous learning, and a forward-thinking mindset. It emphasizes interdisciplinary teamwork and a human-centered approach, reflecting their core consultancy services and commitment to shaping positive futures.

HQ Significance:

The London headquarters positions Freeform Future within a major global hub for design, technology, finance, and business innovation. This location facilitates access to diverse talent, a wide range of clients, and critical insights into emerging global trends.

Values Reflected in HQ: The choice of London as a headquarters likely reflects Freeform Future's values of global connectivity, thought leadership, access to diverse perspectives, and a commitment to being at the forefront of design and innovation ecosystems.

Location:

While headquartered in London, Freeform Future supports clients globally through its strategic design and innovation consultancy services. Their team collaborates on international projects, leveraging digital tools and potentially a network of remote contributors and partners to serve a diverse, global clientele across various industries.

Street Address:

Specific street address is not publicly listed. Operations may be distributed or office details shared privately with clients.

City:

London

State/Province:

England

Country:

United Kingdom

Where Else Does Freeform Operate Around the World?

No additional office locations available.

Buying Intent Signals for Freeform

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Freeform? Meet the Executive Team

As of April 2025, Freeform' leadership includes:

Hamish Gill - Co-founder & Managing Partner
Nick Tidball - Co-founder & Managing Partner

Who's Investing in Freeform?

Freeform has been backed by several prominent investors over the years, including:

Freeform Future is privately owned and appears to be bootstrapped or funded by its founders. No institutional investors or funding rounds have been publicly disclosed.

What Leadership Changes Has Freeform Seen Recently?

Hire0
Exits0

As a founder-led consultancy established in 2019, Freeform Future's executive leadership, comprising its co-founders, has remained stable. No major public announcements regarding new executive hires or departures have been noted in the last 12 months.

What Technology (Tech Stack) Is Used byFreeform?

Discover the tools Freeform uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Freeform Email Formats and Examples

The specific email format for Freeform Future is not publicly confirmed. However, companies of similar size and structure commonly use patterns involving first name, last name, or initials.

Commonly used formats could be [first].[last]@freeformfuture.com or [first_initial][last]@freeformfuture.com.

Format

For example: hamish.gill@freeformfuture.com or hgill@freeformfuture.com.

Example

70%

Success rate

What's the Latest News About Freeform?

Freeform Future InsightsJune 29, 2023

Freeform Future Explores Radical Collaboration for Systemic Change

Freeform Future published an insight piece titled 'Radical Collaboration: The Key to Unlocking Systemic Change'. The article discusses how deep collaboration across diverse stakeholders is essential for addressing complex, interconnected challenges and driving meaningful, sustainable impact, reflecting their expertise in strategic innovation....more

Freeform Future InsightsMay 4, 2023

Freeform Future on Navigating the Polycrisis with Resilient Leadership

In their 'Insights' section, Freeform Future shared an article, 'Navigating the Polycrisis: A Call for Resilient Leadership'. This piece explores the challenges leaders face in an era of multiple, intersecting crises and outlines approaches for building resilience and adaptability within organizations....more

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