What Does Fotoware Do?

Total employees82
HeadquartersLysaker
Founded1997

Fotoware A.S is a Norwegian software company specializing in Digital Asset Management (DAM) solutions. For over 25 years, Fotoware has empowered organizations across various industries, including media, retail, manufacturing, and public services, to efficiently manage, share, and reuse their digital assets like images, videos, and documents. Their platform helps users to centralize content, streamline workflows, ensure brand consistency, and maximize the value of their digital investments. Fotoware offers both on-premise and cloud-based (SaaS) solutions, focusing on user-friendliness, scalability, and powerful integrations to meet diverse customer needs globally.

Where Is Fotoware's Headquarters?

HQ Function

The headquarters serves as the central hub for global operations, including executive leadership, product development and strategy, software engineering, international sales, marketing, and administrative functions.

Notable Features:

Fotoware's HQ is situated in a modern office building within the Lysaker Polaris complex, offering contemporary facilities, advanced infrastructure, and proximity to the Oslofjord, contributing to a dynamic work environment.

Work Culture:

The work culture at Fotoware HQ is characterized by Scandinavian principles, emphasizing collaboration, innovation, flat hierarchies, and a healthy work-life balance. It fosters an environment of continuous learning and agility, encouraging employees to contribute to product excellence and customer success.

HQ Significance:

The headquarters is pivotal for steering Fotoware's global strategy in the competitive DAM market. Its location in the Greater Oslo tech ecosystem facilitates talent acquisition, R&D, and strategic partnerships.

Values Reflected in HQ: The headquarters' modern and efficient design reflects Fotoware's values of innovation, quality, customer-centricity, and operational excellence. The collaborative spaces promote teamwork and agile development.

Location:

Fotoware supports a diverse global clientele with its Digital Asset Management solutions through its headquarters in Norway and regional offices in Sweden, Germany, the UK, and Australia. These offices provide sales, customer support, implementation services, and partner management. Additionally, Fotoware leverages a network of certified partners worldwide to extend its reach and offer localized expertise, ensuring comprehensive support for customers across various continents and industries.

Street Address:

Strandveien 15

City:

Lysaker

State/Province:

Akershus

Country:

Norway

Where Else Does Fotoware Operate Around the World?

Malmö, Sweden

Address: Södra Förstadsgatan 2, 211 43 Malmö, Sweden

To strengthen Fotoware's presence in the Swedish market and provide localized services and support to clients in Sweden and neighboring Nordic countries.

Hamburg, Germany

Address: Überseeallee 1, 20457 Hamburg, Germany

To address the specific needs of German-speaking markets, expand market share in Central Europe, and provide local expertise for DAM implementations.

London, United Kingdom

Address: 1 Primrose St, London EC2A 2EX, United Kingdom

To drive growth and provide dedicated support for Fotoware's clients in the important UK and Ireland markets, leveraging local market knowledge.

Sydney, NSW, Australia

Address: Level 24, Three International Towers, 300 Barangaroo Avenue, Sydney, NSW 2000, Australia

To establish and grow Fotoware's footprint in the Asia-Pacific region, offering localized services and support to a growing customer base.

Buying Intent Signals for Fotoware

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Fotoware? Meet the Executive Team

As of April 2025, Fotoware' leadership includes:

Anne Gretland - Chief Executive Officer (CEO)
Øystein Syversen - Chief Technology Officer (CTO)
Ole Martin Kvernberg - Chief Product Officer (CPO)
Andreas Gnutzmann - Chief Revenue Officer (CRO)
Janniche Hammer - Chief Customer Officer (CCO)

Who's Investing in Fotoware?

Fotoware has been backed by several prominent investors over the years, including:

Symphony Technology Group (STG)

What Leadership Changes Has Fotoware Seen Recently?

Hire2
Exits0

Fotoware has actively strengthened its leadership team over the past 12-18 months, particularly following its acquisition by Symphony Technology Group (STG) in late 2022. Key appointments have been made to bolster revenue generation and customer success operations, positioning the company for accelerated growth in the global DAM market. No major executive exits have been publicly announced recently.

New Appointments:

Andreas Gnutzmann, Andreas Gnutzmann appointed as new Chief Revenue Officer to drive Fotoware's global sales and market expansion.
Janniche Hammer, Janniche Hammer appointed as new Chief Customer Officer to lead customer-facing teams and strategy.

What Technology (Tech Stack) Is Used byFotoware?

Discover the tools Fotoware uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Fotoware Email Formats and Examples

Fotoware A.S commonly uses the [first].[last] email format for its employees. This is a prevalent structure in many corporate environments, making it relatively predictable for professional communication.

[first].[last]@fotoware.com

Format

jane.doe@fotoware.com

Example

85%

Success rate

What's the Latest News About Fotoware?

fotoware.comMarch 7, 2024

Fotoware Named a Strong Performer in Digital Asset Management by Leading Independent Research Firm

Fotoware announced its recognition as a Strong Performer in The Forrester Wave™: Digital Asset Management For Customer Experience, Q1 2024 report. This acknowledgment highlights Fotoware's capabilities in helping organizations manage and leverage their digital assets for enhanced customer experiences....more

fotoware.comJune 1, 2023

FotoWare Acquires BuildData's Webforum to Expand Its Offering in the Nordics

Fotoware A.S. announced the acquisition of Webforum from BuildData Group AB. Webforum is a Swedish SaaS provider of project collaboration and document management solutions, primarily for the construction and real estate industries. This acquisition strengthens Fotoware's position in the Nordics and expands its product portfolio....more

stg.comDecember 19, 2022

Fotoware and OpenAsset Join Forces Under STG to Create a Global Market Leader in DAM and MRM for Architecture, Engineering, Construction and Real Estate

Symphony Technology Group (STG) announced its acquisition of Fotoware and its combination with OpenAsset, an STG portfolio company. This strategic move aims to create a global leader in Digital Asset Management (DAM) and Marketing Resource Management (MRM) specifically for the AEC and Real Estate sectors....more

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