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FortBrasil is a Brazilian financial institution specializing in credit card administration and management, offering a range of financial products and services tailored to individuals and businesses. With a strong presence in the Northeast region of Brazil, the company focuses on providing accessible credit solutions and fostering financial inclusion. They are known for their co-branded and private label credit cards offered in partnership with various retailers, aiming to simplify financial transactions and empower consumers.
Serves as the central hub for strategic planning, administrative operations, product development, customer service management, risk management, and technological infrastructure for FortBrasil's financial services.
Modern office facilities located in a significant commercial avenue, designed to support a collaborative and innovative work environment. Equipped with robust technology infrastructure for secure financial operations.
FortBrasil promotes a dynamic, customer-centric, and results-oriented work culture. Emphasis is placed on teamwork, continuous improvement, innovation in financial solutions, and ethical practices. The environment encourages employee development and adaptation to the evolving financial market.
The Fortaleza headquarters is strategically vital, situated in a key economic center of Northeast Brazil. This location allows FortBrasil to effectively serve its primary market, manage its expanding operations, and tap into regional talent.
FortBrasil's operations are predominantly concentrated within Brazil, with a particular strategic focus on the Northeast region. The company does not maintain physical international offices. Its global interactions are primarily indirect, such as through partnerships with international payment networks (e.g., Mastercard) for its card products, and engagement with international investors or financial markets for funding.
Av. Bezerra de Menezes, 100 - Farias Brito
Fortaleza
CE
Brazil
Address: Not applicable for traditional branch offices; services accessed via partner retail locations and digital platforms.
To provide widespread accessibility to FortBrasil's credit and financial solutions across various regions of Brazil, leveraging retail partnerships for card distribution and digital channels for service delivery and customer engagement.
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As of April 2025, FortBrasil' leadership includes:
FortBrasil has been backed by several prominent investors over the years, including:
A key recent leadership development at FortBrasil was the appointment of Juliana Drolhe da Motta Freitas as Co-CEO in early 2023, joining founder José Paim to spearhead the company's strategic initiatives. While major C-level changes are typically announced, no other prominent external hires or departures have been widely publicized in the immediate past 12-18 months (as of mid-2024). Internal promotions or role adjustments may occur as part of ongoing business development.
Discover the tools FortBrasil uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
FortBrasil likely utilizes standard corporate email address formats common in Brazil. While specific internal policies may vary, patterns often include combinations of an employee's first name, last name, or initials followed by the company domain.
Common patterns could be [first].[last]@fortbrasil.com.br or [first_initial][last]@fortbrasil.com.br. For example, 'ana.souza@fortbrasil.com.br' or 'asouza@fortbrasil.com.br'.
Format
usuario.exemplo@fortbrasil.com.br
Example
75%
Success rate
Seu Dinheiro / TC • August 17, 2023
FortBrasil successfully completed an R$80 million issuance of its Credit Rights Investment Fund (FIDC). The funds are designated to strengthen its credit card operations and expand its loan portfolio, signaling continued growth and investment in its core business activities....more
Pipeline Valor (Globo) • July 27, 2023
XP Asset Management acquired a minority equity stake in FortBrasil, a prominent credit card operator focused on the retail segment. This strategic investment is intended to support FortBrasil's ongoing growth, expansion initiatives, and strengthen its position in the competitive Brazilian financial market....more
Valor Econômico • February 15, 2023
FortBrasil announced the appointment of Juliana Drolhe da Motta Freitas as its new Co-CEO. She joins founder José Paim de Andrade Jr. in leading the company, with a focus on accelerating growth, driving innovation in financial services, and enhancing strategic execution....more
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