What Does Formant Do?

Total employees45
HeadquartersSan Francisco
Founded2017

Formant Inc. is a cloud-based robotics data and operations platform designed to help companies manage, monitor, and analyze their autonomous robot fleets at scale. Their platform provides tools for real-time observability, data collection, teleoperation, and workflow automation, enabling businesses to optimize robot performance, reduce downtime, and improve operational efficiency. Formant aims to empower robotics companies and enterprises deploying robots to scale operations faster and more reliably across various industries such as logistics, agriculture, inspection, and construction.

Where Is Formant's Headquarters?

HQ Function

The San Francisco headquarters serves as the central hub for Formant's core operations, including executive leadership, product development, engineering, sales, marketing, and customer success teams.

Notable Features:

Located at Pier 28 along The Embarcadero, the headquarters offers a unique waterfront office environment. The area is known for its historic piers repurposed into modern office spaces, providing an inspiring and dynamic setting.

Work Culture:

Formant's HQ fosters a fast-paced, innovative, and collaborative work culture, typical of a growth-stage technology company. There's a strong emphasis on problem-solving, agility, and contributing to the cutting edge of robotics technology.

HQ Significance:

Being situated in San Francisco provides Formant with direct access to a rich ecosystem of tech talent, venture capital, research institutions, and potential partners, which is crucial for its growth and innovation in the competitive robotics landscape.

Values Reflected in HQ: The choice of a dynamic, repurposed historic location reflects values of innovation, adaptability, and a forward-looking vision while being grounded in a vibrant community.

Location:

Formant Inc. serves a global customer base with its cloud-based robotics platform. While headquartered in the US, its solutions are utilized by companies deploying robot fleets across North America, Europe, Asia, and other regions. Their platform enables remote monitoring and management of robots anywhere in the world, supported by a team that includes distributed members to cater to international clients and operations.

Street Address:

Pier 28, The Embarcadero

City:

San Francisco

State/Province:

CA

Country:

USA

Where Else Does Formant Operate Around the World?

Distributed/Remote, Global

Address: N/A (Remote Workforce)

To provide global coverage for sales and support, and to accommodate talent from diverse geographical locations, enhancing innovation and operational flexibility.

Buying Intent Signals for Formant

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Formant? Meet the Executive Team

As of April 2025, Formant' leadership includes:

Jeff Linnell - Chief Executive Officer & Founder
James Turnshek - Chief Revenue Officer
Kasha Huk - Head of Marketing
Matt Lloyd - Head of Operations
David Buddenhagen - Head of Product
Anthony Minisci - Co-founder & Advisor (Previously CTO)

Who's Investing in Formant?

Formant has been backed by several prominent investors over the years, including:

SignalFire
BMW i Ventures
Pelion Venture Partners
Goodyear Ventures
Ericsson Ventures
Picus Capital
GSV Ventures
Compound
Holman

What Leadership Changes Has Formant Seen Recently?

Hire0
Exits0

Formant Inc. has maintained a relatively stable core leadership team. While specific C-suite changes are not frequently publicized for private companies, any significant appointments or departures would typically be announced via press releases or industry news. No major C-suite level exits have been publicly noted in the last 12 months. Focus appears to be on strengthening departmental leadership as the company scales.

What Technology (Tech Stack) Is Used byFormant?

Discover the tools Formant uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Formant Email Formats and Examples

Formant Inc. commonly uses the email format of {first}@formant.io. This is a prevalent structure in many tech companies, making it relatively straightforward to predict email addresses for professional communication.

{first}@formant.io

Format

jeff@formant.io

Example

95%

Success rate

What's the Latest News About Formant?

The Robot ReportOctober 26, 2023

Formant Inc. partners with PickNik Robotics to simplify robot arm deployment

Formant announced a partnership with PickNik Robotics to integrate PickNik's MoveIt Pro and MoveIt Studio software with Formant's data and operations platform. This collaboration aims to simplify the deployment and management of complex robot arms by providing developers with enhanced control, monitoring, and data analysis capabilities....more

Robotics & Automation NewsMay 9, 2023

Formant Inc. launches Theopolis, ‘the robotics data platform for the rest of us’

Formant launched Theopolis, an initiative aimed at making its robotics data platform more accessible and easier to use for a broader range of companies, including those without extensive in-house robotics expertise. Theopolis includes new features and pricing tiers to lower the barrier to entry for robot fleet management....more

TechCrunchSeptember 21, 2022

Formant Inc. raises $18M Series A to help robotics companies manage their fleets

Formant Inc. announced it has raised $18 million in a Series A funding round led by SignalFire. The funding will be used to further develop its cloud-based platform for managing fleets of robots and to expand its team and market reach....more

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