HQ Function

Served as the central hub for Fluid's operations, including executive leadership, design studios, engineering teams, and client services for its digital commerce solutions before the Astound Commerce acquisition.

Notable Features:

Likely featured open-plan office spaces conducive to collaboration, state-of-the-art design labs, and meeting areas reflecting its focus on creativity and technology. Specific architectural details pre-acquisition are not widely publicized.

Work Culture:

Fluid Inc. was known for a creative, innovative, and collaborative work culture. It fostered experimentation and focused on delivering cutting-edge digital experiences, attracting talent passionate about design and e-commerce.

HQ Significance:

The San Francisco headquarters was significant as it positioned Fluid Inc. at the epicenter of the tech industry, enabling access to top talent, venture capital (in its early days), and a vibrant ecosystem of innovation crucial for a digital agency.

Values Reflected in HQ: The headquarters likely reflected Fluid's core values of innovation, creativity, collaboration, and a forward-thinking approach to digital commerce and user experience.

Location:

Prior to its acquisition by Astound Commerce, Fluid Inc. primarily operated in North America with key offices in San Francisco (headquarters) and New York. They served global brands through these hubs. Post-acquisition, their capabilities and reach were integrated into Astound Commerce's extensive global network, which includes offices across North America, Europe, and Asia.

Street Address:

710 Sansome Street

City:

San Francisco

State/Province:

CA

Country:

USA