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Fluent Commerce is a global software company specializing in distributed order management (OMS) solutions for omnichannel retail. Their core offering, Fluent Order Management, is a cloud-native, headless, and MACH-certified (Microservices, API-first, Cloud-native, Headless) platform. It empowers businesses by providing real-time inventory visibility, sophisticated order orchestration, in-store fulfillment tools, and returns management. Fluent Commerce helps retailers increase sales, reduce fulfillment costs, and improve customer satisfaction by enabling them to adapt quickly to evolving market demands and consumer expectations.
The Sydney headquarters hosts key global functions including executive leadership, core product development and engineering, global marketing strategy, finance, and administrative operations. It drives the company's overall vision and technological innovation.
Modern office amenities, collaborative workspaces, and its strategic location in Sydney's central business district, offering accessibility and proximity to other businesses and transport links.
Fluent Commerce cultivates an innovative, agile, and collaborative work environment. The culture emphasizes customer-centricity, continuous learning, and empowering employees to contribute to cutting-edge solutions in the commerce space. Team members often describe it as supportive and fast-paced.
As the founding location, the Sydney headquarters is pivotal to Fluent Commerce's identity and growth. It's the nerve center for product innovation, global strategy formulation, and fostering the company culture that permeates its international offices.
Fluent Commerce maintains a robust global presence with offices and teams strategically positioned across North America (USA), Europe (UK, Netherlands, France), and the Asia-Pacific region (Australia, India). This international footprint enables the company to effectively support its diverse, global customer base with localized sales, implementation, customer success, technical support, and partner management functions, ensuring comprehensive service delivery worldwide.
Level 3, 17-19 Bridge Street
Sydney
NSW
Australia
Address: 41 East 11th Street, 11th Floor, New York, NY 10003, USA
To drive business growth, expand market presence, and provide localized expertise and support within the significant North American retail market, adapting Fluent Commerce's global offerings to regional needs.
Address: WeWork, 70 Wilson St, London, EC2A 2DB, UK
To spearhead Fluent Commerce's expansion in the EMEA region, providing tailored solutions and support to retailers and strengthening its partner ecosystem in this key economic area.
Address: WeWork, Strawinskylaan 4117, 1077 ZX Amsterdam, Netherlands
To enhance Fluent Commerce's presence in mainland Europe, offering localized support and leveraging Amsterdam's position as a major tech and logistics hub.
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As of April 2025, Fluent Commerce' leadership includes:
Fluent Commerce has been backed by several prominent investors over the years, including:
Fluent Commerce experienced key leadership changes in the last 12 months, including the appointment of a new CEO, Chad Hooker, who succeeded Graham Jackson (now an advisor and board member), and the hiring of Shaun Jurmann as CFO.
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Fluent Commerce commonly uses the email format [first].[last]@fluentcommerce.com. For example, an employee named Jane Doe would likely have the email address jane.doe@fluentcommerce.com. Another less common, but possible, format is [first_initial][last]@fluentcommerce.com (e.g., jdoe@fluentcommerce.com).
[first].[last]@fluentcommerce.com
Format
jane.doe@fluentcommerce.com
Example
70%
Success rate
fluentcommerce.com • January 30, 2024
Fluent Commerce announced its recognition as a Leader in The Forrester Wave™: Order Management Systems, Q1 2024. The report cited Fluent Commerce for its strong current offering, strategy, and market presence, particularly highlighting its composable and flexible architecture....more
fluentcommerce.com • August 2, 2023
Fluent Commerce announced the appointment of Chad Hooker as its new Chief Executive Officer. Hooker, an experienced SaaS leader, is tasked with guiding the company through its next stage of global expansion and product innovation. Former CEO Graham Jackson transitioned to an advisory and board role....more
fluentcommerce.com • June 20, 2023
Fluent Commerce and BigCommerce announced a strategic partnership to provide enterprise merchants with a powerful, integrated solution for managing complex order fulfillment and delivering seamless omnichannel customer experiences. This collaboration aims to combine Fluent's OMS capabilities with BigCommerce's e-commerce platform....more
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