What Does FlowForma Do?

Total employees28
HeadquartersDublin
Founded2012

FlowForma is a leading provider of no-code Business Process Management (BPM) tools, specifically designed to empower business users to rapidly digitize processes with speed and flexibility. Their flagship product, FlowForma Process Automation, enables organizations to automate workflows, enhance collaboration, and drive digital transformation without requiring extensive IT involvement or coding skills. FlowForma focuses on helping industries like construction, healthcare, finance, and public sector organizations to improve efficiency, visibility, and compliance by replacing paper-based or inefficient manual processes with intuitive, digital solutions. They emphasize ease of use, rapid deployment, and a strong return on investment for their customers.

Where Is FlowForma 's Headquarters?

HQ Function

The Dublin headquarters serves as the central hub for global operations, including product development, engineering, sales leadership, marketing strategy, and customer success management.

Notable Features:

Located within the Sandyford Business District, a well-established commercial area known for hosting numerous multinational technology companies and providing modern office facilities.

Work Culture:

FlowForma's HQ fosters an innovative, collaborative, and customer-focused work environment. Employees often describe a culture that encourages agile thinking, teamwork, and a commitment to solving complex business challenges for clients.

HQ Significance:

The Dublin headquarters is crucial for FlowForma's access to European markets, talent acquisition in a tech-rich environment, and its overall strategy for global expansion in the process automation sector.

Values Reflected in HQ: The headquarters' location in a dynamic tech hub reflects FlowForma's commitment to innovation, growth, and providing cutting-edge process automation solutions.

Location:

FlowForma supports a global customer base primarily through its offices in Dublin (Ireland), London (UK), and Boston (USA). These key locations enable them to provide sales, implementation, and support services across Europe, North America, and other international markets, often supplemented by a network of strategic partners. Their product development and engineering efforts are centralized but cater to global requirements for process automation.

Street Address:

First Floor, Block C, The Courtyard, Carmanhall Road, Sandyford

City:

Dublin

State/Province:

Co. Dublin

Country:

Ireland

Where Else Does FlowForma Operate Around the World?

London, UK

Address: 86-90 Paul Street, London, EC2A 4NE, UK

To expand FlowForma's footprint within the UK, provide localized support, and build strategic relationships with businesses and public sector organizations in the region.

Boston, MA, USA

Address: FlowForma Inc, 101 Federal Street, Suite 1900, Boston, MA 02110, USA

To accelerate market penetration in North America, establish a strong presence in key US industries, and provide dedicated support to American and Canadian clients.

Buying Intent Signals for FlowForma

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading FlowForma ? Meet the Executive Team

As of April 2025, FlowForma ' leadership includes:

Olivia Bushe - Chief Executive Officer
Colm Heffernan - Chief Technology Officer
Robert McGarry - Chief Commercial Officer
Shay O'Connor - Head of Solutions
Paul Stone - Product Strategist

Who's Investing in FlowForma ?

FlowForma has been backed by several prominent investors over the years, including:

BGF (Business Growth Fund)

What Leadership Changes Has FlowForma Seen Recently?

Hire1
Exits0

FlowForma has recently focused on strengthening its sales leadership in key markets. No major executive departures have been publicly announced in the past year.

New Appointments:

Joe Zaghloul, Joe Zaghloul appointed as US Sales Director, bringing extensive experience to lead sales strategies and customer acquisition in the United States.

What Technology (Tech Stack) Is Used byFlowForma ?

Discover the tools FlowForma uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

FlowForma Email Formats and Examples

FlowForma primarily utilizes the email format combining the first initial of an employee's first name with their full last name, followed by '@flowforma.com'. This is a common pattern for many B2B technology companies.

firstinitiallastname@flowforma.com (e.g. jsmith@flowforma.com)

Format

obushe@flowforma.com

Example

90%

Success rate

What's the Latest News About FlowForma ?

EIN PresswireApril 24, 2024

FlowForma Process Automation Appoints Joe Zaghloul as US Sales Director

FlowForma announced the appointment of Joe Zaghloul as its new US Sales Director. Zaghloul will be responsible for leading the company's sales strategy and expanding its customer base across the United States, leveraging his extensive experience in the software and technology sectors....more

FlowForma Website (Press Release)October 26, 2023

FlowForma Recognized in 2023 Gartner® Magic Quadrant™ for Enterprise Low-Code Application Platforms

FlowForma announced its recognition in the 2023 Gartner Magic Quadrant for Enterprise Low-Code Application Platforms. This acknowledgment highlights FlowForma's capabilities in empowering citizen developers and enterprises to rapidly build and deploy applications....more

BGFFebruary 7, 2023

FlowForma Secures €4 Million Investment from BGF to Accelerate Growth and Innovation

FlowForma, the leading provider of process automation tools for Microsoft 365, has announced a €4 million equity investment from BGF, Ireland’s largest growth capital investor. The investment will be used to support FlowForma’s continued expansion, with a focus on sales, marketing, and customer success, as well as accelerating its product roadmap....more

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