What Does FlowerAdvisor Do?

Total employees58
HeadquartersSingapore
Founded

FlowerAdvisor is an international e-commerce company specializing in online flower and gift delivery. Established in 2007, it aims to bridge distances by enabling customers to send floral arrangements, gift hampers, cakes, and other presents to loved ones across various countries worldwide. The platform collaborates with a wide network of local florists to ensure fresh and timely deliveries for occasions like birthdays, anniversaries, holidays, and expressions of sympathy. FlowerAdvisor focuses on providing a convenient and reliable service for international gifting, offering a diverse product range and catering to different cultural preferences and festivities.

Where Is FlowerAdvisor's Headquarters?

HQ Function

Serves as the central hub for global operations, technology development, marketing strategy, customer service leadership, and financial management for FlowerAdvisor's international network.

Notable Features:

Modern office facilities within the LHK3 Building, designed to foster collaboration and innovation. Likely features an open-plan layout and spaces equipped for a tech-driven e-commerce business.

Work Culture:

A dynamic and fast-paced e-commerce environment, emphasizing customer satisfaction, technological innovation, and international collaboration. The culture likely encourages creativity, teamwork, and a proactive approach to problem-solving in the global logistics of gift delivery.

HQ Significance:

Singapore's strategic location, advanced infrastructure, and strong business ecosystem make it an ideal base for managing FlowerAdvisor's extensive international operations and partnerships.

Values Reflected in HQ: The choice of a modern, well-connected facility in a global business hub reflects FlowerAdvisor's commitment to efficiency, technological advancement, and international reach.

Location:

FlowerAdvisor supports a wide range of functions globally to facilitate its international flower and gift delivery services. These include a decentralized network for order fulfillment through local florists in numerous countries, localized customer support teams catering to different languages and time zones, international marketing and sales operations, global logistics coordination, and technology infrastructure to power its e-commerce platform across diverse markets. They operate in countries across Asia, Europe, the Americas, Australia, and the Middle East.

Street Address:

8 New Industrial Road, #02-02 LHK3 Building

City:

Singapore

State/Province:

Singapore

Country:

Singapore

Where Else Does FlowerAdvisor Operate Around the World?

Jakarta, Indonesia

Address: Wisma UIC, Jl. Gatot Subroto Kav. 6-7, Kuningan Bar., Kec. Mampang Prpt., Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12930

To cater specifically to the Indonesian market's unique cultural preferences, logistical challenges, and to expand market share in this key Southeast Asian economy.

Kuala Lumpur, Malaysia

Address: Unit 3A-06, Block A, Glo Damansara, No 699, Jalan Damansara, 60000 Kuala Lumpur

To strengthen FlowerAdvisor's presence in Malaysia, providing localized services and support, and growing its customer base in another significant Southeast Asian market.

Buying Intent Signals for FlowerAdvisor

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading FlowerAdvisor? Meet the Executive Team

As of April 2025, FlowerAdvisor' leadership includes:

Willy Thomas - Founder & Chief Executive Officer

Who's Investing in FlowerAdvisor?

FlowerAdvisor has been backed by several prominent investors over the years, including:

Information regarding specific investors is not publicly disclosed. FlowerAdvisor may be bootstrapped or its funding details are private.

What Leadership Changes Has FlowerAdvisor Seen Recently?

Hire0
Exits0

There have been no major publicly announced executive hires or exits at FlowerAdvisor in the last 12 months. The company's leadership team, headed by its founder, appears to maintain stability.

What Technology (Tech Stack) Is Used byFlowerAdvisor?

Discover the tools FlowerAdvisor uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

FlowerAdvisor Email Formats and Examples

FlowerAdvisor likely utilizes common corporate email formats for its employees. While the exact internal structure can vary, a typical format for a company of its nature would be based on employee names. The most common patterns are [first].[last]@floweradvisor.com or [first_initial][last]@floweradvisor.com.

[first].[last]@floweradvisor.com or [f][last]@floweradvisor.com

Format

jane.doe@floweradvisor.com or jdoe@floweradvisor.com

Example

75%

Success rate

What's the Latest News About FlowerAdvisor?

Yahoo Finance (via PR Newswire)January 15, 2024

FlowerAdvisor Unveils Exclusive Chinese New Year Hampers and Gifts Collection for 2024

FlowerAdvisor announced the launch of its 2024 Chinese New Year collection, featuring a curated selection of festive hampers, floral arrangements, and gifts. The collection aims to cater to traditional gifting customs during the Lunar New Year celebrations across various Asian markets and for the diaspora globally....more

PR Newswire AsiaOctober 26, 2023

FlowerAdvisor Celebrates 16 Years of Connecting Hearts Across Continents with Flowers and Gifts

FlowerAdvisor marked its 16th anniversary, highlighting its journey from a small startup to a significant international online florist and gift delivery service. The company emphasized its commitment to bridging distances and facilitating emotional connections through its wide range of products and reliable delivery network spanning numerous countries....more

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