What Does Patisserie Valerie Do?

Total employees293
HeadquartersRaleigh
Founded1926

Flour Power Group is the operational entity behind Flour Power Kids Cooking Studios, a popular North American franchise that offers hands-on cooking classes, camps, birthday parties, and special events for children. Their programs are designed to instill a lifelong love of cooking, teach valuable life skills, encourage creativity, and promote healthy eating habits in a fun, engaging, and safe environment. With a continually expanding network of franchise locations, Flour Power Group is committed to empowering children by making cooking accessible and enjoyable.

Where Is Patisserie Valerie's Headquarters?

HQ Function

Serves as the central administrative and operational hub for the Flour Power Kids Cooking Studios franchise system. Responsibilities include franchise development and support, curriculum creation, brand management, marketing strategies, and training for new franchisees.

Notable Features:

The headquarters is likely a functional office space tailored to franchise operations, potentially including a model kitchen or training facility for franchisee onboarding and program development, rather than a large public-facing campus.

Work Culture:

The work culture at Flour Power Group's headquarters is anticipated to be dynamic, collaborative, and entrepreneurial, driven by a shared passion for children's education, culinary arts, and franchisee success. A strong emphasis is placed on creativity, support, and maintaining high brand standards.

HQ Significance:

The Raleigh headquarters is significant as the origin point of the Flour Power concept and acts as the command center for its national franchise expansion. It embodies the company's mission to foster culinary skills and confidence in children across numerous communities.

Values Reflected in HQ: The headquarters' operations and environment aim to reflect core values such as empowerment through education, creativity, community engagement, entrepreneurial spirit, and a commitment to providing joyful learning experiences.

Location:

Flour Power Group's operations and franchise network, Flour Power Kids Cooking Studios, are currently concentrated within the United States. The company supports its US-based franchisees by providing comprehensive curriculum, branding guidelines, operational systems, and ongoing training. While primarily US-focused, its robust franchise model offers potential for future international expansion, which would likely be managed from its US headquarters.

Street Address:

10511 Shadowlawn Drive, Suite 103

City:

Raleigh

State/Province:

North Carolina

Country:

USA

Where Else Does Patisserie Valerie Operate Around the World?

No additional office locations available.

Buying Intent Signals for Patisserie Valerie

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Patisserie Valerie? Meet the Executive Team

As of April 2025, Patisserie Valerie' leadership includes:

Susan Caldwell - Founder & CEO
Sarah Peterson - Chief Operating Officer

Who's Investing in Patisserie Valerie?

Patisserie Valerie has been backed by several prominent investors over the years, including:

Primarily privately funded and grown through its franchise system. Specific external investor information is not publicly disclosed.

What Leadership Changes Has Patisserie Valerie Seen Recently?

Hire0
Exits0

Publicly available information regarding specific executive hires or departures at Flour Power Group's corporate level over the past 12 months is limited. The core leadership team, including the Founder/CEO, appears stable. Most personnel changes visible to the public occur within individual franchise ownerships rather than at the franchisor's executive level.

What Technology (Tech Stack) Is Used byPatisserie Valerie?

Discover the tools Patisserie Valerie uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Patisserie Valerie Email Formats and Examples

Email communications for Flour Power Group's corporate team (Flour Power Kids Cooking Studios) likely utilize their primary domain, @flourpowerstudios.com or @flourpowerfranchise.com. Common formats often include combinations like first name, last name, or first initial with last name.

[first].[last]@flourpowerstudios.com

Format

example.name@flourpowerstudios.com

Example

70%

Success rate

What's the Latest News About Patisserie Valerie?

COLAToday (6AM City)November 9, 2023

Flour Power Group's Flour Power Kids Cooking Studios Opens New Location in Columbia, SC

Flour Power Kids Cooking Studios, under the Flour Power Group, announced the opening of its new franchise location in Columbia, South Carolina, offering its signature cooking classes, camps, and parties for children in the area....more

Flour Power Studios BlogAugust 2, 2023

Flour Power Group's North Hills Studio Recognized as a Nextdoor 2023 Neighborhood Favorite

The Flour Power Kids Cooking Studio in North Hills, Raleigh, a franchise of Flour Power Group, was named a 'Neighborhood Favorite' in the 2023 Nextdoor awards, underscoring its positive community impact and local popularity....more

The BurnFebruary 16, 2023

Flour Power Group Announces Upcoming Flour Power Kids Cooking Studio in Ashburn, VA

A new Flour Power Kids Cooking Studio, part of the Flour Power Group franchise network, is scheduled to open in Ashburn, Virginia, further expanding the brand's presence and bringing its unique culinary education programs to the local community....more

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