What Does FitReserve Do?

Total employees
HeadquartersNew York
Founded2015

FitReserve is an innovative fitness membership platform that provides access to a curated network of premier boutique fitness studios and classes. Users can conveniently book a variety of workouts, from yoga and Pilates to cycling and HIIT, across multiple locations through a single subscription. FitReserve aims to offer flexibility, variety, and value to fitness enthusiasts looking to diversify their routines and discover new studios.

Where Is FitReserve's Headquarters?

HQ Function

Serves as the central hub for operations, technology development, product management, marketing, partnerships, and customer support for its fitness class booking platform.

Notable Features:

Located in a prime commercial district in Midtown Manhattan, offering excellent accessibility and a dynamic business environment. Specific internal architectural details are not publicly highlighted, but it likely features a modern, agile workspace conducive to collaboration and innovation.

Work Culture:

As a tech startup in the fitness space, FitReserve likely fosters a collaborative, fast-paced, and entrepreneurial work culture. Employees are probably passionate about health, wellness, and technology, contributing to an energetic and mission-driven atmosphere.

HQ Significance:

The New York City headquarters is strategically significant due to its proximity to a large, diverse fitness market, a rich pool of tech and business talent, and numerous potential partners and investors. NYC is a key market for fitness trends and adoption.

Values Reflected in HQ: The choice of a central, energetic location in New York City likely reflects FitReserve's values of accessibility, dynamism, connection to the urban fitness scene, and ambition to be a leader in the fitness technology industry.

Location:

FitReserve primarily operates within the United States, offering its fitness class booking services in numerous major metropolitan areas. While its physical office presence is centralized in New York City, its platform supports users and partner studios across a significant number of U.S. cities. This indicates a strong national reach rather than a global operational footprint with international offices. Functions supported nationally include customer service, studio partnerships, and market expansion.

Street Address:

12 E 49th St, Floor 11

City:

New York

State/Province:

NY

Country:

USA

Where Else Does FitReserve Operate Around the World?

No additional office locations available.

Buying Intent Signals for FitReserve

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading FitReserve? Meet the Executive Team

As of April 2025, FitReserve' leadership includes:

Megan Smyth - Co-founder & CEO
Bill Arzt - Co-founder & President

Who's Investing in FitReserve?

FitReserve has been backed by several prominent investors over the years, including:

Global Founders Capital
Correlation Ventures
Fabrice Grinda
Jose Marin
LAUNCH
Scrum Ventures
V1.VC
Expansion Venture Capital

What Leadership Changes Has FitReserve Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major executive new hires or departures announced at FitReserve in the last 12 months. The founding leadership team appears to remain consistent.

What Technology (Tech Stack) Is Used byFitReserve?

Discover the tools FitReserve uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

FitReserve Email Formats and Examples

While FitReserve's specific email format pattern is not officially published, companies of its size often utilize common structures. The most probable formats involve combinations of first name, last name, or first initial.

[first_initial][last_name]@fitreserve.com

Format

msmyth@fitreserve.com

Example

75%

Success rate

What's the Latest News About FitReserve?

TechCrunchJanuary 27, 2016

FitReserve, a ClassPass competitor, expands to Boston

FitReserve announced its expansion into the Boston market, allowing users to book classes at various high-end fitness studios. This move marked a significant step in its growth strategy to compete with other fitness subscription services....more

PR NewswireFebruary 12, 2019

FitReserve Launches in Los Angeles, Offering Access to Premier Local Fitness Studios

FitReserve officially launched its platform in Los Angeles, providing members with access to a curated selection of top-tier fitness studios across the city. The expansion aimed to cater to the large and active fitness community in LA....more

FitReserve BlogOctober 5, 2023

FitReserve Highlights Best Fall Fitness Classes in NYC

FitReserve's blog featured a guide to the best fall fitness classes available through its platform in New York City, showcasing seasonal workout options and partner studios. This type of content marketing helps engage users and promote studio partners....more

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