What Does Fit Analytics Do?

Total employees37
HeadquartersBerlin
Founded2010

Fit Analytics was a pioneering B2B software company specializing in machine learning solutions to help online apparel and footwear retailers solve sizing challenges. Their flagship product, Fit Finder, enabled shoppers to confidently choose the right size by answering a few simple questions, analyzing vast amounts of garment data, and leveraging purchase and return data. This technology aimed to reduce returns, increase conversion rates, and improve customer satisfaction. In March 2021, Fit Analytics was acquired by Snap Inc. to enhance Snap's e-commerce and augmented reality shopping capabilities, integrating its sizing technology into Snap's platform to help brands create better shopping experiences for Snapchatters.

Where Is Fit Analytics's Headquarters?

HQ Function

Served as the global headquarters, housing core operations including research and development, engineering, product management, sales, marketing, and administrative functions.

Notable Features:

Located in a central Berlin district, fostering a collaborative and innovative environment. Specific architectural details are not widely publicized, but it was a modern office space suited for a tech company.

Work Culture:

Known for an agile, data-driven, and international work culture. Emphasized innovation, problem-solving, and a strong focus on leveraging technology to improve the fashion e-commerce experience.

HQ Significance:

The Berlin HQ was crucial for Fit Analytics's growth, allowing it to tap into European tech talent and establish itself as a leader in fit technology globally before its acquisition.

Values Reflected in HQ: The HQ environment likely reflected values such as innovation, precision, customer-centricity, and global collaboration.

Location:

Prior to its acquisition by Snap Inc., Fit Analytics served a global clientele of leading apparel and footwear brands and retailers. Its technology was implemented on e-commerce sites worldwide, with primary operational hubs in Berlin, Germany (EMEA and global operations) and Chicago, USA (North American operations). Their solutions supported multiple languages and catered to diverse international sizing standards.

Street Address:

Voßstraße 20

City:

Berlin

State/Province:

Berlin

Country:

Germany

Where Else Does Fit Analytics Operate Around the World?

Chicago, Illinois, USA

Address: Specific street address not widely publicized, but it was a key North American office.

To expand Fit Analytics's presence in the large North American e-commerce market, provide localized services, and capture market-specific insights.

Buying Intent Signals for Fit Analytics

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Fit Analytics? Meet the Executive Team

As of April 2025, Fit Analytics' leadership includes:

Sebastian Schulze - Co-founder & CEO
Michael Russ - Co-founder & COO/CFO
Asaf Moses - Co-founder & VP Product
René DÄNHARDT - Head of Engineering

Who's Investing in Fit Analytics?

Fit Analytics has been backed by several prominent investors over the years, including:

Primarily bootstrapped with some early-stage/angel investment. Notable investors included LAIX PLC (formerly Kreditech Holding SSL GmbH) and Sadira Capital S.L. The company was acquired by Snap Inc. in 2021.

What Leadership Changes Has Fit Analytics Seen Recently?

Hire0
Exits0

As Fit Analytics was acquired by Snap Inc. in March 2021, there are no independent executive hires or exits for Fit Analytics as a standalone entity in the last 12 months. Leadership and team members transitioned to Snap Inc. or moved to other opportunities post-acquisition.

What Technology (Tech Stack) Is Used byFit Analytics?

Discover the tools Fit Analytics uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Fit Analytics Email Formats and Examples

Prior to its acquisition by Snap Inc., Fit Analytics likely used common corporate email formats. The most typical patterns for tech companies include [first].[last]@[companydomain].com or [first_initial][last]@[companydomain].com. Post-acquisition, employees would use Snap Inc. email addresses.

[first].[last]@fitanalytics.com or [f][last]@fitanalytics.com

Format

jane.doe@fitanalytics.com or jdoe@fitanalytics.com (example)

Example

70%

Success rate

What's the Latest News About Fit Analytics?

TechCrunchMarch 17, 2021

Snap acquires Fit Analytics, a sizing technology startup for apparel and footwear

Snap Inc. announced its acquisition of Fit Analytics, a Berlin-based startup that developed technology to help online shoppers find the right-sized apparel and footwear. The move aims to bolster Snap's e-commerce and social commerce ambitions....more

Snap NewsroomMarch 17, 2021

Snap Inc. Acquires Fit Analytics

Snap Inc. officially confirmed the acquisition of Fit Analytics. The integration of Fit Analytics's team and technology is expected to help Snap build a more comprehensive e-commerce platform for consumers and businesses....more

Fit Analytics Blog (archived)May 26, 2020

ASICS Chooses Fit Finder To Power Sizing On Sites Worldwide

Fit Analytics announced that global sportswear brand ASICS selected its Fit Finder sizing solution to enhance the online shopping experience for customers across its international e-commerce sites....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Fit Analytics, are just a search away.