What Does Firefly Do?

Total employees358
HeadquartersTel Aviv-Yafo
Founded2017

Fireflyon provides a comprehensive Cloud Asset Management platform designed to help organizations manage and govern their complex cloud infrastructures. It enables DevOps, SRE, and Platform Engineering teams to discover, codify, and manage their cloud assets, ensuring consistency, reliability, and cost-effectiveness across multi-cloud environments. Fireflyon focuses on infrastructure-as-code (IaC) adoption, policy enforcement, and drift detection to streamline cloud operations.

Where Is Firefly's Headquarters?

HQ Function

Serves as the central hub for Fireflyon's global operations, including product development, engineering, research, corporate leadership, and strategic planning.

Notable Features:

Located in a modern tech-centric area, the headquarters likely features collaborative workspaces and facilities designed to foster innovation and teamwork.

Work Culture:

Fireflyon fosters a dynamic, collaborative, and fast-paced work environment. It encourages innovation, continuous learning, and a strong sense of ownership, with an engineering-driven approach to solving complex cloud challenges.

HQ Significance:

The Tel Aviv headquarters is strategically positioned in 'Silicon Wadi,' one of the world's leading tech ecosystems. This location provides access to top talent and a thriving startup community, fueling Fireflyon's growth and innovation in cloud management.

Values Reflected in HQ: The headquarters' location in a tech hub and its modern setup reflect Fireflyon's values of innovation, technological excellence, and collaboration.

Location:

While headquartered in Tel Aviv, Israel, and maintaining a significant presence in Palo Alto, California, Fireflyon serves a global customer base. Its operations and support functions are designed to cater to enterprises worldwide, particularly in regions with high cloud adoption like North America, Europe, and Asia-Pacific. Fireflyon leverages its technology and distributed talent to deliver its cloud asset management solutions across diverse geographical markets.

Street Address:

HaBarzel St 38

City:

Tel Aviv-Yafo

State/Province:

Tel Aviv District

Country:

Israel

Where Else Does Firefly Operate Around the World?

Palo Alto, California, USA

Address: Serves as a key hub for US operations; specific street address not publicly listed.

To expand Fireflyon's market share in North America, provide localized support to US-based customers, and build strategic partnerships within the Silicon Valley ecosystem and broader US market.

Buying Intent Signals for Firefly

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Firefly? Meet the Executive Team

As of April 2025, Firefly' leadership includes:

Idan Sorek - Co-Founder & CEO
Sefi Genis - Co-Founder & CTO
Eran Bibi - Co-Founder & CPO
Maya Mandel - VP Marketing
Eran Shadgar - VP R&D
Joseph Rascia - VP Sales

Who's Investing in Firefly?

Firefly has been backed by several prominent investors over the years, including:

Lightspeed Venture Partners
Insight Partners
Zeev Ventures
Greycroft
Red Dot Capital Partners
IBI Tech Fund

What Leadership Changes Has Firefly Seen Recently?

Hire2
Exits0

Over the past year, Fireflyon has strategically enhanced its leadership team by appointing new VPs for R&D and Marketing. These additions are aimed at bolstering product innovation and expanding market presence. No major executive departures have been publicly announced during this period.

New Appointments:

Eran Shadgar, Eran Shadgar appointed as new VP of R&D to drive research and development for Fireflyon's platform.
Maya Mandel, Maya Mandel appointed as new VP of Marketing to lead global marketing initiatives for Fireflyon.

What Technology (Tech Stack) Is Used byFirefly?

Discover the tools Firefly uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Firefly Email Formats and Examples

Fireflyon commonly utilizes an email format consisting of the employee's [first name] followed by @firefly.ai. This straightforward convention is prevalent in many technology companies, simplifying direct communication.

[first]@firefly.ai

Format

idan@firefly.ai

Example

95%

Success rate

What's the Latest News About Firefly?

Firefly.ai BlogApril 4, 2024

Fireflyon Launches AI-Powered Enhancements for Cloud Asset Management

Fireflyon introduced new Artificial Intelligence capabilities integrated into its cloud asset management platform. These enhancements are designed to deliver smarter insights, improved automation, and proactive governance for organizations managing complex cloud infrastructures....more

Firefly.ai BlogNovember 1, 2023

Fireflyon Strengthens Leadership with Key VP Hires in R&D and Marketing

Fireflyon announced the strategic appointments of Eran Shadgar as Vice President of R&D and Maya Mandel as Vice President of Marketing. These hires are set to accelerate product development and expand the company's market reach in the cloud management sector....more

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