What Does Finix Do?

Total employees301
HeadquartersSan Francisco
Founded2015

Finix is a payment infrastructure platform that empowers software companies (SaaS platforms, vertical software providers, and marketplaces) to bring payments in-house, thereby creating new revenue streams and enhancing user experiences. They offer a full suite of tools and APIs for payment acceptance, processing, underwriting, settlement, and reporting, allowing businesses to become payment facilitators (PayFacs) without the years of development and compliance burdens typically required. Finix aims to give businesses more control and flexibility over their payment stack.

Where Is Finix's Headquarters?

HQ Function

Serves as the central hub for executive leadership, product development, engineering, sales, marketing, and corporate operations.

Notable Features:

Modern office space designed for collaboration, featuring open layouts, advanced technology infrastructure, and amenities typical of a leading tech company.

Work Culture:

A dynamic, innovative, and fast-paced environment that encourages collaboration, problem-solving, and a customer-first approach. The culture is reflective of a fintech scale-up, emphasizing agility and impact.

HQ Significance:

The San Francisco headquarters is pivotal for Finix's access to top tech talent, venture capital, industry partnerships, and proximity to a vibrant innovation ecosystem.

Values Reflected in HQ: The headquarters' design and atmosphere likely reflect Finix's core values of innovation, transparency, ownership, and customer success, fostering an environment conducive to building cutting-edge payment solutions.

Location:

While Finix Payments is headquartered in the US and primarily serves North American software platforms, its infrastructure is designed to support businesses with global ambitions. Clients can leverage Finix to process payments in multiple currencies and expand their reach internationally through connections to various payment networks and gateways. Finix provides tools for managing cross-border complexities, enabling its clients to scale their payment operations globally.

Street Address:

500 3rd St, Suite 220

City:

San Francisco

State/Province:

CA

Country:

USA

Where Else Does Finix Operate Around the World?

Cincinnati, Ohio, USA

Address: Specific street address not publicly listed; operations centered in the Cincinnati metropolitan area.

Leverages talent in the Midwest region for critical operational and technical functions, supporting Finix's distributed workforce model and enhancing service delivery.

Buying Intent Signals for Finix

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Finix? Meet the Executive Team

As of April 2025, Finix' leadership includes:

Richie Serna - Co-Founder & Chief Executive Officer
Sean Donovan - Co-Founder & Chief Operating Officer
Billy Chen - Chief Technology Officer
Danna Barakat - Chief Financial Officer
Fiona Taylor - Chief People Officer
Matt Mizrahie - Chief Revenue Officer

Who's Investing in Finix?

Finix has been backed by several prominent investors over the years, including:

Bain Capital Ventures
Lightspeed Venture Partners
American Express Ventures
Sequoia Capital
Insight Partners
The General Partnership
Homebrew
Inspired Capital

What Leadership Changes Has Finix Seen Recently?

Hire1
Exits0

Finix Payments strategically strengthened its leadership team by appointing Danna Barakat as Chief Financial Officer in January 2024. No major executive departures were publicly announced during this period.

New Appointments:

Danna Barakat, Danna Barakat joined Finix Payments as Chief Financial Officer, bringing extensive experience in financial leadership for growth-stage technology companies.

What Technology (Tech Stack) Is Used byFinix?

Discover the tools Finix uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Finix Email Formats and Examples

Finix Payments commonly utilizes standard professional email formats. The most prevalent patterns are likely [first].[last]@finix.com and [first_initial][last]@finix.com. These formats are widely adopted in the technology and corporate sectors.

[first].[last]@finix.com (e.g., jane.doe@finix.com) or [first_initial][last]@finix.com (e.g., jdoe@finix.com)

Format

jane.doe@finix.com

Example

85%

Success rate

What's the Latest News About Finix?

PR NewswireJanuary 10, 2024

Finix Payments Appoints Danna Barakat as Chief Financial Officer

Finix, the full-stack payment processor for software platforms, today announced the appointment of Danna Barakat as Chief Financial Officer (CFO). Barakat will oversee Finix's financial operations, planning, and strategy to support the company's continued growth....more

Business WireOctober 18, 2023

Finix Payments Launches Tap to Pay on iPhone for Software Platforms

Finix announced the launch of Tap to Pay on iPhone, enabling its software platform clients to accept in-person contactless payments using only an iPhone and the Finix iOS mobile SDK, with no additional hardware required....more

Business WireJune 7, 2023

Visa and Finix Payments Expand Partnership to Help Businesses Embed Payments and Send Real-Time Payouts

Visa and Finix announced an expanded partnership to empower businesses to embed payments and offer real-time payout capabilities to their customers through Visa Direct. This collaboration aims to simplify payment operations and enhance financial services for software platforms....more

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