What Does Fine Hygienic Holding Do?

Total employees1792
HeadquartersAmman
Founded1958

Fine Hygienic Holding (FHH) is one of the world's leading wellness groups and manufacturers of hygienic paper products. Founded in 1958, FHH specializes in the production and sale of a wide variety of products including facial tissues (Fine®), baby diapers (Fine Baby®), adult incontinence briefs (Fine Care®), paper towels, toilet paper, and sterilized wet wipes. The company is committed to enhancing consumer well-being through innovative, high-quality, and sustainable hygiene solutions. FHH operates in multiple countries across the Middle East, Africa, Europe, and the USA, driven by a philosophy of 'Kaizen' (continuous improvement) and a deep understanding of consumer needs.

Where Is Fine Hygienic Holding's Headquarters?

HQ Function

Serves as the central hub for strategic decision-making, corporate governance, R&D leadership, and overall group management for Fine Hygienic Holding's global operations.

Notable Features:

Modern office facilities designed to foster collaboration and innovation. May include advanced research and development labs for product testing and development, although specific architectural highlights are not widely publicized.

Work Culture:

Emphasizes a culture of excellence, innovation, consumer-centricity, and employee well-being. FHH fosters teamwork and continuous learning (Kaizen) to drive its mission of providing hygienic solutions and improving lives.

HQ Significance:

The headquarters in Amman is significant as it represents the origins of the company founded by Elia Nuqul and remains a key center for its leadership and strategic operations in the MENA region and for its global expansion.

Values Reflected in HQ: The headquarters operations and environment aim to reflect FHH's core values: 'We Care, We are Driven, We are Agile, We are Open'. These values guide their commitment to quality, hygiene, innovation, and sustainability.

Location:

Fine Hygienic Holding supports a wide range of functions globally, including manufacturing, supply chain and logistics, sales and marketing, research and development, and customer service. The company has a strong presence in the Middle East and North Africa (MENA) region, with core operations in Jordan, UAE, Saudi Arabia, Egypt, and Morocco. It exports its products to over 80 countries worldwide, including markets in Europe, Asia, Africa, and the USA, tailoring its offerings to meet diverse consumer needs and regulatory standards across these varied regions.

Street Address:

Building No. 11, Shmeisani, Abdel Hamid Sharaf Street, P.O. Box 990

City:

Amman

State/Province:

Amman Governorate

Country:

Jordan

Where Else Does Fine Hygienic Holding Operate Around the World?

Dubai, UAE

Address: Jebel Ali Free Zone (JAFZA), P.O. Box 17555, Dubai, United Arab Emirates

Strategic operational base for international expansion, managing business in high-growth global markets, and overseeing export operations.

6th of October City, Giza Governorate, Egypt

Address: Industrial Zone, 6th of October City, Giza, Egypt

Key production and supply chain hub for the North African region, ensuring product availability and market penetration.

Jeddah, Makkah Province, Saudi Arabia

Address: Phase 4, Jeddah Industrial City, P.O. Box 6334, Jeddah 21442, Saudi Arabia

Primary hub for manufacturing, sales, and distribution within Saudi Arabia, one of FHH's largest markets.

Buying Intent Signals for Fine Hygienic Holding

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Fine Hygienic Holding? Meet the Executive Team

As of April 2025, Fine Hygienic Holding' leadership includes:

James Michael Lafferty - Chief Executive Officer
Ghassan Nuqul - Chairman of the Board
Makhyan Alzoubi - Chief Financial Officer
Nedal Zatari - Chief Commercial Officer
Hani Karaman - Chief Technical Officer - Operations & Supply Chain
Andrea Janjua - Chief Transformation & People Officer
Ahmed Elboraie - Chief Marketing Officer

Who's Investing in Fine Hygienic Holding?

Fine Hygienic Holding has been backed by several prominent investors over the years, including:

Nuqul Group (Founding and Primary Owning Entity)
Fine Hygienic Holding is a privately held company. While there have been past reports of private equity interest or investments, specific details of current minority shareholders are not extensively publicized. The Nuqul Group remains the core owner.

What Leadership Changes Has Fine Hygienic Holding Seen Recently?

Hire0
Exits0

Public information sources within the last 12 months (May 2023 - May 2024) do not indicate major C-suite executive hires or departures widely announced for Fine Hygienic Holding. The top leadership team appears consistent. Any internal role changes or lower-level executive movements are not typically disclosed widely.

What Technology (Tech Stack) Is Used byFine Hygienic Holding?

Discover the tools Fine Hygienic Holding uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Fine Hygienic Holding Email Formats and Examples

Fine Hygienic Holding likely utilizes common corporate email formats. While specific internal patterns can vary, a frequent structure is based on employee names and the company domain 'finehh.com'. For official communication, it's always best to use contact forms on their official website or verify email addresses through direct official channels.

Common formats include [first_initial][last]@[finehh.com] (e.g., jdoe@finehh.com) or [first_name].[last_name]@[finehh.com] (e.g., jane.doe@finehh.com).

Format

jdoe@finehh.com

Example

70%

Success rate

What's the Latest News About Fine Hygienic Holding?

Trade ArabiaMarch 7, 2024

Fine Hygienic Holding empowers women on International Women's Day

Fine Hygienic Holding (FHH) celebrated International Women's Day by highlighting its initiatives aimed at empowering women within the organization and in the broader community. The company emphasized its commitment to gender equality and creating inclusive opportunities....more

ZawyaFebruary 20, 2024

Fine Hygienic Holding achieves Top Employer certification in multiple Middle East countries for 2024

Fine Hygienic Holding (FHH) has been officially certified as a Top Employer for 2024 in several Middle Eastern countries, including Saudi Arabia, Egypt, and the UAE. This recognition highlights FHH's commitment to providing excellent working conditions and supporting employee development....more

ZawyaOctober 18, 2023

Fine Hygienic Holding Champions Breast Cancer Awareness with Annual Campaign for Early Detection

Fine Hygienic Holding (FHH) reaffirmed its commitment to community health by launching its annual breast cancer awareness campaign. The initiative focuses on promoting early detection and providing support, aligning with FHH's core value of caring for the well-being of communities....more

PR NewswireSeptember 26, 2023

Fine Hygienic Holding Wins Three Prestigious Global Awards for Its Innovative E-commerce Platform, FineStore.com

Fine Hygienic Holding (FHH) announced that its e-commerce platform, FineStore.com, received three global awards recognizing its innovation, user experience, and market impact. This highlights FHH's successful digital transformation and direct-to-consumer strategy....more

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