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Fiit.tv is a leading digital fitness platform that provides users with on-demand access to a vast library of workout classes led by world-class trainers. Offering a diverse range of disciplines such as strength training, cardio, HIIT, yoga, Pilates, and treadmill workouts, Fiit aims to make high-quality fitness instruction accessible anytime, anywhere, whether at home or in the gym. The platform focuses on interactive experiences, performance tracking, and community building to keep users motivated and engaged on their fitness journey.
Serves as the central hub for Fiit.tv's global operations, including product development, engineering, content creation and production (including filming studios), marketing, sales, and administrative functions.
Located in White City Place, a modern campus known for housing media, tech, and creative businesses. The office likely includes state-of-the-art fitness studios for producing its workout content and facilities promoting employee wellness.
Fiit.tv fosters a dynamic, innovative, and fast-paced work culture, typical of a tech scale-up in the fitness industry. It emphasizes collaboration, a passion for health and wellness, and a mission-driven approach to making fitness accessible and engaging for everyone.
The headquarters is the nerve center for Fiit.tv, where strategic decisions are made, the digital platform is developed and enhanced, and the high-quality fitness content, core to its offering, is created and produced.
Fiit.tv operates as a global digital fitness platform, accessible to users in numerous countries via its app on iOS, Android, and other compatible smart TV and streaming devices. While its core operations, content production, and development are centralized in London, its service, marketing, and community reach an international audience. The platform supports users worldwide by offering a diverse range of workout content that can be performed anywhere, anytime, often localized or made relevant for different markets through content choices and partnerships.
Unit 4, First Floor, The West Works, White City Place, 195 Wood Lane
London
Greater London
United Kingdom
Address: N/A
Global operations are managed from the London HQ, with the digital platform accessible worldwide.
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As of April 2025, FIIT' leadership includes:
FIIT has been backed by several prominent investors over the years, including:
Based on publicly available information, no major C-suite executive hires or exits have been widely reported for Fiit.tv in the last 12 months. The leadership team appears relatively stable.
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Fiit.tv likely utilizes common corporate email formats. Based on companies of similar size and industry, primary formats could include first name or first initial combined with last name.
A common pattern is first@fiit.tv (e.g., jane@fiit.tv) or first.last@fiit.tv (e.g., jane.doe@fiit.tv).
Format
daniel@fiit.tv
Example
85%
Success rate
Welltodo Global • June 1, 2023
Fiit.tv announced a partnership with Hussle, a UK-based gym marketplace, to offer its digital fitness memberships in conjunction with Hussle's multi-gym access passes. This collaboration aims to provide users with a comprehensive hybrid fitness solution, blending at-home digital workouts with in-person gym experiences....more
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