HQ Function

Serves as the global headquarters, housing Fendi's executive leadership, design studios, showrooms, and primary administrative, marketing, and strategic operations.

Notable Features:

The Palazzo della Civiltà Italiana, an iconic example of rationalist architecture, also known as the 'Square Colosseum.' Fendi restored the historic building, which features expansive exhibition spaces and stunning views of Rome.

Work Culture:

A dynamic and creative environment that blends Italian heritage with modern luxury. Emphasis is placed on craftsmanship, innovation, and a passion for excellence, all within an architecturally inspiring setting.

HQ Significance:

The choice of Palazzo della Civiltà Italiana underscores Fendi's deep roots in Roman culture and its commitment to art, architecture, and Italian heritage. It serves as a powerful symbol of the brand's identity.

Values Reflected in HQ: Commitment to heritage preservation, artistic expression, innovation within tradition, and Roman identity.

Location:

Fendi operates a vast global network of directly operated boutiques in major cities and luxury destinations worldwide. Its presence is further supported by selective wholesale partnerships with high-end department stores and multi-brand retailers, as well as a robust e-commerce platform serving numerous countries. Globally supported functions include design (primarily Italy), manufacturing (largely Italy), supply chain and logistics, international marketing and communications, visual merchandising, retail operations, and customer relationship management, all coordinated from its Rome headquarters and regional offices to ensure a consistent and elevated brand experience across all touchpoints.

Street Address:

Palazzo della Civiltà Italiana, Quadrato della Concordia, 3

City:

Rome

State/Province:

Lazio

Country:

Italy