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fatsecret's Overview

Total employees30
HeadquartersMelbourne
Founded2006

FatSecret is a leading global platform providing tools and resources for people to achieve their diet, nutrition, and weight management goals. Launched in 2007, it offers a comprehensive calorie counter, an extensive food database (including millions of general foods, branded products, and restaurant items), exercise tracking, healthy recipes, and a vibrant community for support and motivation. Users can monitor their intake of calories, macronutrients (protein, carbohydrates, fat), and micronutrients. FatSecret also provides the FatSecret Platform API, a professional service allowing developers and businesses to integrate its vast food and nutrition data into their own applications, making it a key resource in the health and wellness technology sector.

Where is fatsecret's Headquarters?

HQ Function

The Melbourne headquarters serves as the primary center for FatSecret's global operations, including product development, software engineering, data management, marketing, and corporate strategy.

Notable Features:

Specific details about the office's notable features are not publicly available. It is likely a modern, agile workspace designed to foster collaboration and innovation among its tech-focused team.

Work Culture:

FatSecret likely cultivates a work culture that is innovative, collaborative, and user-focused, with a strong emphasis on health and wellness, reflecting the company's mission. Employees are passionate about creating tools that empower individuals to lead healthier lives.

HQ Significance:

The Melbourne headquarters is significant as the birthplace and central command of FatSecret, from where it develops and manages its globally recognized nutrition platform and extensive food database, impacting millions of users worldwide.

Values Reflected in HQ: The headquarters likely reflects FatSecret's core values of accuracy (in its food database), user empowerment, community support, and innovation in health technology.

Location:

FatSecret maintains a significant global presence through its digital platform and mobile applications, which are available in numerous languages and cater to users across many countries. Its food database is localized for various regions, making it relevant worldwide. The FatSecret Platform API is also utilized by international businesses and developers, extending its data services globally. While its physical operations are centralized in Australia, its services and community support functions are inherently global, supporting users in their health and wellness journeys wherever they are.

Street Address:

[Precise street address not publicly disclosed]

City:

Melbourne

State/Province:

Victoria

Country:

Australia

fatsecret's Global Presence

Buying Intent Signals for fatsecret

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of fatsecret

As of April 2025, fatsecret' leadership includes:

Lenny Moses - Co-founder & CEO
Rodney Moses - Co-founder & CTO

Investors of fatsecret

fatsecret has been backed by several prominent investors over the years, including:

Privately Funded/Bootstrapped

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As a privately held company, FatSecret does not frequently publicize changes to its executive team. No major executive hires or departures have been widely reported in the last 12 months. The co-founders continue to lead the company.

Technology (Tech Stack) used by fatsecret

Discover the tools fatsecret uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

fatsecret Email Formats and Examples

While FatSecret does not publicly confirm its email formats, companies of its structure often use common patterns. A likely format could involve the first initial followed by the last name.

flast@fatsecret.com

Format

lmoses@fatsecret.com

Example

70%

Success rate

News and media

PR NewswireMay 16, 2023

Pattern Health and FatSecret Partner to Power Digital Health Interventions with Best-in-Class Nutrition Tracking

Pattern Health, a digital health company, announced a partnership with FatSecret. This collaboration integrates FatSecret's comprehensive food database and nutrition tracking capabilities into Pattern Health's platform, enabling more effective digital health programs....more

Business WireNovember 1, 2022

MedM Partners with FatSecret to Add Diet Tracking to its Health Monitoring Platform

MedM, a global leader in Connected Health Solutions, partnered with FatSecret to integrate its extensive food database into MedM Health & MedM Care platforms, allowing users to seamlessly track dietary intake....more

Fierce HealthcareOctober 12, 2022

Samsung, FatSecret expand health partnership with food, nutrition tracking features

Samsung expanded its partnership with FatSecret to enhance health and wellness features on its devices by integrating FatSecret's food and nutrition database into Samsung Health for robust dietary intake tracking....more

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