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Fashion To Figure (FTF) is a leading fashion retailer specializing in on-trend apparel and accessories for plus-size women (sizes 12-28). Founded with the mission to provide current fashion at affordable prices for a historically underserved market, FTF focuses on well-fitting, stylish clothing that empowers women to feel confident and express their individuality. The brand operates primarily through its e-commerce platform, offering a wide range of products including dresses, tops, bottoms, denim, outerwear, lingerie, and swimwear. Fashion To Figure was acquired by Saadia Group LLC in 2020.
Serves as the central hub for brand management, design, merchandising, marketing, e-commerce operations, and strategic planning for Fashion To Figure under Saadia Group's portfolio.
Located in a prominent commercial building in Midtown Manhattan, offering proximity to the fashion district and industry talent. The office likely supports multiple Saadia Group brands.
Likely a dynamic, fast-paced, and collaborative environment focused on e-commerce, digital marketing, and brand revitalization, reflecting Saadia Group's strategy for its acquired retail brands. Emphasis on agility and trend-responsiveness.
The headquarters represents the nerve center for Fashion To Figure's operations, particularly its strong digital-first approach and efforts to maintain brand relevance and growth in the competitive plus-size fashion market.
Fashion To Figure primarily focuses on the U.S. market through its robust e-commerce platform. While they may offer international shipping to certain countries (e.g., Canada), their core marketing, operational, and brand presence is concentrated within the United States. Global functions mainly revolve around online order fulfillment and digital customer service for international shoppers.
100 W 33rd St, Suite 801
New York
NY
USA
Address: 1000 Lord & Taylor Drive, Frazeysburg, OH 43822
Serves as a key logistics hub for efficient product distribution to Fashion To Figure customers across the United States, particularly for its e-commerce operations.
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As of April 2025, Fashion To Figure' leadership includes:
Fashion To Figure has been backed by several prominent investors over the years, including:
Following its acquisition by Saadia Group in late 2020, leadership roles for Fashion To Figure were integrated within the Saadia Group structure. Most significant executive transitions occurred around the acquisition period. Publicly announced executive changes specific to the Fashion To Figure brand in the immediate last 12 months are limited, as key leadership often oversees multiple brands within Saadia Group.
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Email addresses for Fashion To Figure personnel, especially after its acquisition by Saadia Group, likely use the @saadiagroup.com domain for corporate and shared executive roles, or potentially @fashiontofigure.com for brand-specific communication. Common formats include first initial followed by last name, or first name.last name.
[first_initial][last]@fashiontofigure.com
Format
jdoe@fashiontofigure.com
Example
70%
Success rate
Retail Dive • October 2, 2020
Saadia Group LLC won the bid for the e-commerce business and related intellectual property of RTW Retailwinds, Inc., which included Fashion To Figure, New York & Company, and the online rights to Lord + Taylor. The acquisition aimed to leverage Saadia's expertise in digital retail to operate and grow these brands....more
WWD • August 13, 2020
RTW Retailwinds Inc., the parent company of New York & Co. and Fashion to Figure, filed for Chapter 11 bankruptcy protection, citing the devastating impact of the COVID-19 pandemic. The company planned to close most of its brick-and-mortar stores and seek a buyer for its e-commerce business and intellectual property, including Fashion To Figure....more
Plus Model Magazine • February 7, 2023
Fashion To Figure announced the launch of its 2023 Black History Month collection, uniquely designed by its all-Black female in-house design team. The collection aims to celebrate Black culture and heritage through fashion, showcasing the talent within the brand....more
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