What Does Farm To People Do?

Total employees32
HeadquartersBrooklyn
Founded2013

Farm To People is a mission-driven online grocer dedicated to transforming the food system by connecting consumers directly with local farmers and artisan producers. They offer a curated selection of fresh, seasonal produce, pasture-raised meats, sustainable seafood, dairy, baked goods, and pantry staples, all sourced with a strong emphasis on ethical practices, sustainability, and transparency. Their service aims to make it easy for people to eat well while supporting a more resilient and equitable food economy, delivering high-quality food directly to customers' homes.

Where Is Farm To People's Headquarters?

HQ Function

Serves as the central hub for operations, logistics management, technology development, marketing, merchandising, and customer engagement for their online grocery platform.

Notable Features:

Likely located within a repurposed industrial building, featuring modern office spaces alongside or near their primary fulfillment and cold storage facilities. Designed to support efficient food handling and distribution with an emphasis on sustainable operational practices.

Work Culture:

A mission-driven, passionate, and collaborative environment. Employees are typically dedicated to sustainable food systems, local economies, and innovation in food e-commerce. The culture is likely fast-paced, reflecting its nature as a growing tech-enabled food company.

HQ Significance:

The Brooklyn headquarters is pivotal for Farm To People's operations, acting as the nerve center for their farm-to-consumer logistics network in the densely populated Northeastern U.S. market. It symbolizes their commitment to bridging the gap between rural producers and urban consumers.

Values Reflected in HQ: Efficiency in logistics, commitment to community impact by operating within a revitalized urban area, sustainability through optimized food supply chains, and a direct connection to the journey of food from farm to table.

Location:

Farm To People currently focuses its operations in the Northeastern United States, primarily serving the New York metropolitan area, New Jersey, and Connecticut. While their direct operational footprint is regional, their model of championing local, sustainable food systems and transparent supply chains has global relevance. They contribute to a worldwide movement aimed at creating more resilient, equitable, and environmentally sound food economies, one community at a time.

Street Address:

1100 Flushing Ave

City:

Brooklyn

State/Province:

New York

Country:

USA

Where Else Does Farm To People Operate Around the World?

Hudson Valley, New York, USA (Regional Sourcing Hub)

Address: Specific address not publicly listed; operates through a network of partner farms and regional consolidation points.

To strengthen direct relationships with local farmers and producers, ensure a consistent supply of high-quality seasonal items, reduce food miles by consolidating products near their origin, and uphold quality control standards before items are sent to the main distribution center in Brooklyn.

Buying Intent Signals for Farm To People

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Farm To People? Meet the Executive Team

As of April 2025, Farm To People' leadership includes:

Michael Robinov - Co-Founder & CEO
David Robinov - Co-Founder & Chief Experience Officer

Who's Investing in Farm To People?

Farm To People has been backed by several prominent investors over the years, including:

S2G Ventures (Sound Board)
Contour Venture Partners
Entrepreneurs Roundtable Accelerator (ERA)
Kameel Vohra

What Leadership Changes Has Farm To People Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major C-suite executive hires or departures announced by Farm To People in the last 12 months. The founding team continues to lead the company's strategic direction.

What Technology (Tech Stack) Is Used byFarm To People?

Discover the tools Farm To People uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Farm To People Email Formats and Examples

Farm To People commonly uses the email format where the employee's first name is followed by the company domain. This is a frequent pattern for companies of their size and type.

first@farmtopeople.com

Format

michael@farmtopeople.com

Example

85%

Success rate

What's the Latest News About Farm To People?

PR NewswireSeptember 19, 2023

Farm To People Expands Same-Day Delivery to New Jersey and Connecticut

Farm To People announced the expansion of its same-day delivery service to parts of New Jersey and Connecticut, broadening its reach beyond New York City. This move allows more customers to access fresh, locally sourced groceries conveniently....more

TechCrunchJuly 13, 2021

Farmstead and Farm To People merge to take on the Goliaths of online grocery

Farmstead, an AI-powered grocery delivery startup, and Farm To People, a Brooklyn-based online farmers market, announced their merger. The combination aimed to leverage Farmstead's technology with Farm To People's strong sourcing network and brand loyalty to compete more effectively in the online grocery market....more

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