What Does Farm Bureau Financial Services Do?

Total employees2461
HeadquartersWest Des Moines
Founded

Farm Bureau Financial Services (FBFS) is a multi-state insurance and financial services company. With a rich heritage rooted in agriculture, FBFS offers a comprehensive suite of products including auto, home, life, farm/ranch, and business insurance, alongside investment and retirement planning services. Their mission is to protect the livelihoods and futures of individuals, families, and businesses. FBFS operates through a network of local agents who provide personalized service and build strong relationships within their communities. They are committed to helping clients prepare for the future and recover from the unexpected.

Where Is Farm Bureau Financial Services's Headquarters?

HQ Function

The West Des Moines headquarters serves as the primary hub for corporate strategy, underwriting, claims processing, product development, IT, marketing, and support for its extensive network of agents and regional operations.

Notable Features:

The headquarters is a modern corporate campus designed to facilitate collaboration and house a large workforce. It includes extensive office space, training facilities, and employee amenities.

Work Culture:

The work culture at FBFS headquarters is generally described as professional, collaborative, and customer-centric, with an emphasis on community involvement and ethical practices, reflecting its Farm Bureau heritage.

HQ Significance:

This headquarters is significant as it centralizes leadership and core operational functions, enabling consistent service delivery and strategic direction for the company's multi-state presence.

Values Reflected in HQ: The headquarters' design and operations aim to reflect stability, reliability, professionalism, and a commitment to serving its client-members and agents.

Location:

Farm Bureau Financial Services primarily operates within the United States, serving clients in select Midwestern and Western states. As of now, they do not maintain a significant physical global office presence outside the U.S. Their core business functions, including underwriting, claims, customer service, and agent support, are focused on their domestic market.

Street Address:

5400 University Ave

City:

West Des Moines

State/Province:

IA

Country:

USA

Where Else Does Farm Bureau Financial Services Operate Around the World?

Manhattan, Kansas, USA

Address: 2627 KFB Plaza, Manhattan, KS 66503

To manage and support Farm Bureau's insurance and financial service operations specifically within Kansas, ensuring services are tailored to the needs of the local agricultural community and other residents.

Lincoln, Nebraska, USA

Address: Specific large regional office address not publicly centralized; operations primarily through Nebraska Farm Bureau state office and local agents.

To deliver comprehensive insurance and financial products to Nebraska residents, with a strong focus on the agricultural sector and rural communities, supported by local agent presence.

Phoenix, Arizona, USA

Address: 3200 E Camelback Rd, Phoenix, AZ 85018 (Arizona Farm Bureau Federation Office, supporting FBFS)

To provide tailored insurance and financial solutions to the Arizona market, addressing both agricultural and broader community needs through local agents and state-level support.

Buying Intent Signals for Farm Bureau Financial Services

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Farm Bureau Financial Services? Meet the Executive Team

As of April 2025, Farm Bureau Financial Services' leadership includes:

Daniel D. Pitcher - Chief Executive Officer
William J. (Bill) Trible - Executive Vice President, Chief Financial Officer & Treasurer
Richard J. Felts - Executive Vice President, Chief Operating Officer - Property Casualty Companies
Julie L. Sturdy - Executive Vice President, Chief People & Virtue Officer
Ellen M. Willadsen - Executive Vice President, Chief Innovation Officer

Who's Investing in Farm Bureau Financial Services?

Farm Bureau Financial Services has been backed by several prominent investors over the years, including:

Farm Bureau Financial Services is not a publicly traded company in the traditional sense. FBL Financial Group, Inc., its former publicly traded holding company, was acquired by Farm Bureau Property & Casualty Insurance Company (FBPCIC) in 2021.
Ownership is now primarily through FBPCIC and affiliated state Farm Bureau Federations, aligning it closely with its policyholders and member organizations.

What Leadership Changes Has Farm Bureau Financial Services Seen Recently?

Hire0
Exits0

Farm Bureau Financial Services has maintained a relatively stable C-suite executive team over the past 12-18 months, with no major widely publicized hires or departures at the highest levels. Any significant changes are typically communicated through official channels.

New Appointments:

Hypothetical Internal Candidate, This is a hypothetical example to illustrate structure; specific internal promotions at this level are not always externally announced.

What Technology (Tech Stack) Is Used byFarm Bureau Financial Services?

Discover the tools Farm Bureau Financial Services uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Farm Bureau Financial Services Email Formats and Examples

Farm Bureau Financial Services commonly uses email formats that combine employee names with their domain @fbfs.com. The most prevalent patterns are variations of first name and last name.

[first].[last]@fbfs.com

Format

jane.doe@fbfs.com

Example

85%

Success rate

What's the Latest News About Farm Bureau Financial Services?

Farm Bureau Financial Services NewsroomJuly 26, 2023

Farm Bureau Financial Services Named to Ward’s 50® Top Performing Insurance Companies for 2023

Farm Bureau Financial Services announced its property-casualty company has been named to the 2023 Ward’s 50® list of top-performing property-casualty insurance companies in the United States. This recognition highlights the company's strong financial performance and stability....more

WeAreIowa.com / Local 5 NewsMarch 7, 2024

Farm Bureau Financial Services raises over $110,000 for Ronald McDonald House Charities of Central Iowa

Farm Bureau Financial Services employees and agents raised more than $110,000 to support Ronald McDonald House Charities of Central Iowa through various fundraising activities. This effort underscores the company's commitment to community support....more

Farm Bureau Financial Services NewsroomNovember 15, 2023

Scholarships Available for Students Pursuing Ag Careers Through Farm Bureau Foundations

Farm Bureau Financial Services highlighted the availability of scholarships through various state Farm Bureau Foundations for students intending to pursue careers in agriculture or agribusiness, reinforcing its support for the future of the agricultural industry....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Farm Bureau Financial Services, are just a search away.