What Does Falcon.io Do?

Total employees124
HeadquartersChicago
Founded

Falcon.io, now an integral part of Brandwatch under the Cision umbrella, is a robust social media management platform tailored for marketers, customer experience professionals, and PR teams. It empowers users to efficiently publish content across multiple channels, engage with their communities, monitor social conversations and brand mentions, analyze performance with in-depth data, and manage customer interactions. The platform provides a unified suite of tools to help businesses build meaningful customer relationships, enhance brand presence, and drive measurable results through strategic social media activities.

Where Is Falcon.io's Headquarters?

HQ Function

Global headquarters for Cision, parent company of Falcon.io (via Brandwatch). Oversees global strategy, operations, finance, product development, and innovation for Cision's full suite of PR, media monitoring, and social media solutions, including the Falcon.io platform.

Notable Features:

Located in an iconic skyscraper in downtown Chicago, offering modern office facilities and access to a vibrant business ecosystem. The building itself is a notable architectural landmark.

Work Culture:

Cision fosters a collaborative, innovative, and customer-focused work environment. Employees are encouraged to contribute to the development of cutting-edge solutions that empower marketing and communications professionals worldwide.

HQ Significance:

As Cision's nerve center, the Chicago HQ drives the strategic direction for all its brands, including Brandwatch and Falcon.io. It's key to their mission of providing comprehensive media intelligence and social media management tools globally.

Values Reflected in HQ: The headquarters reflects Cision's commitment to innovation, global leadership in media intelligence, and a customer-centric approach to developing powerful tools like Falcon.io.

Location:

Through Cision, Falcon.io's capabilities are supported globally, with offices and staff in the Americas, EMEA, and APAC regions. This worldwide network ensures comprehensive sales, customer support, and strategic services for multinational clients. Functions supported globally include 24/7 customer assistance for platform users, localized marketing and sales efforts, and product development drawing on international talent and market insights.

Street Address:

One Prudential Plaza, 130 E. Randolph St., Suite 2000

City:

Chicago

State/Province:

Illinois

Country:

USA

Where Else Does Falcon.io Operate Around the World?

New York, NY, USA

Address: 200 Vesey Street, 24th Floor, New York, NY 10281, USA

Key hub for client engagement, business development, and market presence in the Americas, providing localized support and expertise for the Cision suite.

London, UK

Address: Churchill House, 142-146 Old Street, London, EC1V 9BW, UK

Serves as a central point for Cision's operations in Europe, the Middle East, and Africa, catering to a wide range of clients and driving regional growth.

Copenhagen, Denmark

Address: Ny Carlsberg Vej 80, 1799 Copenhagen, Denmark (Brandwatch/Cision Office)

A vital technology and innovation hub, leveraging its historical roots with Falcon.io to enhance Cision's social media management capabilities for the European market and beyond.

Buying Intent Signals for Falcon.io

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Falcon.io? Meet the Executive Team

As of April 2025, Falcon.io' leadership includes:

Cali Tran - Chief Executive Officer, Cision
Pritham Shetty - Chief Technology Officer, Cision
Amanda Schmidt - Chief People Officer, Cision
Carrie Parker - Chief Marketing Officer, Cision
Jay Webster - Chief Product Officer, Cision

Who's Investing in Falcon.io?

Falcon.io has been backed by several prominent investors over the years, including:

Northcap
Target Global
Creandum
VF Venture (Vækstfonden)

What Leadership Changes Has Falcon.io Seen Recently?

Hire2
Exits0

Cision has made key appointments to its executive team over the past year to strengthen its leadership in people operations and marketing. These changes reflect Cision's ongoing commitment to growth and innovation in the media intelligence and communications software space.

New Appointments:

Amanda Schmidt, Amanda Schmidt appointed as Cision's new Chief People Officer, bringing extensive experience in HR leadership to enhance Cision's talent and culture initiatives.
Carrie Parker, Carrie Parker was named Cision's Chief Marketing Officer, tasked with leading the company's global marketing efforts and strengthening its market position.

What Technology (Tech Stack) Is Used byFalcon.io?

Discover the tools Falcon.io uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Falcon.io Email Formats and Examples

While Falcon.io is now part of Cision, communications typically come from Cision or Brandwatch email addresses. Common email formats at Cision include variations of first name and last name.

[first].[last]@cision.com or [finitial][lastname]@cision.com

Format

jane.doe@cision.com

Example

75%

Success rate

What's the Latest News About Falcon.io?

Brandwatch BlogFebruary 27, 2024

Brandwatch News: What’s new? Brandwatch’s Winter Release 2024

Brandwatch announced its Winter Release 2024, featuring several updates and new features across its product suite, which includes Falcon.io's social media management capabilities. Enhancements focus on AI-powered insights, improved reporting, and more streamlined workflows for users....more

Cision PR NewswireOctober 17, 2023

Cision’s Brandwatch Named a Leader in Social Listening Platforms Report by Independent Research Firm

Cision announced that Brandwatch was named a Leader in The Forrester Wave™: Social Listening Platforms, Q4 2023. This recognition highlights the strength of Brandwatch's platform, which integrates Falcon.io's social media management tools....more

Cision PR NewswireMay 2, 2023

Cision Appoints Carrie Parker as Chief Marketing Officer

Cision appointed Carrie Parker as its new Chief Marketing Officer. Parker will lead Cision's global marketing strategy, focusing on driving growth and enhancing brand reputation for Cision and its portfolio of products, including Brandwatch and Falcon.io....more

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