What Does Fabletics Do?

Total employees1300
HeadquartersEl Segundo
FoundedN/A

Fabletics is an American-based global active-lifestyle brand that sells women's and men's sportswear, footwear and accessories, commonly referred to as 'athleisure'. The company operates on a membership-based model and is known for its fashion-forward designs, inclusive sizing, and accessible price points. Fabletics aims to empower individuals to lead active lives by offering high-quality, stylish, and performance-driven apparel for workouts and everyday wear. They have a significant online presence and a growing network of retail stores.

Where Is Fabletics's Headquarters?

HQ Function

Global headquarters for brand strategy, design, marketing, technology, and operations for Fabletics, under the TechStyle Fashion Group.

Notable Features:

Modern, open-plan office space designed to foster collaboration and creativity, potentially including fitness and wellness amenities reflecting the brand's ethos. Located within a prominent business park.

Work Culture:

Fast-paced, innovative, and collaborative, blending fashion, technology, and a focus on active lifestyles. Emphasis on customer-centricity and data-driven decisions.

HQ Significance:

Central hub for Fabletics' global operations, product innovation, and brand development, driving its growth in the competitive activewear market.

Values Reflected in HQ: Innovation through technology integration, collaboration in open workspaces, agility in responding to fashion trends, and a focus on the active lifestyle central to the brand.

Location:

Fabletics supports its global customer base primarily through its e-commerce platform, shipping to numerous countries including the United States, Canada, Australia, and several European nations (e.g., UK, Germany, France, Spain, Netherlands). The company also has an expanding physical retail footprint with stores in major cities across the US and is increasingly looking at international retail locations. Global functions include localized marketing, international logistics and customer support, facilitated by regional offices and teams.

Street Address:

800 Apollo Street

City:

El Segundo

State/Province:

CA

Country:

USA

Where Else Does Fabletics Operate Around the World?

Berlin, Germany

Address: Kiefholzstraße 1, 12435 Berlin, Germany (TechStyle Fashion Group Office)

To manage and expand Fabletics' brand presence and operations across Europe, catering to regional consumer preferences, e-commerce fulfillment, and retail strategies.

London, United Kingdom

Address: TechStyle Fashion Group, UK Office (Specific address may vary, often co-working or regional marketing hubs)

To strengthen Fabletics' market share in the UK, manage local partnerships, and oversee retail expansion efforts within the region.

Buying Intent Signals for Fabletics

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Fabletics? Meet the Executive Team

As of April 2025, Fabletics' leadership includes:

Adam Goldenberg - Co-Founder & CEO, Fabletics (also Co-CEO, TechStyle Fashion Group)
Don Ressler - Co-Founder, Fabletics (also Co-CEO, TechStyle Fashion Group)
Kate Hudson - Co-Founder
Felix del Pozzo - Chief Operating Officer, Fabletics
Nina Richter - Chief Merchandising Officer, Fabletics

Who's Investing in Fabletics?

Fabletics has been backed by several prominent investors over the years, including:

B. Riley Principal Investments (Led $235M funding round for Fabletics Group, Inc.)
TechStyle Fashion Group (Parent Company)
Insight Partners (Investor in TechStyle)
TCV (Technology Crossover Ventures) (Investor in TechStyle)
Matrix Partners (Investor in TechStyle)
Rho Ventures (Investor in TechStyle)

What Leadership Changes Has Fabletics Seen Recently?

Hire0
Exits0

No major publicly announced executive team changes at the highest C-suite level specific to Fabletics have been prominent in the last 12 months (as of early 2024), suggesting a period of stability in top leadership. Strategic role alignments within the broader TechStyle Fashion Group may occur periodically.

What Technology (Tech Stack) Is Used byFabletics?

Discover the tools Fabletics uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Fabletics Email Formats and Examples

Fabletics, as part of TechStyle Fashion Group, likely utilizes email formats common within the group or specific to the brand. Common corporate email patterns often include first name, last name, or initials.

A common format is [first].[last]@fabletics.com or [first_initial][last]@fabletics.com. For example, jane.doe@fabletics.com.

Format

jdoe@fabletics.com

Example

75%

Success rate

What's the Latest News About Fabletics?

WWDNovember 28, 2023

Fabletics Revamps Loyalty Program With More Exclusive Benefits

Fabletics updated its VIP loyalty program, now called 'My Fabletics,' offering enhanced benefits like deeper discounts, early access to new collections, and dedicated customer service to improve member retention and value....more

FashionUnitedOctober 10, 2023

Fabletics launches debut lounge collection

Fabletics expanded its product offerings with the launch of its first-ever Fabletics Lounge collection, featuring comfortable and stylish loungewear pieces, catering to the growing demand for versatile at-home and casual wear....more

Retail TouchPointsSeptember 7, 2023

Fabletics Launches Free Live and On-Demand Fitness Platform

Fabletics introduced Fabletics Flex, a new fitness platform offering live and on-demand workout classes to its members, aiming to enhance brand engagement and provide added value beyond apparel....more

ForbesJune 21, 2023

Fabletics, Khloé Kardashian And The Fifty Corp Team Up To Give Activewear A Boost

Fabletics announced a partnership with Khloé Kardashian for a new collection, aiming to leverage her influence and reach to attract new customers and enhance the brand's appeal in the competitive activewear market....more

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