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Event Farm
What Does Event Farm Do?
Event Farm, now a GrowthZone company, is an advanced event marketing and experiential platform. It empowers organizations to promote their brands and engage target audiences through immersive in-person, virtual, and hybrid events. Event Farm offers a comprehensive suite of tools for event creation, invitation and registration management, guest check-in, onsite engagement, and robust post-event analytics. The platform is designed to help event professionals deliver memorable experiences, drive attendee interaction, and accurately measure the return on investment for corporate events, conferences, trade shows, and experiential marketing campaigns.
Where Is Event Farm's Headquarters?
HQ Function
Primary operational hub for Event Farm's product development, sales, customer success, and marketing, integrated within GrowthZone's broader association management software ecosystem.
Notable Features:
Modern office space designed for technology development, collaboration, and supporting a hybrid workforce.
Work Culture:
A collaborative and innovative environment, blending Event Farm's specialized focus on event technology with GrowthZone's broader customer-centric approach to association and member-based organization solutions. Emphasis on agility and responsiveness to market needs.
HQ Significance:
Serves as the primary operational and development center for the Event Farm platform, ensuring its continued innovation, integration within the GrowthZone ecosystem, and support for its global user base.
Values Reflected in HQ: Innovation, customer focus, collaboration, technological advancement, and integration, reflecting its role within the larger GrowthZone organization.
Location:
While Event Farm's physical offices are based in the USA, its cloud-based event marketing platform is utilized by organizations and event professionals globally. The software supports a wide range of events, from local gatherings to international conferences, across various countries. Customer support and sales operations cater to a global clientele, enabling event management and engagement worldwide.
Street Address:
1911 N Fort Myer Dr, Suite 1000
City:
Arlington
State/Province:
VA
Country:
USA
Where Else Does Event Farm Operate Around the World?
Nisswa, MN, USA
Address: 23992 Smiley Rd, Nisswa, MN 56468, USA
Central operational hub for GrowthZone, supporting its nationwide client base and diverse product portfolio including association management software and event technology solutions.
Buying Intent Signals for Event Farm
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Event Farm? Meet the Executive Team
As of April 2025, Event Farm' leadership includes:
Who's Investing in Event Farm?
Event Farm has been backed by several prominent investors over the years, including:
What Leadership Changes Has Event Farm Seen Recently?
Specific executive hires or exits branded solely under 'Event Farm' are not typically announced, as leadership is integrated within the GrowthZone executive team. Major leadership changes occur at the GrowthZone parent company level. For instance, John Cook assumed the role of CEO of GrowthZone following its acquisition by PSG in late 2022/early 2023, guiding the overall strategy for all its brands, including Event Farm.
What Technology (Tech Stack) Is Used byEvent Farm?
Discover the tools Event Farm uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Event Farm Email Formats and Examples
Event Farm, as a brand within GrowthZone, may utilize email addresses associated with its own domain (eventfarm.com) for product-specific communications or GrowthZone's domain (growthzone.com) for broader corporate matters. Common corporate email patterns are typically used.
[first].[last]@eventfarm.com or [first_initial][last]@eventfarm.com
Format
jane.doe@eventfarm.com
Example
75%
Success rate
What's the Latest News About Event Farm?
Cision PR Newswire • November 2, 2023
GrowthZone (Parent of Event Farm) Acquires PCMA’s Digital Experience Studio to Bolster Event Tech Offering
GrowthZone, the parent company of Event Farm, announced its acquisition of the Digital Experience Studio (DEX Studio) from PCMA. This strategic move is set to enhance GrowthZone's event technology capabilities, directly benefiting the Event Farm platform by integrating DEX Studio's expertise in creating engaging digital and hybrid event experiences....more
Business Wire • January 10, 2023
GrowthZone Acquires MemberSuite (Previous Parent of Event Farm), Strengthening Its Position as a Leading AMS Provider
GrowthZone announced the acquisition of MemberSuite, which had previously acquired Event Farm. This acquisition brought Event Farm under the GrowthZone umbrella, aiming to combine strengths in association management software and event technology....more
PSG • December 20, 2022
PSG Completes Strategic Investment in GrowthZone (Now Parent of Event Farm)
PSG, a leading growth equity firm, announced a strategic investment in GrowthZone. This investment was aimed at accelerating GrowthZone's growth and innovation in the association management software space, ultimately impacting its subsidiary products like Event Farm....more
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