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Ethoca's Overview

Total employees177
HeadquartersToronto
Founded2005

Ethoca Limited, acquired by Mastercard in 2019, is a global technology company specializing in collaboration-based solutions to help businesses fight eCommerce fraud, reduce chargebacks, and improve customer transaction experiences. Ethoca's network connects card issuers and online merchants, enabling the near real-time sharing of fraud and customer dispute intelligence. This helps prevent chargebacks, recover lost revenue, and avoid negative customer interactions. As part of Mastercard, Ethoca's capabilities are integrated into a broader suite of security and digital identity products, enhancing trust in the digital ecosystem.

Where is Ethoca's Headquarters?

HQ Function

Serves as a key hub for Ethoca's operations within Mastercard in Canada, including product development for collaborative fraud solutions, client support for the Americas, and regional management for cyber and intelligence services.

Notable Features:

Modern office facilities within the Manulife Centre (a LEED Gold certified building), designed to foster collaboration and innovation. Offers direct access to Toronto's vibrant business district and public transit.

Work Culture:

As part of Mastercard, the work culture emphasizes innovation, collaboration, security, and a customer-centric approach. Ethoca's heritage contributes a focus on agile problem-solving and network-based intelligence in the fraud prevention space.

HQ Significance:

Represents a key center for Mastercard's cyber and intelligence solutions in North America, leveraging Ethoca's foundational expertise in fraud and chargeback management. It underscores Mastercard's investment in Canadian tech talent.

Values Reflected in HQ: Reflects Mastercard's corporate values of trust, innovation, partnership, and inclusivity, integrated with Ethoca's legacy of collaborative problem-solving and pioneering data-sharing networks for fraud prevention.

Location:

As a Mastercard company, Ethoca's solutions are supported globally, leveraging Mastercard's extensive network and presence in over 210 countries and territories. Key functions supported globally include sales and business development, client integration and support for card issuers and merchants, advanced data analytics for fraud trends, and continuous product development for its collaboration-based technology network. Ethoca's services are accessible to financial institutions and businesses worldwide, helping them combat fraud and manage chargebacks effectively on an international scale.

Street Address:

121 Bloor Street East, Suite 600

City:

Toronto

State/Province:

Ontario

Country:

Canada

Ethoca's Global Presence

Purchase, New York, USA

Address: 2000 Purchase Street, Purchase, NY 10577 (Mastercard Global Headquarters)

Global strategic direction, central hub for North American operations, research, and innovation in payments, security, and data intelligence, including Ethoca's product roadmap.

London, United Kingdom

Address: 10 Upper Bank Street, Canary Wharf, London E14 5NP (Mastercard UK & Ireland HQ)

Serves as a major center for European client engagement, product deployment, sales, and operational support for Ethoca's collaborative network and related Mastercard security solutions.

St. Louis (O'Fallon), Missouri, USA

Address: 2200 Mastercard Boulevard, O'Fallon, MO 63368 (Mastercard Global Operations Headquarters)

Centralizes global technology operations, network management, and data analytics capabilities vital for the effective functioning of Ethoca's real-time data exchange platforms.

Sydney, Australia

Address: Level 7, 100 Arthur Street, North Sydney, NSW 2060 (Mastercard Australasia HQ)

Regional headquarters for Australasia, driving growth, client support, and market adaptation for Mastercard's full suite of products, including Ethoca's intelligence network in the APAC region.

Buying Intent Signals for Ethoca

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Ethoca

As of April 2025, Ethoca' leadership includes:

Ajay Bhalla - President, Cyber & Intelligence, Mastercard
Johan Gerber - Executive Vice President, Cyber and Security Products, Mastercard
Chris Reid - Executive Vice President, Identity Solutions, Mastercard
Paul Trueman - Executive Vice President, Product Optimization, Cyber & Intelligence Solutions, Mastercard (formerly Ethoca leadership)

Investors of Ethoca

Ethoca has been backed by several prominent investors over the years, including:

Mastercard (Acquirer and Parent Company since 2019)
Spectrum Equity (Pre-acquisition)
Elephant (Pre-acquisition)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Specific executive movements solely for the Ethoca-focused team within Mastercard are not typically publicized as standalone announcements. Leadership for Ethoca's services is integrated within Mastercard's Cyber & Intelligence division. Any significant changes would generally be part of broader Mastercard leadership updates in this sector. No major Ethoca-specific leadership hires or exits have been prominently announced in the last 12 months.

Technology (Tech Stack) used by Ethoca

Discover the tools Ethoca uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Ethoca Email Formats and Examples

As Ethoca Limited is part of Mastercard, employees use Mastercard's corporate email format. The most common format at Mastercard is [first].[last]@mastercard.com. Variations might exist for specific roles or regions but this is the standard.

[first].[last]@mastercard.com

Format

jane.doe@mastercard.com

Example

90%

Success rate

News and media

The PaypersFebruary 27, 2024

Mastercard (Ethoca) technology underpins new Consumer Fraud Risk solution for UK banks

Mastercard launched its new Consumer Fraud Risk solution in the UK, leveraging AI and technologies, including those from Ethoca, to help financial institutions predict and prevent fraudulent payments across various channels. The solution aims to protect consumers from scams by providing banks with real-time risk assessments....more

FinextraSeptember 19, 2023

Mastercard Expands Ethoca Alerts to Combat First-Party Fraud

Mastercard announced the expansion of its Ethoca Alerts service to help businesses identify and stop first-party (friendly) fraud more effectively. The enhanced alerts provide richer data insights from a broader network of issuers, enabling merchants to resolve disputes before they become chargebacks....more

Mastercard NewsroomJune 7, 2023

Mastercard and Tink partner to bring open banking-powered account verification to Ethoca’s digital dispute resolution solution

Mastercard and Tink announced a partnership to integrate Tink’s open banking technology with Ethoca’s Digital Dispute Resolution Solution. This collaboration aims to streamline the chargeback process by enabling secure account verification, reducing resolution times for customer disputes....more

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