What Does ETB Do?

Total employees4561
HeadquartersBogotá
Founded1884

ETB (Empresa de Telecomunicaciones de Bogotá S.A. E.S.P.) is one of Colombia's oldest and most established telecommunications companies. Founded in 1884, ETB has evolved from a local telephone provider to a comprehensive digital services company, offering high-speed fiber optic internet, mobile telephony (4G LTE), digital television, and a suite of cloud, IoT, and cybersecurity solutions for both residential and enterprise customers. Headquartered in Bogotá, ETB plays a crucial role in Colombia's digital transformation, continuously investing in infrastructure and innovation to connect communities and empower businesses.

Where Is ETB's Headquarters?

HQ Function

Serves as the primary center for strategic planning, corporate governance, financial management, technological innovation, network operations, and overall administration of ETB's national telecommunications services.

Notable Features:

The Edificio Elemento, where ETB's corporate offices are located, is a modern, LEED-certified office complex known for its sustainable architecture, advanced technological infrastructure, and collaborative workspaces. This reflects ETB's focus on innovation and environmental consciousness.

Work Culture:

ETB promotes a work culture centered on innovation, customer-centricity, and digital transformation. It encourages collaboration, continuous learning, and adaptability in the dynamic telecommunications sector, blending its rich history with a forward-looking vision.

HQ Significance:

The Bogotá headquarters is pivotal as it situates ETB in Colombia's primary economic, political, and technological hub. This facilitates direct engagement with regulatory bodies, key enterprise clients, and a vast customer base, underscoring ETB's long-standing commitment to the city and country.

Values Reflected in HQ: The headquarters in a state-of-the-art, sustainable building mirrors ETB's core values of innovation, customer focus, sustainability, connectivity, and a commitment to technological advancement.

Location:

ETB's primary operational focus is within Colombia, where it delivers a comprehensive range of telecommunications and digital services across the nation. While ETB collaborates with international partners for technology sourcing, equipment, and global connectivity services (such as international roaming for mobile customers and data transit), it does not maintain a direct operational presence with branded offices or services marketed directly to end-users outside of Colombia. Its 'global' engagement is primarily centered on enabling international communication capabilities for its Colombian clientele and integrating leading global technologies into its domestic offerings.

Street Address:

Avenida Calle 24 (Esperanza) # 68D - 35. Torre 2, Piso 7. Edificio Elemento.

City:

Bogotá

State/Province:

Distrito Capital (D.C.)

Country:

Colombia

Where Else Does ETB Operate Around the World?

Medellín, Antioquia/Colombia

Address: ETB operates multiple 'Centros de Experiencia' and operational support points in Medellín; specific addresses vary (e.g., CC Premium Plaza, CC Florida Parque).

To provide localized support and expand ETB's market presence in Antioquia, a major economic region in Colombia, ensuring service quality and customer satisfaction.

Cali, Valle del Cauca/Colombia

Address: ETB maintains several 'Centros de Experiencia' and operational points in Cali; specific addresses vary (e.g., CC Chipichape, CC Jardín Plaza).

To strengthen ETB's footprint in southwestern Colombia, offering direct customer engagement and robust service delivery in the Valle del Cauca department.

Barranquilla, Atlántico/Colombia

Address: ETB has customer service centers and technical support units in Barranquilla; specific addresses for 'Centros de Experiencia' can be found on the ETB website.

To cater to the telecommunications needs of residential and business customers in Barranquilla and the wider Atlántico department, expanding ETB's national coverage.

Buying Intent Signals for ETB

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading ETB? Meet the Executive Team

As of April 2025, ETB' leadership includes:

Alex Mauricio Blanco - Presidente (CEO)
José Duván Lizarazo - Vicepresidente Finanzas e Inversiones (CFO)
Sergio Andrés González Guzmán - Vicepresidente Jurídico y Secretario General
Nathalia Tangarife Pico - Vicepresidenta Clientes
Roberto Pedroso Rodríguez - Vicepresidente Empresas y Ciudades Inteligentes
Carlos Augusto Ramírez - Vicepresidente Tecnología
Liliana Rocío Giraldo Henao - Vicepresidenta Auditoría Interna

Who's Investing in ETB?

ETB has been backed by several prominent investors over the years, including:

Distrito de Bogotá (Majority Shareholder, holding over 86%)
Various Institutional Investors
Individual Shareholders (via Colombian Stock Exchange, BVC ticker: ETB)

What Leadership Changes Has ETB Seen Recently?

Hire1
Exits0

In the past 12-18 months, ETB has experienced notable leadership transitions, particularly with the appointment of a new CEO. Such changes are common in the fast-evolving telecommunications sector, often reflecting new strategic directions and growth initiatives. While major appointments like the CEO are publicly announced, comprehensive details on all VP-level movements might not always be widely disseminated.

Departures

Sergio González Guzmán, Sergio González Guzmán concluded his tenure as Presidente (CEO) following the appointment of Alex Mauricio Blanco. He transitioned to Vicepresidente Jurídico y Secretario General.

New Appointments:

Alex Mauricio Blanco, Alex Mauricio Blanco was appointed as the new President (CEO) of ETB, bringing extensive experience to lead the company's next phase.

What Technology (Tech Stack) Is Used byETB?

Discover the tools ETB uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ETB Email Formats and Examples

ETB typically utilizes standardized email formats for its corporate communications. These formats generally combine elements of an employee's name with the company's domain. The most common pattern observed is [first_name].[last_name]@etb.com.

The most common email format appears to be [first].[last]@etb.com. Other potential formats could include [first_initial][last]@etb.com or similar variations.

Format

natalia.rodriguez@etb.com

Example

85%

Success rate

What's the Latest News About ETB?

La RepúblicaMay 17, 2024

ETB's Net Profit Soars 127% to $37 Billion COP in Q1 2024

ETB reported a significant 127% increase in its net profit for the first quarter of 2024, reaching $37 billion Colombian pesos (approximately USD 9.5 million). This remarkable growth was primarily attributed to strong performance in its fiber optic services and tailored enterprise solutions, alongside effective cost management strategies....more

El EspectadorMay 2, 2024

ETB Completes 100% Migration from Copper to Fiber Optics for Customers in Bogotá

ETB announced the successful completion of migrating all its customers in Bogotá from traditional copper networks to high-speed fiber optics. This milestone, part of its ongoing network modernization plan, significantly enhances internet speeds and service quality for its user base, marking a crucial step in advancing the city's digital infrastructure....more

PortafolioFebruary 7, 2024

ETB to Invest US$4 Million in Cybersecurity During 2024

ETB announced plans to invest US$4 million in cybersecurity throughout 2024. This investment aims to strengthen its security operations center (SOC) and enhance protection for its clients against evolving cyber threats, reinforcing its commitment to providing secure and reliable digital services....more

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