What Does Esports Insider Do?

Total employees49
HeadquartersLondon
FoundedN/A

Esports Insider (ESI) is a leading business-to-business (B2B) esports industry-focused news, media, and events company. Established in 2016, ESI provides comprehensive coverage of the esports business landscape, including news, features, interviews, and data-driven insights. They cater to professionals within the esports ecosystem, from endemic companies to non-endemic brands looking to enter the space. Beyond their digital platform, Esports Insider is renowned for organizing prominent industry events and conferences globally, such as ESI London, ESI Singapore, and ESI Washington D.C., fostering networking, discussion, and growth within the esports community.

Where Is Esports Insider's Headquarters?

HQ Function

Serves as the central hub for editorial operations, business development, event planning, and overall company management for its global activities.

Notable Features:

Located within Runway East, a prominent co-working space known for fostering innovation and collaboration among tech startups and scale-ups. This provides a dynamic environment and access to modern amenities.

Work Culture:

Fast-paced, collaborative, and deeply passionate about the esports industry. The environment encourages innovation, journalistic integrity, and a proactive approach to covering the rapidly evolving esports business landscape.

HQ Significance:

London provides strategic access to European esports markets, a rich talent pool, and a vibrant media and technology ecosystem, supporting ESI's role as a global B2B leader.

Values Reflected in HQ: The choice of a dynamic co-working space like Runway East reflects values of collaboration, innovation, community, and adaptability in a fast-moving industry.

Location:

Esports Insider supports its global audience and industry partners through comprehensive international news coverage, a worldwide network of journalists and contributors, and by hosting major B2B esports conferences in key regions including Europe (e.g., ESI London), Asia (e.g., ESI Singapore), and North America (e.g., ESI Washington D.C.). Their digital platform reaches professionals across the globe.

Street Address:

Runway East London Bridge, 20 St Thomas St

City:

London

State/Province:

England

Country:

United Kingdom

Where Else Does Esports Insider Operate Around the World?

No additional office locations available.

Buying Intent Signals for Esports Insider

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Esports Insider? Meet the Executive Team

As of April 2025, Esports Insider' leadership includes:

Sam Cooke - Managing Director & Co-Founder
Tom Stern - Editor
Kerry Waananen - Head of Events
Tom Daniels - Head of Sales & Partnerships
Millie Okopyk - Head of Commercial Operations

Who's Investing in Esports Insider?

Esports Insider has been backed by several prominent investors over the years, including:

Privately held. Esports Insider is part of Media Clash Ltd. Specific external investor details are not publicly disclosed.

What Leadership Changes Has Esports Insider Seen Recently?

Hire2
Exits0

Esports Insider has focused on strengthening its commercial and marketing leadership in the past year, with key appointments to drive growth and operational efficiency. No major executive departures have been publicly announced in the last 12 months.

New Appointments:

Millie Okopyk, Millie Okopyk appointed as Head of Commercial Operations to bolster commercial strategy and team management.
Mark Kindred, Mark Kindred joined as Head of B2B Marketing to lead marketing strategies for ESI's B2B offerings.

What Technology (Tech Stack) Is Used byEsports Insider?

Discover the tools Esports Insider uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Esports Insider Email Formats and Examples

Esports Insider primarily uses the [firstname]@[companydomain.com] email format for its employees (e.g. john@esportsinsider.com). General inquiries can also often be directed to role-specific addresses like editor@ or sales@esportsinsider.com.

[first]@esportsinsider.com

Format

sam@esportsinsider.com

Example

85%

Success rate

What's the Latest News About Esports Insider?

esportsinsider.comAugust 23, 2023

Esports Insider Debuts ESI Film Festival Focused on Esports and Gaming Documentaries

Esports Insider announced the launch of the ESI Film Festival, a new initiative to celebrate esports and video game storytelling through documentaries, which was held during its flagship ESI London 2023 event....more

esportsinsider.comJune 13, 2023

Oddin.gg Extends Partnership with Esports Insider for ESI London 2023

Leading B2B esports betting solutions provider Oddin.gg announced the extension of its partnership with Esports Insider, supporting the ESI London 2023 conference as a Gold Partner, reinforcing their collaboration in the esports business sector....more

esportsinsider.comMay 10, 2023

Esports Insider Launches 'The Clutch' Startup Pitch Competition at ESI London

Esports Insider introduced 'The Clutch', a new live pitch competition for esports startups, which debuted at its ESI London 2023 event, offering a platform and prize pool for emerging businesses in the industry....more

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