What Does EQ Do?

Total employees193
HeadquartersToronto
Founded2010

EQ Works (operating under EQ Inc.) is a Canadian company specializing in digital marketing and advertising technology. They provide a suite of solutions powered by location-based data and artificial intelligence to help businesses understand, predict, and influence consumer behavior. Their platform offers tools for data analytics, programmatic advertising, audience targeting, and measurement, enabling clients to optimize their digital marketing campaigns and achieve better outcomes.

Where Is EQ's Headquarters?

HQ Function

Serves as the primary center for strategic decision-making, product innovation, software development, corporate administration, and client engagement for EQ Works.

Notable Features:

Located in the Yorkville area, known for its mix of commercial and upscale establishments. The office likely features a modern design conducive to collaboration and technological development, equipped with facilities to support its data-driven operations.

Work Culture:

Fosters an innovative, data-centric, and collaborative work environment typical of technology and ad-tech firms. Emphasis is placed on problem-solving, continuous learning, and leveraging data to drive marketing results for clients.

HQ Significance:

Its Toronto location provides strategic access to a rich talent pool, key clients in diverse industries, financial markets, and a vibrant tech ecosystem, supporting EQ Works' growth and innovation.

Values Reflected in HQ: The headquarters' location and setup likely reflect EQ Works' commitment to innovation, professionalism, and its position within the Canadian technology landscape.

Location:

While EQ Works is headquartered and primarily operates in Canada, its digital advertising and data analytics solutions can be utilized by clients to target audiences and run campaigns globally. The nature of their technology allows for international application, though their direct operational footprint and main client base are concentrated in North America.

Street Address:

1255 Bay Street, Suite 400

City:

Toronto

State/Province:

Ontario

Country:

Canada

Where Else Does EQ Operate Around the World?

Key North American Markets (e.g., Montreal, Vancouver, select US cities)

Address: Specific addresses not publicly listed; operations in these markets may be supported by remote teams or flexible/representative office arrangements.

To expand market penetration, provide localized support to clients across North America, and tap into regional talent pools and business opportunities in the ad-tech sector.

Buying Intent Signals for EQ

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading EQ? Meet the Executive Team

As of April 2025, EQ' leadership includes:

Geoffrey Rotstein - President & CEO
Peter Kanniah - Chief Financial Officer
Dilshan Kathriarachchi - Chief Technology Officer

Who's Investing in EQ?

EQ has been backed by several prominent investors over the years, including:

Publicly Traded on TSX Venture Exchange (TSXV: EQ)

What Leadership Changes Has EQ Seen Recently?

Hire0
Exits0

Based on publicly available information, the core C-suite executive team at EQ Works (CEO, CFO, CTO) has remained stable over the past 12 months, with no major publicly announced hires or departures.

Departures

N/A, No notable C-suite executive departures publicly announced in the last 12 months.

New Appointments:

N/A, No major new C-suite executive appointments publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used byEQ?

Discover the tools EQ uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

EQ Email Formats and Examples

EQ Works likely uses standard professional email address formats. Based on common patterns for technology companies and data from email verification services, a common format is [first].[last]@eqworks.com.

[first].[last]@eqworks.com

Format

jane.doe@eqworks.com

Example

75%

Success rate

What's the Latest News About EQ?

AccesswireMay 29, 2024

EQ Inc. Reports First Quarter 2024 Financial Results

EQ Inc. (parent company of EQ Works) announced its financial results for the first quarter ended March 31, 2024. The report detailed revenue performance, operational highlights, and management's discussion on the company's progress in its data and advertising segments....more

AccesswireOctober 24, 2023

EQ Inc. Announces New Proprietary Large Language Model LOCUS LLM

EQ Inc. introduced LOCUS LLM, a new proprietary large language model aimed at enhancing its data analytics and audience targeting capabilities. This development signifies EQ Works' commitment to leveraging advanced AI for deeper customer insights and improved advertising solutions....more

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