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EP+Co's Overview

Total employees217
HeadquartersGreenville
Founded

EP+Co is a full-service creative advertising agency that aims to make brands more human by sparking connections and inspiring action. Founded in 1986 as Erwin Penland, the agency rebranded to EP+Co to reflect its evolution and collaborative spirit. They offer a wide range of services including brand strategy, creative development, content production, integrated media, performance marketing, shopper marketing, and experiential marketing. EP+Co is known for its work with prominent national and global brands, delivering impactful campaigns that resonate with consumers. Their approach is rooted in understanding human behavior and crafting authentic brand narratives.

Where is EP+Co's Headquarters?

HQ Function

Serves as the central hub for creative development, strategic planning, client services, talent management, and administrative operations for the agency.

Notable Features:

The Greenville headquarters is located in the ONE City Plaza, a prominent modern mixed-use development in the heart of downtown. The office space is designed to foster collaboration and creativity, featuring open layouts and contemporary aesthetics.

Work Culture:

EP+Co cultivates a collaborative, innovative, and 'human-first' work environment. The Greenville HQ emphasizes teamwork, creative freedom, and a strong sense of community, encouraging employees to produce impactful and authentic work. The culture values curiosity, ingenuity, and a passion for storytelling.

HQ Significance:

The Greenville headquarters is significant as the origin and primary operational center of EP+Co, driving its creative vision and maintaining its core culture. Its location in a dynamic Southern city provides a unique perspective and access to a diverse talent pool, differentiating it from agencies in traditional advertising hubs.

Values Reflected in HQ: The HQ's open, modern, and collaborative workspace reflects EP+Co.'s values of creativity, teamwork, and human connection. Its central downtown location also underscores a commitment to community and accessibility.

Location:

While EP+Co's physical offices are located in the United States (Greenville, SC, and New York, NY), the agency works with a portfolio of national and global brands, developing and executing campaigns with international reach. Their strategic and creative services enable clients to connect with diverse audiences across various markets worldwide, demonstrating an understanding of global consumer trends and local market nuances.

Street Address:

120 E Broad St

City:

Greenville

State/Province:

SC

Country:

USA

EP+Co's Global Presence

New York, NY/USA

Address: 200 Varick St, Suite 508, New York, NY 10014

To enhance EP+Co's national footprint, serve clients in the New York metropolitan area and major East Coast markets, and tap into the extensive advertising, media, and technology talent pool in NYC.

Buying Intent Signals for EP+Co

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of EP+Co

As of April 2025, EP+Co' leadership includes:

Kat Shafer - Chief Executive Officer
Cona Benfield - President
John Cornette - Chief Creative Officer
Chris Plating - Chief Strategy Officer
Jeff Hoffman - Chief Growth Officer
Linsey Loy - Chief Marketing Officer & Managing Director, New York
Carey Sokol - EVP, Integrated Production
Mendy Ingalls - EVP, Operations & Talent
Kari Seitz - EVP, Finance

Investors of EP+Co

EP+Co has been backed by several prominent investors over the years, including:

Myelin Connection

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past 12-18 months, EP+Co. has focused on strengthening its leadership team, highlighted by key promotions such as Linsey Loy's advancement to CMO and Managing Director of the New York office. Kat Shafer's appointment as CEO in early 2023 also marked a significant leadership transition. No major executive departures have been publicly announced in the immediate last 12 months.

New Appointments:

Linsey Loy, Linsey Loy was promoted to Chief Marketing Officer and Managing Director of the New York office, taking on an expanded role to drive agency growth and lead New York operations.

Technology (Tech Stack) used by EP+Co

Discover the tools EP+Co uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

EP+Co Email Formats and Examples

EP+Co primarily utilizes an email format combining the first initial and last name. While variations may exist, this is the most commonly observed pattern for employee email addresses.

Most common: `[first_initial][last]@epandcompany.com` (e.g., jsmith@epandcompany.com). Another potential format is `[first].[last]@epandcompany.com`.

Format

jsmith@epandcompany.com

Example

85%

Success rate

News and media

AdweekApril 18, 2024

EP+Co News: Denny’s Gets Real About Late-Night Cravings in New Campaign

Denny's, in collaboration with EP+Co., launched a new campaign titled 'Open for Anything.' The campaign targets late-night diners with relatable scenarios and humor, reinforcing Denny's 24/7 availability and welcoming atmosphere for all cravings....more

Ad AgeFebruary 20, 2024

EP+Co News: The UPS Store Debuts 'Unstoppable' Campaign

The UPS Store unveiled its new 'Unstoppable' brand platform, with creative work developed by EP+Co. The campaign features a series of advertisements highlighting the diverse ways The UPS Store supports small business owners and entrepreneurs in achieving their goals....more

Adweek AgencySpyJuly 18, 2023

EP+Co News: Linsey Loy Promoted to CMO and Managing Director, New York

EP+Co announced the promotion of Linsey Loy to the dual role of Chief Marketing Officer and Managing Director of its New York office. This move recognized her significant contributions to the agency's growth and client success, and strengthens its New York leadership....more

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