What Does Effectory Do?

Total employees231
HeadquartersAmsterdam
Founded1996

Effectory is a global employee listening platform dedicated to helping organizations improve employee engagement, performance, and retention. They provide solutions for gathering and analyzing employee feedback, enabling data-driven decisions to create a better workplace. They believe in empowering employees and giving them a voice to drive positive change within their organizations.

Where Is Effectory's Headquarters?

Effectory officeEffectory officeEffectory officeEffectory office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central hub for Effectory's global operations, housing key departments such as leadership, product development, marketing, and sales.

Notable Features:

While specifics on the architectural highlights are not readily available, it can be assumed their headquarters is modern and designed to foster collaboration and innovation, reflecting their core values.

Work Culture:

The headquarters likely fosters a collaborative, employee-centric work culture, emphasizing open communication and continuous feedback, mirroring the solutions they provide to their clients. It probably encourages a data-driven and innovative mindset.

HQ Significance:

The Amsterdam headquarters is significant as the birthplace of Effectory and the strategic center for its global growth and expansion. It is the origin of their technology and methodologies.

Values Reflected in HQ: The headquarters likely reflects Effectory's values of employee empowerment, data-driven decision-making, transparency, and innovation.

Location:

Effectory supports clients globally with their employee engagement platform. They provide services including platform implementation, survey design, data analysis, and consulting services for building better workplaces and improve employee engagement. They offer their platform and support services in multiple languages to cater to diverse workforces.

Street Address:

Pieter Lieftinckweg 26

City:

Amsterdam

State/Province:

North Holland

Country:

Netherlands

Where Else Does Effectory Operate Around the World?

Munich, Germany

Address: Landsberger Straße 93, 80339 Munich, Germany

Expansion within the strategically important German-speaking market, providing localized support and solutions to regional clients.

Buying Intent Signals for Effectory

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Effectory? Meet the Executive Team

As of April 2025, Effectory' leadership includes:

Arjan Appelman - CEO

Who's Investing in Effectory?

Effectory has been backed by several prominent investors over the years, including:

Verdane

What Leadership Changes Has Effectory Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been few readily available announcements regarding executive hires or exits within Effectory in the last 12 months. This does not necessarily indicate inactivity, but rather a lack of prominent press releases concerning executive transitions.

What Technology (Tech Stack) Is Used byEffectory?

Discover the tools Effectory uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Effectory Email Formats and Examples

Effectory's email format generally follows a standard pattern. Analyzing available data suggests the most common format is first name last name @effectory.com

[first_name].[last_name]@effectory.com

Format

john.doe@effectory.com

Example

90%

Success rate

What's the Latest News About Effectory?

Website • September 2023

Effectory Acquires Potentialpark

Effectory acquired Potentialpark, a global leader in employer branding and talent communications....more

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