What Does Eddie Bauer Do?

Total employees2885
HeadquartersBellevue
FoundedN/A

Eddie Bauer is an American outdoor brand headquartered in Bellevue, Washington. Founded in 1920 by its namesake, a Pacific Northwest outdoorsman, the company initially specialized in tennis rackets before patenting the first quilted down jacket in the United States. Today, Eddie Bauer offers premium-quality outerwear, apparel, footwear, accessories, and gear for men and women who live an active, outdoor lifestyle. Known for its innovation, quality, and customer service, the brand emphasizes a passion for the outdoors and has a long history of outfitting adventurers, from Himalayan expeditions to everyday explorations. Eddie Bauer is currently operated by SPARC Group, a joint venture between Authentic Brands Group and Simon Property Group.

Where Is Eddie Bauer's Headquarters?

HQ Function

Serves as the central hub for brand management, design, merchandising, marketing, and operations for Eddie Bauer under the SPARC Group.

Notable Features:

Modern office facilities designed to foster collaboration and innovation, likely featuring product showrooms and spaces inspired by the outdoor lifestyle central to the brand. As part of a larger tech and business hub in Bellevue, it benefits from a dynamic environment.

Work Culture:

The work culture likely reflects Eddie Bauer's outdoor heritage, encouraging a passion for adventure, product quality, and customer satisfaction. Employees may share an interest in outdoor activities, contributing to a collaborative and brand-focused environment. Emphasis on innovation in outdoor gear and apparel.

HQ Significance:

The Bellevue headquarters signifies the brand's continued presence in the Pacific Northwest, its birthplace, and its integration into a modern retail and brand management structure under SPARC Group, allowing it to leverage shared services and expertise.

Values Reflected in HQ: The headquarters' operations likely reflect values of innovation (in product development), quality (in design and merchandising processes), and a connection to the outdoors (potentially through office design elements or employee culture).

Location:

Eddie Bauer's global presence is primarily driven by its retail and e-commerce operations in the United States and Canada. Internationally, the brand has expanded through licensing partnerships and wholesale distribution in markets including Japan, Germany, and other parts of Europe and Asia. Product sourcing and manufacturing are conducted globally to ensure quality and efficiency. Their e-commerce platform allows them to reach customers in many countries worldwide.

Street Address:

10401 NE 8th St

City:

Bellevue

State/Province:

Washington

Country:

USA

Where Else Does Eddie Bauer Operate Around the World?

New York, New York, USA

Address: SPARC Group LLC, 11 Penn Plaza, New York, NY 10001 (SPARC Group Corporate Office)

This location serves as a key corporate hub for SPARC Group, facilitating East Coast operations, fashion industry connections, and overarching brand management for its portfolio.

Numerous Retail Stores, USA & Canada

Address: Various locations across North America

These locations provide direct customer access to Eddie Bauer products, personalized service, and reinforce the brand's presence in local communities.

Buying Intent Signals for Eddie Bauer

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Eddie Bauer? Meet the Executive Team

As of April 2025, Eddie Bauer' leadership includes:

Angelo Ng - Brand President, Eddie Bauer (at SPARC Group)
Tim Boyle - Chief Executive Officer, SPARC Group (Also CEO of Columbia Sportswear, historical connection but SPARC is the current operator)
Marc Miller - Chief Executive Officer, SPARC Group
Bernice Clark - Chief Financial Officer, SPARC Group
Pamela Levine - SVP Marketing, SPARC Group

Who's Investing in Eddie Bauer?

Eddie Bauer has been backed by several prominent investors over the years, including:

Authentic Brands Group (ABG)
Simon Property Group (SPG)
SPARC Group (Operating partner, a joint venture between ABG and Simon Property Group)

What Leadership Changes Has Eddie Bauer Seen Recently?

Hire1
Exits1

In recent times, a key leadership change involved the appointment of Angelo Ng as Brand President for Eddie Bauer, following the departure of Damien Huang. This reflects SPARC Group's strategy in managing its portfolio brands.

Departures

Damien Huang, Damien Huang stepped down as CEO of Eddie Bauer prior to Angelo Ng's appointment as Brand President.

New Appointments:

Angelo Ng, Angelo Ng was appointed Brand President for Eddie Bauer by SPARC Group, tasked with driving the brand's growth and strategy.

What Technology (Tech Stack) Is Used byEddie Bauer?

Discover the tools Eddie Bauer uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Eddie Bauer Email Formats and Examples

Eddie Bauer, as part of SPARC Group, may utilize email formats common within the parent organization or maintain its own. Common formats for companies of this type include first initial + last name or first name . last name @ [companydomain.com]. For Eddie Bauer specifically, direct corporate emails might use @eddiebauer.com, while SPARC Group employees might use @sparcgroup.com.

For Eddie Bauer specific roles: [first_initial][last]@eddiebauer.com (e.g., jdoe@eddiebauer.com) or [first].[last]@eddiebauer.com (e.g., jane.doe@eddiebauer.com). For SPARC Group roles: similar formats @sparcgroup.com.

Format

ang@eddiebauer.com (example for Angelo Ng, purely illustrative)

Example

75%

Success rate

What's the Latest News About Eddie Bauer?

Footwear NewsOctober 26, 2023

Eddie Bauer news title: Eddie Bauer Is the Latest Outdoor Brand to Launch a Resale Program

Eddie Bauer has partnered with ThredUp to launch a resale program called '(Re)Adventure,' allowing customers to shop for and sell pre-owned Eddie Bauer items, promoting sustainability in the outdoor apparel industry....more

SGB MediaMay 3, 2023

Eddie Bauer news title: SPARC Group Appoints Angelo Ng President For Eddie Bauer

SPARC Group announced the appointment of Angelo Ng as President for Eddie Bauer. Ng, a veteran brand builder, will oversee all aspects of the Eddie Bauer brand....more

Authentic Brands GroupJune 1, 2021

Eddie Bauer news title: Authentic Brands Group Completes the Acquisition of Eddie Bauer

Authentic Brands Group (ABG) announced the successful completion of its acquisition of Eddie Bauer. SPARC Group, a joint venture between ABG and Simon Property Group, will be the operating partner for the brand....more

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