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ebebek's Overview

Total employees1768
HeadquartersAtaşehir / Istanbul
Founded2001

Ebebek is a leading specialized retailer in Turkey focusing on mother and baby products, catering to needs from pregnancy through early childhood. Operating an extensive network of physical stores alongside a robust e-commerce platform, ebebek is guided by its unique "Bebekoloji" (Babyology) philosophy. This approach emphasizes understanding and meeting the comprehensive needs of babies and parents with expertise, care, and a wide range of high-quality products and services. The company aims to be a one-stop solution for parents, offering everything from diapers and feeding products to toys, apparel, and maternity essentials.

Where is ebebek's Headquarters?

HQ Function

The headquarters serves as the central command for all corporate functions including strategic planning, operations management for retail and e-commerce, marketing, product sourcing, finance, human resources, and technology development.

Notable Features:

Located in a contemporary office building within a dynamic business hub, the headquarters is designed to foster collaboration and innovation. While specific architectural awards are not publicized, it provides a modern and efficient workspace for its employees.

Work Culture:

The work culture at ebebek's headquarters is characterized by its customer-centric "Bebekoloji" philosophy, fostering a dynamic, innovative, and collaborative environment. There's a strong emphasis on teamwork, adapting to the fast-paced retail and e-commerce sectors, and a passion for serving young families.

HQ Significance:

As the nerve center for one of Turkey's largest mother and baby products retailers, the headquarters is crucial for driving national strategy, curating product offerings, managing a complex supply chain, and developing customer experience initiatives that reach millions.

Values Reflected in HQ: The HQ operations aim to embody ebebek's core values: expertise in baby and mother care, unwavering customer trust, continuous innovation, ethical business practices, and providing comprehensive support and solutions for families.

Location:

ebebek's primary operational footprint and market presence are concentrated in Turkey, where it supports a vast network of over 200 retail stores and a highly active e-commerce platform. Key global functions include international product sourcing and procurement to offer a diverse range of global and local brands. While historically focused on the Turkish market, the company has explored opportunities for international expansion, signaling potential future growth beyond its domestic borders. Its robust logistics and digital infrastructure are designed to scale, supporting both domestic dominance and potential international ventures.

Street Address:

İçerenköy Mah. Değirmenyolu Cad. No:20 D:10

City:

Ataşehir / Istanbul

State/Province:

Istanbul

Country:

Turkey

ebebek's Global Presence

Gebze, Kocaeli/Turkey

Address: Pelitli Mahallesi, Pelitli Yolu Caddesi, No:14, Gebze, Kocaeli

The Gebze logistics center optimizes ebebek's supply chain efficiency throughout Turkey, ensuring timely product availability and delivery to customers nationwide, thereby supporting the company's retail and online sales operations.

Buying Intent Signals for ebebek

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ebebek

As of April 2025, ebebek' leadership includes:

Halil Erdoğmuş - Chairman of the Board (Founder)
Mahir Okan Kerman - Chief Executive Officer (CEO)
Ahmet Afif Topbaş - Vice Chairman of the Board
Kenan OrHalli - Chief Financial Officer (CFO)
Gülfem Zengin Kaptan - Chief Marketing Officer (CMO)
Salih Muhittin Vural - Sales Director

Investors of ebebek

ebebek has been backed by several prominent investors over the years, including:

Publicly Traded on Borsa Istanbul (BIST: EBEBK) since September 2023
Halil Erdoğmuş (Founder and major shareholder)
Entities associated with the Topbaş Family (Significant pre-IPO shareholders)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

The most notable executive leadership change at ebebek in the last 12 months was the appointment of Mahir Okan Kerman as the new Chief Executive Officer. This transition saw founder Halil Erdoğmuş move to focus on his role as Chairman of the Board, ensuring leadership continuity coupled with a fresh strategic perspective for the company's next phase of growth.

New Appointments:

Mahir Okan Kerman, Mahir Okan Kerman was appointed as the new Chief Executive Officer of ebebek, bringing extensive experience to lead the company's operations and growth strategies.

Technology (Tech Stack) used by ebebek

Discover the tools ebebek uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ebebek Email Formats and Examples

ebebek typically utilizes a standardized email format for its corporate communications, most commonly [first_name].[last_name]@ebebek.com. This structure allows for easy and professional contact with company employees.

[first].[last]@ebebek.com

Format

ayse.yilmaz@ebebek.com

Example

85%

Success rate

News and media

Public Disclosure Platform (KAP Turkey)December 27, 2023

ebebek Appoints Mahir Okan Kerman as New CEO

ebebek announced via the Public Disclosure Platform (KAP) that Mahir Okan Kerman has been appointed as the new Chief Executive Officer, effective January 1, 2024. Founder Halil Erdoğmuş will continue his contributions as the Chairman of the Board of Directors....more

ReutersSeptember 7, 2023

ebebek Shares Jump 10% in Borsa Istanbul Debut After Successful IPO

Shares of Turkish baby products retailer ebebek surged 10% in their Borsa Istanbul debut, following a successful Initial Public Offering (IPO) that raised TRY 750 million (approximately $53 million at the time). The IPO saw strong investor demand, being 7.7 times oversubscribed....more

Bloomberg HTAugust 29, 2023

ebebek IPO Receives 7.7 Times Oversubscription

Ebebek's initial public offering (IPO) garnered significant investor interest, with demand reaching 7.7 times the shares offered. The total demand for the IPO, which ran from August 29-31 and September 1, amounted to TRY 13.6 billion....more

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