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EatWholeGrain, representing the initiatives of the Whole Grains Council (WGC), is a non-profit consumer advocacy group committed to increasing whole grain consumption for better public health. It serves as a primary resource hub, offering evidence-based information, practical guides, recipes, and the widely recognized Whole Grain Stamp program. EatWholeGrain aims to educate consumers, health professionals, and the food industry on the vital role of whole grains in a healthy diet, making it simpler for everyone to make informed choices.
The headquarters serves as the administrative and strategic core for EatWholeGrain (Whole Grains Council), managing educational programs, the Whole Grain Stamp, research dissemination, industry partnerships, and consumer outreach.
Situated in a historic building in Boston's Beacon Hill neighborhood, the office provides a focused environment for its dedicated team. While not a public-facing facility, it's the hub for their national and international advocacy.
The work culture at EatWholeGrain (Whole Grains Council) is mission-driven, collaborative, and science-oriented, with a strong focus on empowering healthier food choices through education and clear communication.
The Boston headquarters is significant due to its proximity to leading academic, medical, and nutritional research institutions, fostering collaborations and anchoring its credibility as a leading voice in whole grain advocacy.
EatWholeGrain, through the Whole Grains Council, has a substantial global impact. Key functions supported globally include: management of the international Whole Grain Stamp program (used on thousands of products in over 60 countries), provision of multilingual resources (primarily via the website), collaboration with international health organizations, and engagement with global food manufacturers to advocate for and support the increased production and consumption of whole grain foods worldwide.
266 Beacon Street, Suite 1
Boston
MA
USA
Address: N/A - Digital Operations via wholegrainscouncil.org
To offer comprehensive online resources and facilitate global engagement, ensuring widespread access to whole grain education and advocacy, irrespective of geographical location. The Whole Grain Stamp program also operates globally across 60+ countries.
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As of April 2025, Wholegrain Digital' leadership includes:
Wholegrain Digital has been backed by several prominent investors over the years, including:
EatWholeGrain (Whole Grains Council) operates with a relatively stable core leadership team as part of the non-profit organization Oldways. Information regarding specific executive new hires or exits is not frequently publicized unless it represents a major leadership transition, which would typically be announced through official Oldways or Whole Grains Council channels. No such major changes have been widely reported in the last 12 months.
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EatWholeGrain (Whole Grains Council) staff primarily use email addresses associated with their parent organization, Oldways. The common domain is @oldwayspt.org. Observed formats include [first_name]@oldwayspt.org and [first_initial][last_name]@oldwayspt.org.
[first_name]@oldwayspt.org
Format
caroline@oldwayspt.org
Example
70%
Success rate
Whole Grains Council Blog • February 1, 2024
The Whole Grains Council's blog featured an article celebrating the nutritional benefits and versatility of whole grain bread, providing consumers with insights and tips to encourage its inclusion in a healthy diet....more
Whole Grains Council Newsroom • January 16, 2024
The Whole Grains Council announced the addition of Dr. Caleigh Sawicki to its Scientific Advisory Board, further strengthening its expertise in nutrition and whole grain research....more
Whole Grains Council Newsroom • October 10, 2023
The Whole Grains Council provided formal recommendations to the 2025-2030 Dietary Guidelines Advisory Committee, advocating for clear and robust guidance on whole grain consumption for Americans....more
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