What Does Dubai World Trade Centre Do?

Total employees2478
HeadquartersDubai
Founded

The Dubai World Trade Centre (DWTC) is a pioneering events and exhibitions complex in the Middle East, strategically located in the heart of Dubai. Since its inauguration in 1979 with the iconic Sheikh Rashid Tower, DWTC has been instrumental in establishing Dubai as a global business and tourism hub. It hosts and organizes a wide array of international trade fairs, consumer shows, conferences, and high-profile events, attracting millions of visitors and exhibitors annually. Beyond its exhibition halls, the DWTC complex includes commercial office towers, residential apartments, hotels, and a free zone, fostering a dynamic business ecosystem.

Where Is Dubai World Trade Centre's Headquarters?

HQ Function

The DWTC complex serves as a multi-functional hub for international trade, commerce, and events. It encompasses exhibition halls, conference facilities, commercial offices, and free zone operations, facilitating global business connections.

Notable Features:

The iconic 38-storey Sheikh Rashid Tower (originally the Dubai International Trade Centre), extensive interconnected exhibition halls (Dubai International Convention and Exhibition Centre - DICEC), the DWTC Free Zone, onsite hotels (e.g., Ibis One Central, Novotel World Trade Centre), and the Convention Gate.

Work Culture:

DWTC fosters a dynamic, fast-paced, and multicultural work environment, driven by the demands of hosting world-class international events. Emphasis is placed on professionalism, innovation, and customer service to support its global clientele.

HQ Significance:

DWTC is a cornerstone of Dubai's MICE (Meetings, Incentives, Conferences, and Exhibitions) industry and a significant contributor to its economy. It has played a pivotal role in diversifying Dubai's economy and positioning it as a leading global destination for business and trade.

Values Reflected in HQ: The headquarters reflects ambition, global connectivity, innovation, and excellence, aligning with Dubai's vision to be a leading international business hub. Its scale and advanced facilities showcase a commitment to facilitating global trade and events.

Location:

Dubai World Trade Centre functions as a global nexus for trade and business, attracting exhibitors, visitors, and conferences from around the world. It supports international businesses by providing a world-class platform for market entry and expansion into the Middle East, Africa, and South Asia. Its diverse calendar of events covers numerous key economic sectors, fostering global partnerships, innovation, and knowledge exchange. The DWTC Free Zone further enhances its global appeal by offering businesses a regulated, competitive, and well-connected operational base in Dubai. Through its event organizing arm, KAOUN International, DWTC also extends its expertise to managing and launching events in other countries.

Street Address:

Sheikh Zayed Road, Trade Centre 2

City:

Dubai

State/Province:

Dubai

Country:

United Arab Emirates

Where Else Does Dubai World Trade Centre Operate Around the World?

Dubai, United Arab Emirates (Complex-wide Operations)

Address: Dubai World Trade Centre, Sheikh Zayed Road, Dubai, UAE

Serves as the central command for all DWTC activities, including event management, venue operations, free zone administration, and real estate development. It caters primarily to the Middle East, Africa, and South Asia (MEASA) region while attracting global participation for its events.

Buying Intent Signals for Dubai World Trade Centre

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Dubai World Trade Centre? Meet the Executive Team

As of April 2025, Dubai World Trade Centre' leadership includes:

H.E. Helal Saeed Almarri - Director General, Dubai World Trade Centre Authority (DWTCA) & Director General, Dubai Department of Economy and Tourism (DET)
Mahir Abdulkarim Julfar - Executive Vice President, Venue Services Management
Khalid Al Hammadi - Senior Vice President - DXB LIVE (The Experiential Agency of DWTC)
Abdalla Al Banna - Vice President - Free Zone Operations
Trixie LohMirmand - Executive Vice President, Dubai World Trade Centre (Events Management)

Who's Investing in Dubai World Trade Centre?

Dubai World Trade Centre has been backed by several prominent investors over the years, including:

Government of Dubai (as a public corporation established by Emiri decree, operating under the Dubai World Trade Centre Authority - DWTCA)

What Leadership Changes Has Dubai World Trade Centre Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major widely publicized executive hires or departures at the most senior leadership levels of Dubai World Trade Centre in the last 12 months. The executive team appears to maintain stability in its key strategic roles. Minor shuffles or appointments at VP/Director level below the top executive tier may occur but are not always publicly announced.

What Technology (Tech Stack) Is Used byDubai World Trade Centre?

Discover the tools Dubai World Trade Centre uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Dubai World Trade Centre Email Formats and Examples

Dubai World Trade Centre likely uses common corporate email formats. While specific patterns can vary, typical structures for organizations of its size and nature often involve combinations of first name, last name, and initials followed by the official domain.

firstname.lastname@dwtc.com or finitiallastname@dwtc.com

Format

firstname.lastname@dwtc.com

Example

75%

Success rate

What's the Latest News About Dubai World Trade Centre?

Gulf Business / WAMFebruary 20, 2024

Dubai World Trade Centre news title: DWTC concludes landmark year, welcomes 2.47 million participants in 2023

The Dubai World Trade Centre (DWTC) announced a successful 2023, hosting 301 events, including 107 major exhibitions and conferences. These events attracted 2.47 million participants, with a significant 46% being international attendees, reinforcing Dubai's status as a global MICE hub. Key events contributing to this success included Gitex Global, Gulfood, and Arab Health....more

Zawya / WAMDecember 7, 2023

Dubai World Trade Centre news title: GITEX GLOBAL 2023 generates AED2.6bln total economic output: DWTC report

A report by the Dubai World Trade Centre revealed that GITEX GLOBAL 2023, one of the world's largest tech events hosted at DWTC, generated a total economic output of AED 2.6 billion for Dubai. The event directly contributed AED 1.3 billion to the emirate's Gross Domestic Product (GDP)....more

WAM (Emirates News Agency)November 27, 2023

Dubai World Trade Centre news title: DWTC’s KAOUN International and GDA form strategic partnership to launch Saudi Food Manufacturing Show

KAOUN International, the event organising arm of Dubai World Trade Centre, announced a strategic partnership with the Saudi General Authority for Conventions and Exhibitions (GACE, referred to as GDA in some contexts) to launch the inaugural 'Saudi Food Manufacturing Show'. The event is scheduled to take place in Riyadh, showcasing DWTC's expansion of its event management expertise into the wider region....more

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