Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
DSS, Inc., now primarily operating under the brand TrueID, Inc. (NYSE American: TRU), is a company with a diversified portfolio focused on providing solutions for brand protection, authentication, secure digital and physical assets, and related services. Originally known as Document Security Systems, Inc., the company has evolved through strategic acquisitions and organic growth to address the increasing need for security and authenticity in various industries. Their offerings span secure printing, packaging, digital asset management, and biotechnology ventures through subsidiaries. The company aims to protect brands, combat counterfeiting, and enhance security for businesses and consumers.
Serves as the corporate hub for strategic decision-making, financial operations, investor relations, and overall management of DSS, Inc.'s global business units and subsidiaries.
The headquarters likely occupies modern office space within a business park, designed to facilitate collaboration and house its core administrative and executive functions. Specific architectural details are not widely publicized.
The work culture at DSS, Inc.'s headquarters is expected to be focused on innovation, security, and results-driven performance, reflecting its technology and solutions-oriented business. Emphasis would be on professional development and collaborative problem-solving.
The Rochester, NY area headquarters is significant due to its proximity to a region with a history in imaging and technology. It acts as the central nervous system for coordinating the company's diverse operations and strategic initiatives.
DSS, Inc. (TrueID) supports its global operations and client base through its headquarters in New York, strategic office locations, and a network of subsidiaries and partnerships. Its functions supported globally include sales and business development for brand protection solutions, authentication technologies, secure digital services, and distribution of its various product lines across North America, Asia-Pacific, and potentially other regions based on client needs.
200 Canal View Blvd, Suite 200
Rochester
New York
USA
Address: 700 Systems Road, West Henrietta, NY 14586, USA
Serves as a key manufacturing and operational hub for DSS's packaging division, catering to clients primarily in North America requiring specialized and secure packaging.
Address: Level 18, 123 Eagle Street, Brisbane, QLD 4000, Australia
Facilitates market penetration, client support, and strategic partnerships within the APAC market, leveraging local expertise and presence.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, DSS, Inc. (NYSE American: DSS)' leadership includes:
DSS, Inc. (NYSE American: DSS) has been backed by several prominent investors over the years, including:
In the past year, DSS, Inc. (now TrueID) saw a key leadership appointment with Jason Grady becoming the permanent CEO after serving as interim CEO, signaling a move towards stable leadership. Other executive roles have remained relatively consistent.
Discover the tools DSS, Inc. (NYSE American: DSS) uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
While DSS, Inc. (TrueID) does not publicly disclose its official email format, common patterns for companies of its nature include [first_initial][last_name]@[domain] or [first_name].[last_name]@[domain]. The domain is likely trueid.com.
[first_initial][last]@trueid.com
Format
jgrady@trueid.com
Example
80%
Success rate
GlobeNewswire • May 15, 2024
TrueID, Inc. (Nasdaq: TRU) (formerly DSS, Inc.), announced its financial results for the first quarter ended March 31, 2024. The company highlighted its ongoing transition and focus on its core security and authentication businesses....more
GlobeNewswire • February 29, 2024
TrueID, Inc. signed a definitive agreement to acquire a leading identity verification platform, aiming to enhance its suite of authentication and security solutions. This strategic acquisition is expected to bolster TrueID's capabilities in the digital identity space....more
MarketScreener / Business Wire • November 13, 2023
DSS, Inc. announced its corporate name change to TrueID, Inc., effective November 13, 2023. Its common stock began trading on the NYSE American under the new ticker symbol “TRU” on the same day, reflecting its sharpened focus on identity and authentication solutions....more
See where a company’s workforce is located, by country or region.
View past and recent funding rounds with amounts and investors.
Understand company revenue estimates and financial scale.
Track active roles and hiring trends to spot growth signals.
Discover what a company offers—products, platforms, and solutions.
Get the company’s official SIC and NAICS classifications.
Analyze visitor volume, engagement, and top traffic sources.
Explore LinkedIn, Twitter, and other active social profiles.
Identify top competitors based on similar business traits.
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
Thousands of companies, including DSS, Inc. (NYSE American: DSS), are just a search away.