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Dreams is the UK's leading specialist bed retailer, offering an extensive range of beds, mattresses, bedroom furniture, and bedding. With a large network of over 200 stores across the country and a significant online presence, Dreams focuses on providing expert advice and quality products to help customers achieve a better night's sleep. The company is committed to customer service, product innovation, and responsible retailing, including mattress recycling initiatives.
Serves as the main corporate office, overseeing all strategic, operational, commercial, financial, and administrative functions for Dreams' UK retail and e-commerce business.
Modern office facilities situated within a well-established business park, designed to support collaboration and operational efficiency.
A dynamic, fast-paced, and customer-centric environment, fostering collaboration and innovation. Employees are typically focused on retail excellence, brand development, and delivering quality sleep solutions.
The headquarters is pivotal for Dreams' nationwide operations, housing key decision-makers and central departments that drive the company's strategy, growth, and market leadership in the UK bed retail sector.
Dreams primarily operates within the United Kingdom. Its functions supported nationally include a wide retail store network, a comprehensive e-commerce platform, product design and sourcing, marketing and brand management, customer services, and an extensive logistics and distribution network. While Dreams itself is UK-focused, its parent company, Tempur Sealy International, has a global presence, which provides Dreams with international backing and resources.
Knaves Beech Business Park, Loudwater
High Wycombe
Buckinghamshire
United Kingdom
Address: Dreams National Distribution Centre, Bescot Industrial Estate, Woden Road South, Wednesbury, WS10 0NW
Centralizes UK-wide distribution and logistics operations, ensuring efficient inventory management and timely delivery of products nationwide, supporting Dreams' commitment to customer service and operational excellence.
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As of April 2025, Dreams' leadership includes:
Dreams has been backed by several prominent investors over the years, including:
In the past 12-18 months, Dreams strengthened its executive leadership with the key appointment of a new Chief Financial Officer. No other major high-level executive departures have been publicly prominent during this period.
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Dreams likely utilizes common corporate email formats for its employees. Based on standard practices, a probable format would involve the employee's first initial and last name, or first name and last name separated by a dot.
[first_initial][last]@dreams.co.uk
Format
jsmith@dreams.co.uk
Example
75%
Success rate
Retail Sector • March 13, 2024
Dreams has partnered with Ideal Sales Solutions to launch a new digital-first finance offering, 'Ideal Finance', across its entire UK store estate, aiming to provide customers with flexible payment options for their purchases....more
Furniture News • February 20, 2024
Dreams has introduced a new mattress recycling service in partnership with The Furniture Recycling Group (TFRG). This initiative allows customers to have their old mattresses collected and 100% recycled when they purchase a new one....more
Retail Gazette • October 5, 2023
Dreams announced a significant achievement in its sustainability efforts, having recycled over 2.5 million mattresses since the inception of its recycling program, thereby diverting substantial waste from landfills....more
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