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Distractify is a digital media company known for producing and curating viral content, including entertainment news, trending stories, quizzes, and humorous listicles. It aims to capture the attention of a broad millennial and Gen Z audience with easily digestible and shareable content. Acquired by Engrost Inc. in 2017, which later became part of Trusted Media Brands (TMB), Distractify continues to operate as a popular online destination for light-hearted and engaging material.
Serves as the central hub for Trusted Media Brands' operations, including editorial oversight, business development, marketing, and technology for its portfolio of brands, including Distractify. Content creation for Distractify is also managed from here or by distributed teams.
Modern office facilities equipped for digital media production and collaboration, likely featuring open-plan workspaces and state-of-the-art technology infrastructure.
A fast-paced, digitally-focused environment emphasizing creativity, collaboration, and quick turnaround for trending content. Likely embodies a blend of traditional media company structure (from TMB) with a startup-like agility for its digital brands.
The New York headquarters is significant as it places Distractify within a major media and advertising hub, facilitating partnerships, talent acquisition, and staying attuned to industry trends.
While Distractify's physical offices are primarily in the USA through its parent company Trusted Media Brands, its content reaches a global audience online. Functions supported globally include content distribution via its website and social media channels, audience engagement across various platforms, and remote contributions from writers and creators worldwide. Its digital nature allows for worldwide accessibility and consumption.
750 Third Avenue
New York
NY
USA
Address: 44 South Broadway, White Plains, NY 10601, USA
Serves as a significant operational base for TMB, supporting various digital and print properties with shared services and strategic oversight.
Address: 1610 N 2nd St, Milwaukee, WI 53212, USA
Functions as a key operational and talent hub for TMB in the Midwest, supporting content creation and digital product development.
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As of April 2025, Distractify' leadership includes:
Distractify has been backed by several prominent investors over the years, including:
Information on specific executive changes directly impacting only Distractify is not readily available, as it's a brand within TMB. Any major changes would typically be at the TMB parent level. No major TMB executive changes directly tied to Distractify have been widely publicized in the last 12 months. General hiring continues for editorial and content roles.
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While Distractify is part of Trusted Media Brands, direct email addresses for Distractify staff may use the @distractify.com domain. Common formats for media companies include first initial + last name or first name . last name.
Common formats could be [first_initial][last]@distractify.com or [first].[last]@distractify.com
Format
jdoe@distractify.com or jane.doe@distractify.com
Example
75%
Success rate
Distractify.com (Self-Published/Brand Update) • February 8, 2023
Distractify announced an update to its branding, including a new logo, as part of its ongoing efforts to stay fresh and engaging for its audience. The 'About Us' page reflects this change, highlighting their commitment to entertainment and pop culture....more
Trusted Media Brands Press Release • October 26, 2022
Trusted Media Brands, the parent company of Distractify, celebrated its 100th anniversary, highlighting the growth of its digital properties, including Distractify, as key to its future success and evolution from traditional print media....more
Distractify.com • Ongoing
Distractify consistently updates its platform with new content across various verticals, including entertainment, TV, movies, celebrities, gaming, and human interest stories, catering to a wide range of user interests and current trends....more
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