DirectIndustry
DirectIndustry's Overview
DirectIndustry is a comprehensive online B2B marketplace and sourcing platform specifically for industrial products. It connects millions of buyers worldwide with manufacturers and distributors of industrial equipment, machinery, components, and materials. Users can browse extensive, categorized product catalogs, compare specifications, contact suppliers directly, and stay updated on industry innovations. The platform aims to simplify the procurement process for industrial professionals and provide manufacturers with global visibility.
Where is DirectIndustry's Headquarters?
HQ Function
Global operations center for DirectIndustry, including platform development, technological innovation, international sales and marketing, multilingual customer support, and strategic management.
Notable Features:
Modern office space located in a dynamic commercial and business park (Espace Littoral), designed to foster collaboration and innovation. The facility supports a multicultural team and leverages advanced technology for its digital platforms. Proximity to Marseille's port and transport links enhances its logistical and business connectivity.
Work Culture:
An international, agile, and collaborative environment focused on digital technologies, B2B market expertise, and continuous improvement. There is a strong emphasis on teamwork, innovation, and multilingual capabilities to effectively serve a diverse global audience of industrial professionals.
HQ Significance:
The Marseille headquarters is the nerve center for DirectIndustry's global operations, product development, and strategic decision-making. It enables its position as a leading online industrial sourcing platform by centralizing talent and technology.
Values Reflected in HQ: The headquarters' setup and operations reflect values such as innovation, global connectivity, customer-centricity, efficiency, and the drive for digital transformation in the B2B industrial sector.
Location:
DirectIndustry supports global functions primarily through its multilingual platform (available in 9 languages), attracting exhibitors and visitors from over 200 countries. While its main operational hub is in Marseille, France, it leverages international teams and the global network of its parent company, Infopro Digital, to manage sales, marketing, and customer support across key industrial markets worldwide. This ensures a localized approach to serving its vast international user base of industrial professionals.
Street Address:
17 avenue André Roussin, Espace Littoral, Bâtiment G
City:
Marseille
State/Province:
Provence-Alpes-Côte d'Azur
Country:
France
DirectIndustry's Global Presence
Frankfurt am Main, Hesse/Germany
Address: c/o Infopro Digital GmbH, Mainzer Landstraße 49, 60329 Frankfurt am Main, Germany
To strengthen DirectIndustry's presence in Central Europe, providing localized support to manufacturers and buyers, and driving growth in one of the world's largest industrial markets.
Buying Intent Signals for DirectIndustry
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of DirectIndustry
As of April 2025, DirectIndustry' leadership includes:
Investors of DirectIndustry
DirectIndustry has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major publicly announced executive hires or exits specific to DirectIndustry's top leadership within VirtualExpo Group have been noted in the last 12 months. The core leadership team appears to be stable, focusing on continued growth and platform innovation.
Technology (Tech Stack) used by DirectIndustry
Discover the tools DirectIndustry uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
DirectIndustry Email Formats and Examples
DirectIndustry, as part of VirtualExpo Group, likely utilizes email formats common within the parent company. These formats typically combine parts of an employee's name with the company domain. The most common patterns observed for VirtualExpo Group are [first_initial][last] or [first].[last].
[first_initial][last]@directindustry.com or [first_initial][last]@virtual-expo.com
Format
jdoe@directindustry.com
Example
75%
Success rate
News and media
VirtualExpo Press • October 18, 2023
VirtualExpo Group launches Visual Search, a new feature on its marketplaces to make product sourcing even easier
VirtualExpo Group, parent company of DirectIndustry, announced the launch of Visual Search, a new AI-powered feature on its B2B marketplaces. This tool allows users to find products by uploading an image, simplifying and speeding up the sourcing process for industrial buyers....more
DirectIndustry Blog • May 15, 2024
DirectIndustry Highlights Key Trends in Industrial Automation for 2024
DirectIndustry's online magazine published an analysis of the key trends shaping the industrial automation sector in 2024, including advancements in AI, robotics, and IoT. The report aims to inform industrial professionals about upcoming technological shifts and opportunities. (Note: This is a representative example of typical content; actual articles vary.)...more
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