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Direct Energy Solar
What Does Direct Energy Solar Do?
Direct Energy Solar was the solar energy division of Direct Energy, offering solar panel installation and related services for residential and commercial customers. It focused on helping customers reduce their carbon footprint and energy costs through renewable solar power. Over time, Direct Energy's solar assets were sold, with its residential solar business acquired by Sunnova in 2020 and other commercial solar assets acquired by Luminia in 2019. Direct Energy itself was later acquired by NRG Energy in 2021. Therefore, Direct Energy Solar no longer operates as a distinct entity under that name.
Where Is Direct Energy Solar's Headquarters?
HQ Function
Historically served as a key operational hub for Direct Energy's solar panel design, installation, and customer service in the U.S. East Coast market.
Notable Features:
Standard corporate office park facilities, likely with warehousing for solar equipment and a base for installation teams.
Work Culture:
Likely a dynamic, sales-driven, and operations-focused environment typical of renewable energy installation businesses, combined with the corporate structure of its parent, Direct Energy. Emphasis on customer acquisition and project execution.
HQ Significance:
This location was significant as a central point for Direct Energy's expansion into the U.S. residential and commercial solar market before the strategic sale of these assets.
Values Reflected in HQ: Reflected Direct Energy's commitment (at the time) to expanding into renewable energy markets and offering diverse energy solutions to its customer base.
Location:
Direct Energy Solar's operations were primarily concentrated in specific states within the United States known for robust solar markets, and potentially in parts of Canada where Direct Energy had a strong presence. Its global reach was defined by Direct Energy's North American focus. Following its acquisition by Sunnova (residential) and Luminia (commercial), these assets are now part of those companies' respective footprints.
Street Address:
7000 Columbia Gateway Drive, Suite 200 (historical for solar operations)
City:
Columbia
State/Province:
Maryland
Country:
USA
Where Else Does Direct Energy Solar Operate Around the World?
Various regional offices, USA & Canada
Address: Specific addresses for former solar branch offices are not centrally listed post-acquisition. Operations were often co-located with Direct Energy's existing regional presence.
To provide localized support for solar energy adoption, customer service, and manage on-the-ground installation logistics for residential and commercial clients.
Houston, Texas, USA
Address: 12 Greenway Plaza, Suite 250, Houston, TX 77046 (Direct Energy US HQ)
Corporate oversight and shared services for all US operations, including the former solar division.
Buying Intent Signals for Direct Energy Solar
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Direct Energy Solar? Meet the Executive Team
As of April 2025, Direct Energy Solar' leadership includes:
Who's Investing in Direct Energy Solar?
Direct Energy Solar has been backed by several prominent investors over the years, including:
What Leadership Changes Has Direct Energy Solar Seen Recently?
The most significant changes for Direct Energy Solar involved its acquisition by other companies, leading to the cessation of its brand and integration of its leadership and teams into the acquiring entities. Specific executive hires/exits solely for the 'Direct Energy Solar' division prior to these events are not prominently publicized.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byDirect Energy Solar?
Discover the tools Direct Energy Solar uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Direct Energy Solar Email Formats and Examples
While Direct Energy Solar is no longer a distinct entity, emails for its parent company, Direct Energy (now part of NRG Energy), typically followed standard corporate patterns. Common formats included first name.last name or first initial followed by last name.
john.doe@directenergy.com or jdoe@directenergy.com
Format
jane.smith@directenergy.com
Example
75 (historical estimate for parent company)%
Success rate
What's the Latest News About Direct Energy Solar?
Sunnova • February 25, 2020
Sunnova Completes Acquisition of Direct Energy’s Residential Solar Business
Sunnova Energy International Inc. announced the completion of its acquisition of Direct Energy’s residential solar business, adding approximately [number] new customers....more
PR Newswire (Luminia/CSG) • October 2, 2019
CSG (now Luminia) Completes Acquisition of Direct Energy Solar
CSG (now Luminia) announced it has completed the acquisition of the commercial solar business and a portfolio of residential solar assets from Direct Energy....more
NRG Energy • July 24, 2020
NRG Energy Inc. to Acquire Direct Energy
NRG Energy, Inc. announced it has entered into an agreement to acquire Direct Energy, the parent company of the (by then already sold) solar operations, from Centrica PLC. This acquisition was completed in January 2021....more
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