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Digital Element is the global leader and industry pioneer in IP geolocation technology. Acquired by Digital Envoy in 2002, Digital Element provides solutions that empower businesses with granular IP intelligence and location data. Their technology, NetAcuity®, is used by leading ad networks, publishers, e-commerce sites, analytics providers, enterprises, and government agencies to personalize content, enhance analytics, detect and prevent fraud, ensure compliance, and simplify digital rights management. They focus on delivering the most accurate and comprehensive IP datasets to help clients understand their online audiences, protect their assets, and optimize user experiences.
Serves as the primary operational center for Digital Element, a Digital Envoy company. It houses key functions including R&D for IP intelligence technologies, global sales operations, marketing, client support, and strategic leadership.
The office is located in the Paces West office park in Atlanta's Vinings neighborhood, a modern business complex offering a professional environment. Specific internal architectural details are not publicly highlighted, but it's equipped for a technology-focused workforce.
As a specialized technology firm, Digital Element likely fosters a culture centered on innovation, data accuracy, and technical expertise. The environment probably encourages collaboration on developing and refining sophisticated IP geolocation solutions, with a focus on quality and client impact.
The Atlanta headquarters is central to Digital Element's global strategy, product development, and market leadership in the IP intelligence space. It coordinates its worldwide operations and ensures the continuous advancement of its core technologies.
Digital Element maintains a global presence with key offices in North America (Atlanta, USA) and Europe (London, UK). Their IP intelligence data covers the entire internet, providing geolocation information worldwide. This allows them to serve an international client base across various sectors, including advertising, e-commerce, cybersecurity, broadcasting, and financial services, enabling these organizations to implement location-based strategies on a global scale.
100 Paces West, Suite 200, 3110 Paces Ferry Road NW
Atlanta
GA
USA
Address: Fora, 20 Lamb's Conduit Street, London, WC1N 3LE, United Kingdom
To provide localized support and expertise to European clients, navigate regional data privacy requirements like GDPR, and expand Digital Element's presence across diverse industries in the EMEA market.
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As of April 2025, Digital Element' leadership includes:
Digital Element has been backed by several prominent investors over the years, including:
Publicly available information regarding specific executive hires or departures directly at Digital Element or its parent company Digital Envoy within the last 12 months is limited. Major leadership changes in private entities or their subsidiaries are not always broadly announced.
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Digital Element, as part of Digital Envoy, likely uses standardized email formats for its employees. Common corporate email patterns often involve combinations of first name, last name, and initials. For example, a common pattern is the first initial followed by the last name.
[first_initial][last]@digitalelement.com
Format
jsmith@digitalelement.com
Example
90%
Success rate
PR Newswire • January 24, 2024
Digital Element released new data highlighting significant shifts in how consumers accessed online retail sites during the 2023 holiday season, with mobile devices playing an increasingly dominant role. The findings offer insights for e-commerce businesses and marketers....more
PR Newswire • September 12, 2023
Digital Element analyzed its IP geolocation data to identify and report on significant global travel trends observed during the summer of 2023. The report provided insights into popular destinations and evolving travel behaviors, valuable for the tourism and hospitality industries....more
Digital Element Blog • October 24, 2023
Digital Element published a blog post discussing the importance of IP geolocation technology as a stable and reliable solution for audience targeting, personalization, and analytics in an evolving digital advertising landscape that is moving away from third-party cookies....more
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