What Does Diamond Supply Co. Do?

Total employees45
HeadquartersLos Angeles
Founded1998

Diamond Supply Co. is a globally recognized skateboarding hardware, accessories, and apparel company founded by Nicholas Tershay (Nick Diamond) in 1998. Originating as a skateboard hardware line from Nick's San Francisco apartment, it quickly expanded into a full range of soft goods including T-shirts, sweatshirts, and accessories, becoming a staple in both skateboarding and streetwear culture. Known for its iconic 'Diamond' logo and high-profile collaborations, the brand has established a strong presence with flagship stores and distribution worldwide, embodying quality, style, and authenticity within the skate community and beyond.

Where Is Diamond Supply Co.'s Headquarters?

HQ Function

The Los Angeles location serves as the primary hub for design, marketing, brand management, and flagship retail operations.

Notable Features:

The Fairfax flagship store is a well-known landmark in the streetwear scene, featuring unique interior design reflecting the brand's aesthetic and often hosting product launches and events.

Work Culture:

The work culture is likely dynamic, creative, and deeply rooted in skate and street culture, fostering collaboration and a passion for the brand's identity and products.

HQ Significance:

Being located in Los Angeles, particularly on Fairfax Avenue, places Diamond Supply Co. at the heart of streetwear and skateboarding trends, allowing for direct engagement with its core community and easy access to industry talent and collaborations.

Values Reflected in HQ: The headquarters and flagship store reflect values of authenticity, creativity, community connection (especially to skate culture), and premium quality in design and product.

Location:

Diamond Supply Co. supports a global presence through its e-commerce platform, flagship stores (primarily in the US historically), and a wide network of authorized retailers and distributors across North America, Europe, Asia, and Australia. Functions supported globally include sales, distribution, marketing, and brand partnerships, ensuring its apparel, accessories, and skateboard hardware reach customers worldwide.

Street Address:

507 N Fairfax Ave (Note: This is their flagship store, often considered their public-facing HQ. Actual corporate offices may be co-located or nearby.)

City:

Los Angeles

State/Province:

California

Country:

USA

Where Else Does Diamond Supply Co. Operate Around the World?

New York City, New York/USA (Historically)

Address: Historically, Diamond Supply Co. operated a flagship store in New York City (e.g., 286 Lafayette St, New York, NY), which likely included regional operational support. Current status of a distinct NYC office separate from retail partners is not prominently publicized.

To establish a strong brand presence on the East Coast, cater to the local skate and streetwear community, and manage regional retail and marketing efforts.

Buying Intent Signals for Diamond Supply Co.

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Diamond Supply Co.? Meet the Executive Team

As of April 2025, Diamond Supply Co.' leadership includes:

Nicholas Tershay (Nick Diamond) - Founder & Designer

Who's Investing in Diamond Supply Co.?

Diamond Supply Co. has been backed by several prominent investors over the years, including:

Primarily privately held by its founder. Information on significant external investors is not publicly disclosed.

What Leadership Changes Has Diamond Supply Co. Seen Recently?

Hire0
Exits0

No major executive new hires or exits at Diamond Supply Co. have been publicly announced in the last 12 months. The company's leadership, primarily centered around founder Nick Diamond, appears stable.

What Technology (Tech Stack) Is Used byDiamond Supply Co.?

Discover the tools Diamond Supply Co. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Diamond Supply Co. Email Formats and Examples

While specific internal email formats for Diamond Supply Co. are not publicly confirmed, companies of its size and nature often use common patterns. The most probable format would involve the first name or first initial and last name.

[first]@diamondsupplyco.com or [first].[last]@diamondsupplyco.com

Format

nick@diamondsupplyco.com

Example

70%

Success rate

What's the Latest News About Diamond Supply Co.?

ComplexOctober 25, 2023

Diamond Supply Co. Taps Chevelle for New Collab Collection

Diamond Supply Co. has partnered with the rock band Chevelle for a new collaborative collection. The collection features t-shirts and hoodies blending Diamond's signature branding with Chevelle's iconic album artwork and imagery....more

HypebeastAugust 10, 2023

Diamond Supply Co. Immortalizes Muhammad Ali With New Collection

Diamond Supply Co. released a collection honoring the legendary boxer Muhammad Ali. The capsule includes apparel and accessories featuring iconic images and quotes from 'The Greatest,' celebrating his impact on sports and culture....more

Nice KicksFebruary 1, 2023

Diamond Supply Co. & PUMA Continue Their Partnership With a Classic PUMA Suede

Diamond Supply Co. and PUMA have teamed up again, this time for a new take on the classic PUMA Suede. The sneaker features Diamond's signature Tiffany blue accents and co-branding, continuing their successful collaborative history....more

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