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DFS Furniture plc is one of an established retailer of sofas and other living room furniture in the United Kingdom and Republic of Ireland. The company designs, manufactures, sells, and distributes a wide range of upholstered furniture, beds, and dining furniture. DFS is known for its extensive product selection, interest-free credit options, and a strong brand presence with numerous showrooms across the UK and Ireland, as well as a significant online retail operation. They emphasize British manufacturing for a portion of their range.
The headquarters serves as the central command for DFS's strategic planning, financial operations, marketing, human resources, product design and development oversight, and overall UK and Ireland retail network management.
Located at the Redhouse Interchange, a significant logistics and distribution hub, the HQ likely features modern office facilities and may be co-located or closely integrated with national distribution infrastructure, reflecting its operational focus.
The work culture at DFS HQ is likely dynamic and commercially focused, emphasizing teamwork, customer satisfaction, and operational efficiency. Given its retail nature, it would involve collaboration across departments like buying, merchandising, logistics, and customer service.
The Doncaster headquarters is pivotal for coordinating DFS's extensive retail operations, manufacturing (where applicable), supply chain logistics, and customer service efforts across the UK and Ireland, ensuring brand consistency and operational efficiency.
DFS Furniture's primary operational and retail presence is concentrated in the United Kingdom and the Republic of Ireland. While they operate internationally in terms of sourcing materials and some finished goods from global suppliers (e.g., Asia, Europe), their customer-facing showrooms, manufacturing facilities, and dedicated distribution networks are within the UK and Ireland. Their 'global presence' is more focused on the supply chain rather than direct international retail operations under the DFS brand.
1 Rockingham Way, Redhouse Interchange, Adwick-le-Street
Doncaster
South Yorkshire
United Kingdom
Address: DFS Manufacturing Ltd, Wimsey Way, Somercotes, Alfreton, Derbyshire, DE55 4LS
Supports DFS's domestic manufacturing capabilities, providing jobs in the region and contributing to the company's supply chain resilience within the UK furniture market.
Address: DFS National Distribution Centre, Unit 1, Daventry International Rail Freight Terminal (DIRFT), Crick, Northamptonshire, NN6 7GZ
Acts as a central logistics hub, ensuring efficient distribution of products nationwide, which is critical for a retailer with a large footprint and significant online sales requiring home delivery.
Address: Unit G2, Block G, Calmount Park, Calmount Road, Ballymount, Dublin 12, Ireland (Example - DFS has multiple retail stores which act as local operational hubs; this is a known retail park location)
Serves the Irish market, providing showroom experiences, sales support, and managing local logistics for DFS customers in the Republic of Ireland.
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As of April 2025, DFS' leadership includes:
DFS has been backed by several prominent investors over the years, including:
DFS Furniture has seen a significant change in its financial leadership with the appointment of John Fallon as CFO, succeeding Mike Schmidt. Other executive roles have remained relatively stable.
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DFS Furniture primarily utilizes the 'firstname.lastname@dfs.co.uk' email format for its corporate employees. While this is the most common structure, variations might exist for specific roles or legacy systems. Customer service communications typically come from generic departmental addresses.
firstname.lastname@dfs.co.uk
Format
jane.doe@dfs.co.uk
Example
90%
Success rate
Retail Gazette • May 7, 2024
DFS has appointed John Fallon, previously VP of commercial finance at Asda, as its new chief financial officer. He will succeed Mike Schmidt, who is stepping down after five years with the sofa specialist....more
Reuters • March 20, 2024
British sofa retailer DFS Furniture on Wednesday posted a first-half underlying pretax loss, as weak demand for big-ticket items, supply chain issues and tough comparisons weighed on its performance....more
The Times • January 17, 2024
DFS Furniture warned that its profits for the year would be at the lower end of expectations and that it was experiencing longer delivery times because of the disruption to shipping in the Red Sea....more
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