What Does Design Concepts Do?

Total employees78
HeadquartersMadison
Founded1966

Design Concepts, Inc. is an award-winning innovation and product design consultancy with over 55 years of experience. They partner with companies of all sizes, from startups to Fortune 500s, to uncover user insights, generate new product and service ideas, and develop them into market-ready solutions. Their multidisciplinary team includes researchers, strategists, designers, and engineers dedicated to human-centered design and tangible results, working across industries like medical, consumer, commercial, and industrial products.

Where Is Design Concepts's Headquarters?

HQ Function

The Madison headquarters is the nerve center of Design Concepts, housing its core team of designers, researchers, strategists, and engineers. It facilitates all stages of product development, from initial research and ideation to prototyping, engineering, and testing.

Notable Features:

Features a highly collaborative, open-office environment, state-of-the-art design studios, advanced prototyping labs (including 3D printing, CNC machining, and electronics lab), and dedicated spaces for user research and client workshops.

Work Culture:

Design Concepts fosters a creative, collaborative, and intellectually stimulating work environment. The culture emphasizes teamwork, curiosity, continuous learning, and a passion for solving complex problems through innovative design. Employees often describe it as supportive and driven by a shared purpose to create impactful products.

HQ Significance:

As the primary and founding location, the Madison HQ embodies the company's rich history, deep expertise, and commitment to delivering impactful design solutions. It serves as the hub for innovation and client collaboration across diverse industries.

Values Reflected in HQ: The headquarters' design and functionality reflect Design Concepts' core values of innovation, collaboration, user-centricity, and technical excellence, providing an inspiring and effective space for creating impactful products.

Location:

While its primary operations are centered at its Madison, WI headquarters, Design Concepts collaborates with a diverse range of clients across North America and internationally. Their expertise in product design, engineering, and innovation is sought by companies worldwide, supporting global product launches and market entries through strategic design services.

Street Address:

1200 John Q. Hammons Drive

City:

Madison

State/Province:

Wisconsin

Country:

USA

Where Else Does Design Concepts Operate Around the World?

No additional office locations available.

Buying Intent Signals for Design Concepts

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Design Concepts? Meet the Executive Team

As of April 2025, Design Concepts' leadership includes:

Dave Franchino - President
Hanns W. Häfele - Director of Engineering
Laura J. S. Richardson, PhD, FIDSA - Director of Design Research & Strategy
Heather A. R. Kieny - Director of Finance & Administration
Billuis J. S. King - Director of Industrial Design

Who's Investing in Design Concepts?

Design Concepts has been backed by several prominent investors over the years, including:

Privately Held

What Leadership Changes Has Design Concepts Seen Recently?

Hire0
Exits0

No major publicly announced executive hires or departures at Design Concepts have been identified in the last 12 months, suggesting leadership stability or private handling of such internal changes.

What Technology (Tech Stack) Is Used byDesign Concepts?

Discover the tools Design Concepts uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Design Concepts Email Formats and Examples

Design Concepts likely utilizes common corporate email formats. Based on standard practices for companies with the domain 'design-concepts.com', patterns such as first initial followed by last name are probable.

flast@design-concepts.com

Format

jsmith@design-concepts.com

Example

80%

Success rate

What's the Latest News About Design Concepts?

Wisconsin State JournalDecember 19, 2023

Design Concepts Contributes to Electric Snowmobile for North Pole Expedition

Madison-based Design Concepts, Inc. played a key role in the engineering and design of components for an electric snowmobile, the 'MoonBikes,' used in a groundbreaking expedition to the North Pole. This project highlights their expertise in innovative engineering solutions for extreme environments....more

Design Concepts Official WebsiteAugust 23, 2023

Design Concepts Wins Five IDEA 2023 Awards for Product Design Excellence

Design Concepts announced it received five International Design Excellence Awards (IDEA) from the Industrial Designers Society of America (IDSA). The awards recognized their innovative work across various product categories, including medical devices and consumer electronics, underscoring their leadership in human-centered design....more

Design Concepts Official WebsiteMay 10, 2023

Design Concepts Announces New Partnership with Stratasys

Design Concepts has partnered with Stratasys, a leader in 3D printing solutions, to enhance its additive manufacturing capabilities. This collaboration aims to accelerate prototyping and the development of complex, high-performance parts for clients across various industries....more

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