HQ Function

Serves as the central hub for corporate strategy, research and development, product innovation, marketing, and administrative operations for Dermage's national activities.

Notable Features:

Located in the modern business district of Barra da Tijuca, Rio de Janeiro. The 'Cobertura' (penthouse) location suggests a contemporary office space with potential for panoramic views, fostering an inspiring work environment.

Work Culture:

Dermage's work culture is likely dynamic and collaborative, emphasizing scientific innovation in dermo-cosmetics, a strong focus on product quality and efficacy, and agility in responding to consumer needs. Being part of Grupo Boticário may also introduce elements of a larger corporate structure while retaining brand-specific entrepreneurial spirit.

HQ Significance:

Its location in Rio de Janeiro, a key Brazilian economic center, provides Dermage with access to skilled professionals, market insights, and robust logistical networks essential for its nationwide operations and brand development.

Values Reflected in HQ: The choice of a modern, well-located headquarters in a prominent business district reflects Dermage's commitment to innovation, professionalism, growth, and maintaining a strong, contemporary brand image in the competitive cosmetics market.

Location:

Dermage's primary focus and strongest presence are within Brazil, where it operates a wide network of physical stores, franchises, and a robust e-commerce platform, catering to a national customer base. While historically centered on the Brazilian market, its acquisition by Grupo Boticário, a multinational beauty company, opens avenues for potential international expansion. Dermage's product formulations, designed for diverse skin needs, possess characteristics suitable for various global markets. Currently, any international presence is likely limited or opportunistic, with future global strategies potentially being developed under Grupo Boticário's umbrella.

Street Address:

Avenida Ayrton Senna, 2150, Bloco C, Cobertura

City:

Rio de Janeiro

State/Province:

Rio de Janeiro

Country:

Brazil