CustomerMatrix
CustomerMatrix's Overview
CustomerMatrix was a technology company specializing in AI-powered cognitive computing solutions, primarily for the financial services industry. Their platform was designed to empower sales teams and relationship managers by identifying new opportunities, mitigating risks, and enhancing client engagement through the analysis of vast amounts of structured and unstructured data. Key offerings focused on 'Cognitive Selling' and 'Relationship Intelligence.' In September 2021, CustomerMatrix was acquired by Squirro, a prominent Augmented Intelligence solutions provider. CustomerMatrix's technologies and expertise have since been integrated into Squirro's broader product suite, particularly enhancing its capabilities for banking and financial services clients.
Where is CustomerMatrix's Headquarters?
HQ Function
Served as the central hub for CustomerMatrix's global operations, strategic decision-making, product development leadership, and business development initiatives before its integration with Squirro.
Notable Features:
The London office was located within Level39, a well-known technology accelerator in Canary Wharf, renowned for supporting fintech and smart city innovations. This provided a dynamic environment and access to a vibrant tech community.
Work Culture:
As an AI-focused technology firm, CustomerMatrix likely fostered a work culture centered on innovation, data-driven insights, agile development, and collaboration. Being part of Level39 probably contributed to an entrepreneurial and forward-thinking atmosphere.
HQ Significance:
The London headquarters, especially its Canary Wharf location, placed CustomerMatrix at the epicenter of a major global financial and technology hub. This was significant for client acquisition in financial services, talent recruitment, and investor relations.
Values Reflected in HQ: The choice of location and its focus on AI solutions reflected values such as innovation, technological excellence, customer-centric problem solving, and a pioneering spirit in applying cognitive computing to business challenges.
Location:
Before its acquisition by Squirro, CustomerMatrix had an established presence in key global financial markets, primarily operating from offices in Europe (London, Paris) and North America (New York). Its global functions included research and development, software engineering, sales and marketing, customer success, and strategic partnerships, all tailored to serve multinational financial institutions.
Street Address:
Level39, One Canada Square, Canary Wharf
City:
London
State/Province:
England
Country:
United Kingdom
CustomerMatrix's Global Presence
Paris, France
Address: Historical specific street address not readily available; likely operated from serviced offices or a technology hub.
To expand CustomerMatrix's footprint in continental Europe, serve local financial institutions, and drive product innovation.
New York, NY, USA
Address: Historical specific street address not readily available; likely a sales and business development office.
To capture market share in the North American financial services industry and support U.S.-based clients.
Buying Intent Signals for CustomerMatrix
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of CustomerMatrix
As of April 2025, CustomerMatrix' leadership includes:
Investors of CustomerMatrix
CustomerMatrix has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
CustomerMatrix was acquired by Squirro in September 2021. As a result, there have been no executive hires or exits directly attributable to 'CustomerMatrix' as an independent entity in the last 12 months. Key leadership and team members from CustomerMatrix transitioned to roles within Squirro or pursued other opportunities following the acquisition.
Technology (Tech Stack) used by CustomerMatrix
Discover the tools CustomerMatrix uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
CustomerMatrix Email Formats and Examples
Prior to its acquisition by Squirro, CustomerMatrix likely used common corporate email formats. The domain customermatrix.com is now under Squirro's control and likely redirects or is inactive for direct CustomerMatrix communications.
Common formats included [first_initial][last]@customermatrix.com (e.g., jdoe@customermatrix.com) or [first].[last]@customermatrix.com (e.g., jane.doe@customermatrix.com).
Format
example@customermatrix.com
Example
5%
Success rate
News and media
Squirro Blog • September 14, 2021
Squirro Acquires CustomerMatrix, a Pioneer of AI-based Cognitive Computing
Squirro, the Augmented Intelligence solutions provider, announced its acquisition of CustomerMatrix. This strategic move is set to enhance Squirro's AI-driven insight capabilities, particularly for clients in the financial services sector, by integrating CustomerMatrix's advanced cognitive computing technology and relationship intelligence platform....more
PR Newswire • May 4, 2017
CustomerMatrix Named a Cool Vendor in CRM Sales by Gartner
CustomerMatrix was recognized as a 'Cool Vendor' in CRM Sales for 2017 by Gartner. The recognition highlighted CustomerMatrix's innovative AI-powered 'cognitive selling' application designed to help B2B sales organizations improve their effectiveness by proactively suggesting next best actions....more
Business Wire • February 21, 2017
CustomerMatrix Announces $8M in Series A Financing to Accelerate Growth of its Cognitive Computing Platform
CustomerMatrix secured $8 million in Series A funding led by Aster Capital and including Salesforce Ventures and Enterprise Ireland. The investment was aimed at accelerating the company's growth, expanding its global presence, and further developing its AI-powered cognitive computing platform for enterprise sales....more
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