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Cruise America's Overview

Total employees105
HeadquartersMesa
Founded1972

Cruise America is the largest RV rental and sales company in North America, specializing in providing Class C motorhomes and truck campers for family vacations, road trips, and temporary housing. Founded in 1972, they offer a wide range of RV models suitable for various group sizes and travel needs, along with one-way rental options and periodic sales of their used fleet. From an end-user perspective, Cruise America aims to make RV travel accessible and enjoyable, offering user-friendly vehicles and a vast network of rental locations across the United States and Canada. They cater to both experienced RVers and first-timers looking for an adventurous way to explore the continent.

Where is Cruise America's Headquarters?

HQ Function

Serves as the central hub for corporate management, strategic planning, national operations oversight, marketing, finance, IT, and human resources for Cruise America's extensive North American RV rental and sales network.

Notable Features:

The Mesa headquarters is distinguished by its large-scale operational capacity, including extensive vehicle maintenance bays, cleaning and detailing stations, and ample RV parking, essential for managing one of North America's largest RV rental fleets. It is designed more for functional efficiency than architectural spectacle.

Work Culture:

The work culture at Cruise America's headquarters likely combines a corporate office environment for administrative functions with a strong operational and logistical focus reflecting its core business. Emphasis is placed on customer service, teamwork, and managing a complex, geographically dispersed fleet and rental network. It fosters a practical, hands-on approach to problem-solving.

HQ Significance:

The Mesa headquarters is strategically vital for centralizing command and control over its vast network of over 120 rental centers. Its location in Arizona offers logistical advantages for fleet management and distribution, and it acts as the nerve center for brand consistency and customer support.

Values Reflected in HQ: The headquarters' design and operations reflect core company values such as operational excellence, efficiency in managing a large fleet, a commitment to vehicle readiness and safety (through on-site maintenance facilities), and a centralized approach to delivering consistent customer service across its network.

Location:

Cruise America primarily operates across North America, with an extensive network of over 120 rental locations throughout the United States and Canada. While their physical rental operations are concentrated in these two countries, their customer base is global, attracting tourists from around the world who wish to explore North America by RV. Their global support includes multilingual customer service and international booking capabilities.

Street Address:

11 West Hampton Avenue

City:

Mesa

State/Province:

Arizona

Country:

USA

Cruise America's Global Presence

Burbank, California, USA

Address: 2920 N Hollywood Way, Burbank, CA 91505, USA

Key hub for travelers exploring California's national parks, coastline, and major cities. Supports both domestic and international tourists.

Kissimmee, Florida, USA

Address: 2915 N Orange Blossom Trail, Kissimmee, FL 34744, USA

Serves as a primary gateway for RV-based family vacations in Florida, offering proximity to major entertainment destinations and natural attractions.

Henderson, Nevada, USA

Address: 551 N Gibson Rd, Henderson, NV 89011, USA

Facilitates RV travel for exploring the American Southwest, including Nevada, Arizona, and Utah, capitalizing on Las Vegas as a major travel entry point.

Delta, British Columbia, Canada

Address: 7731 Vantage Way, Delta, BC V4G 1A6, Canada

Supports tourism in British Columbia, including access to the Rocky Mountains and Pacific Coast, catering to both Canadian and international visitors.

Buying Intent Signals for Cruise America

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Cruise America

As of April 2025, Cruise America' leadership includes:

Andrew Smalley - Chief Executive Officer
Randall S. Smalley II - President
Robert Smalley Jr. - Co-Chairman / Owner

Investors of Cruise America

Cruise America has been backed by several prominent investors over the years, including:

Privately Held/Family-Owned

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As a privately held, family-owned company, Cruise America does not frequently publicize executive team changes. No major C-suite executive hires or departures have been widely announced in the last 12 months, suggesting leadership stability.

Technology (Tech Stack) used by Cruise America

Discover the tools Cruise America uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Cruise America Email Formats and Examples

Cruise America likely uses common corporate email formats. The most prevalent patterns typically involve a combination of the employee's first name, last name, or initials.

[first_initial][last]@cruiseamerica.com (e.g., jsmith@cruiseamerica.com) or [first].[last]@cruiseamerica.com (e.g., john.smith@cruiseamerica.com)

Format

asmalloy@cruiseamerica.com

Example

70%

Success rate

News and media

PR NewswireOctober 26, 2023

Cruise America and KOA Partner To Make Fall RV Getaways Even Easier

Cruise America, the nation's largest RV rental company, announced a partnership with Kampgrounds of America (KOA) to simplify fall RV trip planning by offering bundled RV rental and campsite packages, enhancing the customer experience....more

Business WireJuly 18, 2023

Cruise America Celebrates Over 50 Years on the Road With Summer Travel Deals

Marking its 50th anniversary, Cruise America offered special summer travel deals, highlighting its long-standing presence in the RV rental market and commitment to providing memorable road trip adventures....more

RVBusinessMay 9, 2023

Cruise America Adds EV Charging to Select Locations

Cruise America has begun installing Level 2 EV charging stations at some of its rental locations, adapting to the growing trend of electric vehicles and aiming to support customers who own or tow EVs....more

RV TravelFebruary 14, 2024

Cruise America enticing RV renters with deep winter discounts

Cruise America is offering significant discounts on RV rentals for the winter 2024 season, aiming to boost off-season travel and attract customers looking for budget-friendly vacation options....more

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