CrowdTangle is a public insights tool from Meta that has historically helped publishers, journalists, researchers, fact-checkers, and more follow, analyze, and report on what’s happening with public content on social media. It allowed users to track trending stories, monitor public pages and groups, and understand social media performance across platforms like Facebook and Instagram. While historically a vital tool for transparency and research, Meta announced that CrowdTangle will no longer be available after August 31, 2024.
Historically, a key hub for CrowdTangle's product development, engineering, partnerships, and support teams, operating within Meta's broader organizational structure.
As part of Meta's New York office, team members had access to modern tech campus amenities, collaborative workspaces, and advanced infrastructure typical of a major tech company.
The CrowdTangle team, while part of Meta, maintained a strong focus on data transparency, public good, and supporting journalism and research, reflecting Meta's broader engineering-driven and innovative culture.
New York City was CrowdTangle's birthplace and remained an important operational center post-Meta acquisition, leveraging the city's vibrant media and technology ecosystem.
As a Meta product, CrowdTangle supported users globally, offering insights into public content across Facebook and Instagram (and historically Reddit). Its team members were distributed across Meta's international offices, providing localized support, training, and partnership management to journalists, researchers, and organizations worldwide. The tool itself was designed to track content in multiple languages and regions, contributing to its global utility before its planned discontinuation.
770 Broadway
New York
NY
USA
Address: 10 Brock Street, London, NW1 3FG, UK (Meta London Office)
Facilitated CrowdTangle adoption and provided support for publishers, researchers, and organizations throughout the EMEA region.
Address: Marina One, 7 Straits View, Singapore 018936 (Meta Singapore Office)
Drove CrowdTangle's engagement and offered localized support tailored to the APAC region's unique social media landscape.
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As of April 2025, CrowdTangle' leadership includes:
CrowdTangle has been backed by several prominent investors over the years, including:
In the last 12 months, activities surrounding CrowdTangle have centered on its planned sunsetting by Meta, scheduled for after August 31, 2024. Consequently, there have been no new executive hires specifically for the CrowdTangle unit. Existing team members have been in the process of transitioning to other roles within Meta or exploring external opportunities.
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As CrowdTangle was a Meta product, communications from team members typically originated from Meta email addresses. Common Meta email formats include variations of first name, last name, and initials. Direct CrowdTangle-specific email domains are not in use.
[first_initial][last]@meta.com or [first].[last]@meta.com
Format
jdoe@meta.com or jane.doe@meta.com
Example
85%
Success rate
The Verge • January 10, 2024
Meta announced it will be shutting down CrowdTangle, a widely used tool by researchers, journalists, and civil society groups to track the spread of content across Facebook and Instagram. The platform is slated to become unavailable after August 31, 2024, raising concerns about transparency and the ability to monitor viral trends and misinformation....more
Nieman Lab • February 13, 2024
The impending shutdown of CrowdTangle has sparked significant concern among election integrity researchers and misinformation experts who rely on the tool. This is particularly critical with numerous global elections scheduled for 2024, as CrowdTangle was key for monitoring social media narratives and detecting influence operations....more
Reuters Institute • April 5, 2024
With CrowdTangle's sunset date approaching, journalists and academic researchers are actively exploring alternatives and grappling with the loss of a key resource for understanding social media dynamics. The tool's comprehensive data access has been pivotal for numerous studies and investigative reports on platform transparency and content flow....more
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