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CROC's Overview

Total employees1865
HeadquartersBroomfield
Founded1992

Crocs, Inc. is a world leader in innovative casual footwear for men, women, and children, known for its iconic clog design and Croslite™ material. The company offers a broad portfolio of all-season products, including sandals, boots, and charms (Jibbitz™), while remaining true to its core molded footwear heritage. Crocs' products are recognized for their comfort, fun, and vibrant designs, sold in over 85 countries through wholesale, retail, and e-commerce channels. The company also owns the HEYDUDE brand, further expanding its presence in the casual footwear market.

Where is CROC's Headquarters?

HQ Function

Global corporate operations, product design and innovation, global marketing strategy, finance, human resources, legal, IT infrastructure, and management of the Crocs and HEYDUDE brands.

Notable Features:

Approximately 90,000 square-foot modern facility designed to achieve LEED Gold certification, featuring open-concept workspaces, collaborative zones, employee amenities, and design elements reflecting the brand's vibrant and innovative culture.

Work Culture:

A 'Come As You Are' culture that champions inclusivity, comfort, and individuality. The HQ fosters a collaborative, innovative, and fun work environment, encouraging employees to express themselves and contribute to the brand's creative energy.

HQ Significance:

The Broomfield Global Headquarters serves as the central hub for Crocs' worldwide operations, decision-making, and brand strategy. Its modern design and strategic location aim to attract top talent and facilitate continued global expansion and innovation in the footwear industry.

Values Reflected in HQ: Innovation, collaboration, employee well-being, inclusivity, and a commitment to sustainability, as evidenced by the LEED Gold designed facility and focus on a positive, expressive work environment.

Location:

Crocs operates globally with a significant presence in the Americas, Asia Pacific, Europe, Middle East, and Africa. Its functions supported globally include product design and development, manufacturing oversight (primarily through third-party manufacturers), marketing, sales through wholesale, company-operated retail stores, and e-commerce channels, and customer support. The company manages a complex international supply chain and distribution network to serve customers in over 85 countries.

Street Address:

500 Eldorado Boulevard

City:

Broomfield

State/Province:

Colorado

Country:

USA

CROC's Global Presence

Hoofddorp, North Holland, Netherlands

Address: Planeetbaan 4, 2132 HZ Hoofddorp

To drive growth and brand presence across the EMEA region, adapting global strategies to local consumer preferences and market conditions, and managing the supply chain for efficient product delivery.

Singapore, Singapore

Address: 3 Biopolis Drive, #03-11/12, Synapse, Singapore 138623

To expand Crocs' footprint and market share in the dynamic APAC region, leveraging local insights for product assortment, marketing campaigns, and channel strategies.

Boston, Massachusetts, USA

Address: 175Royall Street, Canton, MA 02021 (This is an approximate area, HEYDUDE was Boston-based, this might be their office)

To support the growth and distinct brand identity of HEYDUDE within the Crocs, Inc. portfolio, leveraging regional talent and market insights.

Buying Intent Signals for CROC

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of CROC

As of April 2025, CROC' leadership includes:

Andrew Rees - Chief Executive Officer
Susan Anderson - Executive Vice President, Chief Financial Officer
Emma Minto - Executive Vice President, President of Brands (Crocs & HEYDUDE)
Adam Michaels - Executive Vice President, Chief Digital Officer
Daniel Hart - Executive Vice President, Global Chief Legal and Risk Officer

Investors of CROC

CROC has been backed by several prominent investors over the years, including:

The Vanguard Group, Inc.
BlackRock, Inc.
Fidelity Management & Research Company LLC (FMRCo)
State Street Global Advisors
Dimensional Fund Advisors LP
PRIMECAP Management Company
Spruce House Investment Management LLC

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits2

Crocs experienced key leadership transitions in the past year (May 2023 - May 2024), notably appointing a new Chief Financial Officer and promoting an executive to President of Brands. There was also a key departure in product and merchandising.

Departures

Anne Mehlman, Anne Mehlman departed as CFO to join Kenvue.
Lori Foglia, Lori Foglia departed from her role as EVP, Chief Product & Merchandising Officer.

New Appointments:

Susan Anderson, Susan Anderson appointed as new EVP and CFO.
Emma Minto, Emma Minto promoted to EVP, President of Brands, a newly defined role overseeing both Crocs and HEYDUDE brands.

Technology (Tech Stack) used by CROC

Discover the tools CROC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

CROC Email Formats and Examples

Crocs, Inc. typically utilizes a common corporate email format. The most frequently observed pattern is the first initial of the employee's first name followed by their last name. Variations might exist, but this is a strong starting point for professional communication.

[first_initial][last]@crocs.com

Format

jsmith@crocs.com

Example

85%

Success rate

News and media

investors.crocs.com / Business WireMay 7, 2024

Crocs, Inc. Reports First Quarter 2024 Financial Results; Exceeds Revenue and Operating Margin Guidance

Crocs, Inc. announced strong Q1 2024 financial performance with revenues of $939 million, a 6% increase (5.6% constant currency) year-over-year. The Crocs brand grew 14.6% while HEYDUDE brand revenues decreased. The company raised its full-year outlook for operating margin and EPS....more

investors.crocs.com / Business WireFebruary 15, 2024

Crocs, Inc. Reports Record Annual Revenues of Nearly $4.0 Billion, Growing 11.5% for Full Year 2023

Crocs, Inc. announced record full-year 2023 revenues approaching $4.0 billion, an 11.5% increase over 2022. The Crocs Brand achieved $3.0 billion in revenue, up 13.3%, while HEYDUDE Brand saw $986.2 million in revenue, up 6.0% (pro forma)....more

Footwear NewsApril 16, 2024

Salehe Bembury and Crocs’ Next Pollex Clog Colorway Is ‘Juniper’

Designer Salehe Bembury and Crocs are set to release a new 'Juniper' colorway for their highly popular Pollex Clog collaboration, continuing their successful partnership with innovative designs that often sell out quickly....more

PR NewswireMarch 12, 2024

Crocs, Inc. Announces New $150 Million Accelerated Share Repurchase Program

Crocs, Inc. announced that its Board of Directors has authorized a new $150 million accelerated share repurchase program (ASR), demonstrating confidence in the company's financial strength and commitment to returning value to shareholders....more

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