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Crispin Cider Company's Overview

Total employees19
HeadquartersBardstown
Founded2008

Crispin Cider Company is an American cider brand known for its commitment to producing sophisticated, naturally fermented hard ciders using fresh-pressed apple and pear juice. Originally founded in 2008 in Minneapolis, Crispin quickly gained popularity for its clean, crisp taste and avoidance of artificial colors or sweeteners. The brand has undergone several ownership changes, including acquisition by MillerCoors (now Molson Coors) and later a sale which saw it return to a more craft-focused ownership structure involving its original founder, Joe Heron, before being acquired by Heaven Hill Brands as part of the Samson & Surrey portfolio in 2022. Crispin emphasizes quality ingredients and innovative cider-making techniques, aiming to offer a premium alternative in the cider market.

Where is Crispin Cider Company's Headquarters?

HQ Function

Corporate oversight, brand strategy, marketing, and sales management for Crispin Cider as part of the Heaven Hill Brands portfolio.

Notable Features:

Heaven Hill's facilities include extensive distilling operations, warehousing, and bottling lines, reflecting its status as a major spirits producer. The Bardstown campus is also home to the Heaven Hill Bourbon Experience.

Work Culture:

As part of Heaven Hill, the culture likely blends a family-owned heritage with a professional, growth-oriented approach, emphasizing quality, tradition, and innovation in the beverage alcohol sector.

HQ Significance:

This location serves as the central command for Heaven Hill Brands, guiding the strategic direction and operational management of all its brands, including Crispin Cider.

Values Reflected in HQ: Independence, family ownership, quality craftsmanship, long-term vision, and a commitment to heritage are values reflected in Heaven Hill's operations.

Location:

Crispin Cider is primarily distributed and marketed within the United States. While its parent company, Heaven Hill Brands, has international distribution for some of its spirits, Crispin Cider's focus remains on the domestic U.S. market, supported through national and regional distribution networks.

Street Address:

1064 Loretto Rd (Heaven Hill Brands - Corporate)

City:

Bardstown

State/Province:

KY

Country:

USA

Crispin Cider Company's Global Presence

Minneapolis, MN/USA

Address: N/A (Founding City, no longer primary operational site)

Historical significance as the birthplace of the Crispin Cider brand and its initial philosophy.

Colfax, CA/USA

Address: N/A (Former Production Facility)

Served as a major production and distribution hub for the West Coast and beyond for a period.

Buying Intent Signals for Crispin Cider Company

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Crispin Cider Company

As of April 2025, Crispin Cider Company' leadership includes:

Max L. Shapira - Executive Chairman (Heaven Hill Brands)
Kate Latts - Co-President (Heaven Hill Brands)
Allan Latts - Co-President (Heaven Hill Brands)
Joe Heron - Founder of Crispin Cider (Previously CEO of Samson & Surrey, acquired by Heaven Hill)

Investors of Crispin Cider Company

Crispin Cider Company has been backed by several prominent investors over the years, including:

Heaven Hill Brands (Current Parent Company)
Previously: Private investors, MillerCoors (Molson Coors Beverage Company), Investor group including Joe Heron (Samson & Surrey)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Specific executive changes for Crispin Cider are not typically announced publicly, as it's a brand within Heaven Hill. Any significant changes would be at the Heaven Hill Brands leadership level. No major top-tier (Co-President, Chairman) changes publicly announced for Heaven Hill in the last 12 months.

Technology (Tech Stack) used by Crispin Cider Company

Discover the tools Crispin Cider Company uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Crispin Cider Company Email Formats and Examples

Email communications for Crispin Cider Company would likely originate from or align with Heaven Hill Brands' corporate email structure. Common formats include [first_initial][last]@heavenhill.com or [first].[last]@heavenhill.com.

[first_initial][last]@heavenhill.com

Format

jdoe@heavenhill.com

Example

80%

Success rate

News and media

The Spirits BusinessFebruary 1, 2022

Heaven Hill Brands Acquires Samson & Surrey, Including Crispin Cider

Heaven Hill Brands completed its acquisition of Samson & Surrey, a portfolio that includes Crispin Cider, Tequila Ocho, Widow Jane American Whiskey, and Few Spirits. This strategic purchase significantly expands Heaven Hill's portfolio in super-premium beverage alcohol categories....more

BrewboundOctober 26, 2020

Crispin Cider Relaunches with New Look, Packaging and Liquids

Crispin Cider announced a brand relaunch featuring a new visual identity, updated packaging, and reformulated ciders. The refresh aimed to re-emphasize its craft roots and appeal to modern cider drinkers, occurring prior to its acquisition by Heaven Hill Brands....more

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