HQ Function

Serves as the central hub for global operations, design, marketing, product development, and corporate strategy.

Notable Features:

State-of-the-art 214,000-square-foot building, featuring an open office layout, a flagship retail store, design workshops, and a public Harborwalk. Rooftop deck with views of the Zakim Bridge and Charles River.

Work Culture:

Collaborative, creative, and dynamic, fostering innovation and reflecting the brand's expressive spirit. Employees often share a passion for street culture, music, art, and sport.

HQ Significance:

Represents a significant investment in the brand's future and its commitment to innovation and design. Its location in Boston connects it to a vibrant urban center and talent pool.

Values Reflected in HQ: Creativity, innovation, community engagement (public Harborwalk, retail store), and a connection to urban culture.

Location:

As a subsidiary of Nike, Inc., Converse leverages a vast global network for its operations. Key functions supported globally include design and product development (primarily from Boston HQ but with regional input), marketing and brand management executed worldwide, extensive retail and wholesale distribution channels across North America, Europe, Asia Pacific, Latin America, and other regions. Manufacturing is primarily outsourced to facilities in Asia. Customer service and e-commerce operations cater to a global audience.

Street Address:

1 Lovejoy Wharf

City:

Boston

State/Province:

MA

Country:

USA